Boston Scientific
Downstream Group Marketing Manager, Global CT
Boston Scientific, Osseo, Minnesota, United States, 55311
Additional Location(s):
N/A
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information, and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions.
About the role:
The Group Marketing Manager (GMM I) for Lesion Prep and Complex PCI (cPCI) Global Marketing is responsible for downstream Global Product Marketing for Boston Scientific's Lesion Prep (Calcium) and cPCI portfolio. This role will be responsible for managing brand management and lifecycle management for the portfolio of single-use devices for this business group. Responsibilities will include commercial strategy, product positioning/messaging, pricing strategy, competitive intelligence, and lifecycle management for the portfolio.
The GMM will have a team of direct reports and will influence cross-functional and regional partners throughout the organization to ensure portfolio success.
Your responsibilities will include:
Lead a high-performing downstream product marketing team, responsible for the commercial product strategy for the portfolio.Develop and drive integrated global, multi-year commercial strategies to gain share from competitive products and therapies.Oversee brand management for the product portfolio, including value proposition development, segmentation, positioning & messaging, market development, new product launch planning, competitive strategies, and product lifecycle management.Champion value creation and business model innovation to balance procedural growth with value capture.Drive Market Development strategies and initiatives to grow the market, including clinical evidence dissemination, education & training engagement, and health economic & reimbursement initiatives.Actively engage with key stakeholders, establishing relationships with Key Opinion Leaders (KOLs) and developing strong partnerships with regional marketing teams.Attract, develop, and retain top product marketing talent within the marketing team.Oversee budgeting across brand and lifecycle management, including new product launches and sustaining marketing activities.Influence across the matrix with leaders from various teams to advance product strategies.Foster a high-performance team culture, identifying opportunities to actively coach and develop talent.Act as a thought-leader change agent by sharing knowledge and best practices with other business units and franchises.Spend time in the field to gain market and clinical insights, building relationships with key physicians to drive education and market adoption.Champion a culture of patient centricity, customer intimacy, ethics, compliance, and inclusion.
Required qualifications:
Bachelor's degree (Business, Marketing, Engineering, Science, Healthcare/Biomedical)5+ years of marketing experience in related businesses; medical technology, pharmaceutical, or medical device.Experience managing capital equipment and disposables.Proven ability to drive change and influence organizations; able to manage complexity of multiple projects in a fast-paced environment.Experience building, leading, and inspiring teams with a strong track record of developing and executing innovative campaigns.Travel - approximately 25%.
Preferred qualifications:
Advanced degree, such as MBA or Master's degree.Global experience.Ability to engage and influence cross-functional colleagues.Strong collaboration skills coupled with a "team-first" leadership philosophy.
Requisition ID:
590740
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most - united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate.
So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. If you're a natural problem-solver with the determination and spirit to make a meaningful difference, we encourage you to apply and look forward to connecting with you!
At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and is important in our work of advancing science for life and improving patient health. We stand for inclusion, equality, and opportunity for all.
Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made without regard to any protected class.
Boston Scientific maintains a prohibited substance-free workplace. Pursuant to Va. Code * 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace.
Please be advised that certain US-based positions require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment.
#J-18808-Ljbffr
N/A
Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance
At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information, and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions.
About the role:
The Group Marketing Manager (GMM I) for Lesion Prep and Complex PCI (cPCI) Global Marketing is responsible for downstream Global Product Marketing for Boston Scientific's Lesion Prep (Calcium) and cPCI portfolio. This role will be responsible for managing brand management and lifecycle management for the portfolio of single-use devices for this business group. Responsibilities will include commercial strategy, product positioning/messaging, pricing strategy, competitive intelligence, and lifecycle management for the portfolio.
The GMM will have a team of direct reports and will influence cross-functional and regional partners throughout the organization to ensure portfolio success.
Your responsibilities will include:
Lead a high-performing downstream product marketing team, responsible for the commercial product strategy for the portfolio.Develop and drive integrated global, multi-year commercial strategies to gain share from competitive products and therapies.Oversee brand management for the product portfolio, including value proposition development, segmentation, positioning & messaging, market development, new product launch planning, competitive strategies, and product lifecycle management.Champion value creation and business model innovation to balance procedural growth with value capture.Drive Market Development strategies and initiatives to grow the market, including clinical evidence dissemination, education & training engagement, and health economic & reimbursement initiatives.Actively engage with key stakeholders, establishing relationships with Key Opinion Leaders (KOLs) and developing strong partnerships with regional marketing teams.Attract, develop, and retain top product marketing talent within the marketing team.Oversee budgeting across brand and lifecycle management, including new product launches and sustaining marketing activities.Influence across the matrix with leaders from various teams to advance product strategies.Foster a high-performance team culture, identifying opportunities to actively coach and develop talent.Act as a thought-leader change agent by sharing knowledge and best practices with other business units and franchises.Spend time in the field to gain market and clinical insights, building relationships with key physicians to drive education and market adoption.Champion a culture of patient centricity, customer intimacy, ethics, compliance, and inclusion.
Required qualifications:
Bachelor's degree (Business, Marketing, Engineering, Science, Healthcare/Biomedical)5+ years of marketing experience in related businesses; medical technology, pharmaceutical, or medical device.Experience managing capital equipment and disposables.Proven ability to drive change and influence organizations; able to manage complexity of multiple projects in a fast-paced environment.Experience building, leading, and inspiring teams with a strong track record of developing and executing innovative campaigns.Travel - approximately 25%.
Preferred qualifications:
Advanced degree, such as MBA or Master's degree.Global experience.Ability to engage and influence cross-functional colleagues.Strong collaboration skills coupled with a "team-first" leadership philosophy.
Requisition ID:
590740
As a leader in medical science for more than 40 years, we are committed to solving the challenges that matter most - united by a deep caring for human life. Our mission to advance science for life is about transforming lives through innovative medical solutions that improve patient lives, create value for our customers, and support our employees and the communities in which we operate.
So, choosing a career with Boston Scientific (NYSE: BSX) isn't just business, it's personal. If you're a natural problem-solver with the determination and spirit to make a meaningful difference, we encourage you to apply and look forward to connecting with you!
At Boston Scientific, we recognize that nurturing a diverse and inclusive workplace helps us be more innovative and is important in our work of advancing science for life and improving patient health. We stand for inclusion, equality, and opportunity for all.
Boston Scientific Corporation has been and will continue to be an equal opportunity employer. To ensure full implementation of its equal employment policy, the Company will continue to take steps to assure that recruitment, hiring, assignment, promotion, compensation, and all other personnel decisions are made without regard to any protected class.
Boston Scientific maintains a prohibited substance-free workplace. Pursuant to Va. Code * 2.2-4312 (2000), Boston Scientific is providing notification that the unlawful manufacture, sale, distribution, dispensation, possession, or use of a controlled substance or marijuana is prohibited in the workplace.
Please be advised that certain US-based positions require acceptable proof of COVID-19 vaccination status. Candidates will be notified during the interview and selection process if the role(s) for which they have applied require proof of vaccination as a condition of employment.
#J-18808-Ljbffr