Boyd Gaming
Assistant Director of Marketing
Boyd Gaming, Las Vegas, Nevada, us, 89105
Company Description
Boyd Gaming Corporation has been successful in gaming jurisdiction in which we operate in the United States and is one of the premier casino entertainment companies in the United States. Never content to rest upon our successes, we will continue to evolve and retain a position of leadership in our industry.
Our past success, our current business philosophies and our sound business planning, combine to position Boyd Gaming Corporation to maximize value for our shareholders, our team members and our communities.
Job Description
Responsible for the assisting the Director and/or VP of Marketing in the overall direction of property marketing campaign including advertising, promotions and special events, entertainment, player development in both casino and slot area, and direct marketing efforts. Develop, prioritize and implement property marketing strategic plan, department goals and implementation strategies for projects throughout the year. Create budget and monitor all expenses for all marketing resources. Provide direction and guidance to various marketing departmental areas including casino, slots, entertainment, etc. Select, develop and manage all marketing managers and indirectly oversee all staff within each individual area. Coordinate marketing support with all other operational departments. Analyze and report on successfulness of events and evaluate ROI for individual marketing media and events. Attend promotional and special events as needed Qualifications
Must be at least 21 years of age. Bachelors Degree in Marketing, Advertising, Business or related field preferred; a comparable amount of experience or combination of education and experience may be substituted. Four (4) years of professional marketing experience in progressively responsible roles preferred. Knowledge of all gaming regulations and procedures. Strong written and oral communication. Knowledge of all computer software and office systems. Must be able to obtain/maintain any necessary licenses and/or certifications.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.
Boyd Gaming Corporation has been successful in gaming jurisdiction in which we operate in the United States and is one of the premier casino entertainment companies in the United States. Never content to rest upon our successes, we will continue to evolve and retain a position of leadership in our industry.
Our past success, our current business philosophies and our sound business planning, combine to position Boyd Gaming Corporation to maximize value for our shareholders, our team members and our communities.
Job Description
Responsible for the assisting the Director and/or VP of Marketing in the overall direction of property marketing campaign including advertising, promotions and special events, entertainment, player development in both casino and slot area, and direct marketing efforts. Develop, prioritize and implement property marketing strategic plan, department goals and implementation strategies for projects throughout the year. Create budget and monitor all expenses for all marketing resources. Provide direction and guidance to various marketing departmental areas including casino, slots, entertainment, etc. Select, develop and manage all marketing managers and indirectly oversee all staff within each individual area. Coordinate marketing support with all other operational departments. Analyze and report on successfulness of events and evaluate ROI for individual marketing media and events. Attend promotional and special events as needed Qualifications
Must be at least 21 years of age. Bachelors Degree in Marketing, Advertising, Business or related field preferred; a comparable amount of experience or combination of education and experience may be substituted. Four (4) years of professional marketing experience in progressively responsible roles preferred. Knowledge of all gaming regulations and procedures. Strong written and oral communication. Knowledge of all computer software and office systems. Must be able to obtain/maintain any necessary licenses and/or certifications.
Additional Information
All your information will be kept confidential according to EEO guidelines.
Boyd Gaming is proud to be an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state, or local protected class.