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Colonial Surety Company

Marketing Manager

Colonial Surety Company, Trenton, New Jersey, United States,


Marketing Manager Manages digital marketing for all product lines. Manages a team of marketing specialists. Colonial Surety Company is a digital insurance company located in Woodcliff Lake, NJ. We are currently expanding all product lines and growing our presence in the digital insurance space. As we continue on our growth pattern, we are looking to hire a driven, experienced marketing professional to lead our growth and development for new and existing product lines as well as manage a marketing team.We are searching for an energetic, intelligent, and experienced individual to build our digital marketing team. You must have an intuitive, outgoing, positive personality and possess interpersonal skills. This position will coordinate our digital marketing initiatives along with our external marketing vendor and internal staff. This position calls for an experienced marketing professional with a “do it yourself” mindset. You will be hands-on with marketing analytics, collateral creation, conference, and marketing planning, etc. The Marketing Manager will hire, train, develop and manage a growing internal marketing department.Experience Required:BA in Marketing, Communications or Public Relations5-10 years’ management experience to include training and evaluating direct reportsProficient in MS Office, CRM, Google Analytics, AdWords campaigns, WordPress and PhotoshopResponsibilities:Conduct meetings and coordinate schedules with our engaged marketing agencyDetermine valuable metrics to measure the success of our marketing initiativesTrack metrics and campaign performanceManage marketing projects and work with developers, marketing agency, and employees to ensure proper and timely deliveryManage marketing specialist team members and work with stakeholder managers and executives to come to a cohesive vision on marketing projectsWork with developers to ensure that marketing vision is implementedProactively seek out new marketing and sales opportunities with existing and potential clientsConvert leads from marketing campaigns into potential salesExhibit great work ethicPossess the flexibility to work on multiple projects simultaneouslyDemonstrate intuitive, proactive planning abilityExhibit excellent presentation skills and executive presenceInterface with the Business Development team to coordinate sales efforts with marketing initiatives.Job Requirements:Hours are 8 am – 5 pm (one-hour lunch) at our Woodcliff Lake, NJ office, Monday – FridayBusiness attire to be worn at all times.Must be willing to travel to conferences throughout the year and lead the representation of the company.Licensed in all U.S. States and Territories

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