Dairy Farmers of America
Brand Manager
Dairy Farmers of America, Chicago, Illinois, United States, 60290
The Brand Manager, Cheese will help drive demand for Borden Cheese and Cache Valley Creamery Cheese by creating consumer and customer demand. The brand manager will develop, create, and execute marketing plans in support of long-term strategies. Accountable for helping to deliver the overall business goals, this position supports the cross-functional team across communications, innovation, packaging, and long-term strategy development.
Key Responsibilities: Develop and execute marketing initiatives in support of long-term strategies that create consumer and customer demand. Lead internal team and agencies from brief writing and timeline development through execution and reporting for media, creative, social media, shopper marketing, and other projects. Support innovation pipeline creation from research through product commercialization and support. Manage marketing budget from recommendation through tracking. Provide regular analysis and recommendations across various KPIs. Coach, develop, and motivate team.
About Dairy Farmers of America: Dairy Farmers of America is a global organization and the largest dairy cooperative in the United States, employing approximately 18,000 people around the world. Through our brands and diverse product portfolio, including national brands like Borden Cheese and Plugra Premium European Style Butter and regional brands such as Kemps, our mission is to deliver top-quality products and excellent service to our customers and consumers, and value back to the farmer families who own the cooperative. Our Chicago office is a small, diverse team, managing our consumer brands within the cheese & butter portfolio and includes team members in brand management & innovation, supply chain, product information management, and more.
Minimum Requirements: 6+ years of experience (3+ in CPG marketing, brand management preferred). Prior management experience required. MBA preferred. Ability to influence management, lead and support cross-functional teams, and handle multiple projects and brands. Outstanding verbal, written, and interpersonal skills. Excellent organizational and project management skills.
An Equal Opportunity Employer
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Key Responsibilities: Develop and execute marketing initiatives in support of long-term strategies that create consumer and customer demand. Lead internal team and agencies from brief writing and timeline development through execution and reporting for media, creative, social media, shopper marketing, and other projects. Support innovation pipeline creation from research through product commercialization and support. Manage marketing budget from recommendation through tracking. Provide regular analysis and recommendations across various KPIs. Coach, develop, and motivate team.
About Dairy Farmers of America: Dairy Farmers of America is a global organization and the largest dairy cooperative in the United States, employing approximately 18,000 people around the world. Through our brands and diverse product portfolio, including national brands like Borden Cheese and Plugra Premium European Style Butter and regional brands such as Kemps, our mission is to deliver top-quality products and excellent service to our customers and consumers, and value back to the farmer families who own the cooperative. Our Chicago office is a small, diverse team, managing our consumer brands within the cheese & butter portfolio and includes team members in brand management & innovation, supply chain, product information management, and more.
Minimum Requirements: 6+ years of experience (3+ in CPG marketing, brand management preferred). Prior management experience required. MBA preferred. Ability to influence management, lead and support cross-functional teams, and handle multiple projects and brands. Outstanding verbal, written, and interpersonal skills. Excellent organizational and project management skills.
An Equal Opportunity Employer
#J-18808-Ljbffr