Amazon
Sr Marketing Operations Mgr, AWS Marketplace Demand Generation & Lifecycle Engag
Amazon, Seattle, Washington, us, 98127
Description
We are seeking a Sr. Marketing Ops Mgr. to join our B2B Marketing team overseeing BizOps & Special Funding Programs. In this role, you will be responsible for working with our team to enhance efficiency using technology, produce forecasting, budget/investment optimization models, goaling proposals, and oversee joint GTM funding programs. You will collaborate with stakeholders in across Marketplace integrated marketing, digital marketing, engineering and ops as well as AWS field and partner organizations to help grow adoption for AWS Marketplace. You will institute analytical rigor across our revenue-operations and will be responsible for providing operational insights and recommendations on initiatives focused on acquisition, engagement, retention, and growth. The role will require a fine balance of data analytics, business analysis, operational rigor and effective communication skills at all levels of the organization.
Key job responsibilities
• Measurement: work between integrated, digital, and lifecycle marketing teams and analytics to build and evolve our reporting roadmap around key measurements
• Business Review Cycle: own our monthly business review ritual across our stakeholder teams (partner/field marketing, product marketing Marketplace engineering, Partner business development etc.)
• Process Innovation: Streamline how we work across stakeholder groups (see above)
• Strategy and Planning: Orchestrate and execute our annual planning process across 30 marketers on our team and hundreds of marketers/business development stakeholders across AWS broadly
Revenue Operations: Manage our team goal-setting, forecasting, and budget & investment strategy
• Program Mgmt: Own and evolve our Marketplace marketing development funding programs enabling partners to accelerate their growth
• Team Evangelism and Representation: Be the voice of our business and an expert evangelist for our teams successes/results, data, and opportunities for strategic integration or growth
About the team
AWS Marketplace enables enterprises and startups to optimize how they discover, migrate, procure, and deploy trusted third-party software, data, and professional services as they migrate to and build in the cloud. The AWS Marketplace Marketing team exists to support this growth with global go-to-market (GTM) strategies and programs intended to accelerate discovery and adoption of AWS Marketplace-listed solutions.
Basic Qualifications
5+ Years Experience in Marketing, Marketing Operations, or Revenue/BizOps
Experience with project management tools like Airtable, Asana, JIRA
Experience within a full marketing technology stack from automation (Marketo, Pardot, Hubspot) to CRM and sales engagment (SFDC)
Experience with extracting/manipulating data for reporting (excel, tableau, SFDC, analyze data)
Experience modeling results, forecasting, goal-setting, and revenue planning
Experience with measurement, analytics, and B2B marketing lead flows and attribution models
Preferred Qualifications
MBA or Graduate degree
Familiarity/experience with Agile/scrum development frameworks
Code competency (python, R, javascript, others)
Experience or past ownership of any b2b marketing disciplines (digital, demand gen, product marketing etc.)
Prior experience working with marketplace business models
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
We are seeking a Sr. Marketing Ops Mgr. to join our B2B Marketing team overseeing BizOps & Special Funding Programs. In this role, you will be responsible for working with our team to enhance efficiency using technology, produce forecasting, budget/investment optimization models, goaling proposals, and oversee joint GTM funding programs. You will collaborate with stakeholders in across Marketplace integrated marketing, digital marketing, engineering and ops as well as AWS field and partner organizations to help grow adoption for AWS Marketplace. You will institute analytical rigor across our revenue-operations and will be responsible for providing operational insights and recommendations on initiatives focused on acquisition, engagement, retention, and growth. The role will require a fine balance of data analytics, business analysis, operational rigor and effective communication skills at all levels of the organization.
Key job responsibilities
• Measurement: work between integrated, digital, and lifecycle marketing teams and analytics to build and evolve our reporting roadmap around key measurements
• Business Review Cycle: own our monthly business review ritual across our stakeholder teams (partner/field marketing, product marketing Marketplace engineering, Partner business development etc.)
• Process Innovation: Streamline how we work across stakeholder groups (see above)
• Strategy and Planning: Orchestrate and execute our annual planning process across 30 marketers on our team and hundreds of marketers/business development stakeholders across AWS broadly
Revenue Operations: Manage our team goal-setting, forecasting, and budget & investment strategy
• Program Mgmt: Own and evolve our Marketplace marketing development funding programs enabling partners to accelerate their growth
• Team Evangelism and Representation: Be the voice of our business and an expert evangelist for our teams successes/results, data, and opportunities for strategic integration or growth
About the team
AWS Marketplace enables enterprises and startups to optimize how they discover, migrate, procure, and deploy trusted third-party software, data, and professional services as they migrate to and build in the cloud. The AWS Marketplace Marketing team exists to support this growth with global go-to-market (GTM) strategies and programs intended to accelerate discovery and adoption of AWS Marketplace-listed solutions.
Basic Qualifications
5+ Years Experience in Marketing, Marketing Operations, or Revenue/BizOps
Experience with project management tools like Airtable, Asana, JIRA
Experience within a full marketing technology stack from automation (Marketo, Pardot, Hubspot) to CRM and sales engagment (SFDC)
Experience with extracting/manipulating data for reporting (excel, tableau, SFDC, analyze data)
Experience modeling results, forecasting, goal-setting, and revenue planning
Experience with measurement, analytics, and B2B marketing lead flows and attribution models
Preferred Qualifications
MBA or Graduate degree
Familiarity/experience with Agile/scrum development frameworks
Code competency (python, R, javascript, others)
Experience or past ownership of any b2b marketing disciplines (digital, demand gen, product marketing etc.)
Prior experience working with marketplace business models
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $106,400/year in our lowest geographic market up to $185,000/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.