Marketing SEO Specialist

Job Description: Pay Range: $40hr $45hr Responsibilities: Keyword Research: Conduct comprehensive keyword research to identify valuable B2B keywords and phrases that align with our business goals. On-Page SEO: Optimize website content, including meta tags, headers, and page structures, for improved search engine visibility and rankings. Technical SEO: Perform technical audits of websites to identify and resolve issues affecting crawlability, indexing, and site performance. Link Building: Develop and execute link building strategies to acquire high-quality backlinks from reputable sources in the B2B industry. Content Optimization: Collaborate with content creators to optimize existing content and create new, SEO-friendly content that resonates with our target audience. Competitor Analysis: Analyze competitor SEO strategies and identify opportunities to gain a competitive advantage. nalytics: Monitor website traffic, rankings, and user engagement using tools like Google Analytics and SEO software to measure the impact of SEO efforts. Reporting: Generate regular SEO performance reports and provide actionable insights and recommendations to stakeholders. lgorithm Updates: Stay informed about search engine algorithm updates and industry trends, adjusting SEO strategies accordingly. Emerging Trends: Stay up-to-date with industry trends and emerging ad technologies and best practices to identify new opportunities for growth and innovation. Minimum Qualifications: 1-3 years of hands-on experience in SEO, preferably in the B2B industry. Proficiency in SEO tools and platforms such as Google Analytics, Google Search Console, SEMrush, Moz, or similar tools. Strong understanding of technical SEO, on-page optimization, and link-building strategies. Excellent knowledge of search engine algorithms and ranking factors. Content optimization skills and the ability to work closely with content creators. Strong analytical and problem-solving skills. Effective communication skills to collaborate with cross-functional teams. Education: Bachelor's degree in Marketing, Business, or a related field. Certifications: Google Analytics or Adobe Analytics a plus.