CAPPS, Inc.
Content Strategist (Information Specialist V)
CAPPS, Inc., Austin, Texas, us, 78716
Job Description
MISSION:
The Texas Education Agency (TEA) will improve outcomes for all public-school students in the state by providing leadership, guidance, and support to school systems.
New hires, re-hires, and internal hires will typically receive a starting salary between the posted minimum and the average pay of employees in their same classification. Offers will be commensurate with the candidate's experience and qualifications and will thoughtfully consider internal pay equity for agency staff who perform similar duties and have similar qualifications. The top half of the posted salary range is generally reserved for candidates who exceed the requirements and qualifications for the role. The maximum salary range is reserved for candidates that far exceed the required and preferred qualifications for the role.
Core Values:
We are Determined:
We are committed and intentional in the pursuit of our main purpose, to improve outcomes for students.
We are People-Centered:
We strive to attract, develop, and retain the most committed talent, representing the diversity of Texas, each contributing to our common vision for students.
We are Learners:
We seek evidence, reflect on success and failure, and try new approaches in the pursuit of excellence for our students.
We are Servant Leaders:
Above all else, we are public servants working to improve opportunities for students and provide support to those who serve them.
Position Overview:
TEA is seeking a Content Strategist to join the Creative Services team, which provides a full range of graphic design, content strategy, content development and editing, marketing and branding, and user experience/user interface (UX/UI) support to the Offices of School Programs & Analytics, Assessment, and Reporting (OSP/OAAR).
The Content Strategist will support internal TEA teams in OSP/OAAR with user-centered content development, data analysis/reporting, and external communications for key initiatives. In this role, the Content Strategist will be committed to understanding the communications, branding, and marketing needs and challenges of OSP/OAAR program teams and to developing clear, user-centered communications to support program needs. The position will build relationships with internal teams to support in process and project management and leverage effective communication skills to directly engage and support stakeholders like school districts and regional education service centers. This position will report to the Director of Creative Services.
This position sits inside the District Operations, Technology, and Sustainability Supports (DOTSS) division. The DOTSS division is located inside of the Instructional Strategy department, which is part of OSP/OAAR. The Instructional Strategy department supports districts and schools in building and executing a strong instructional vision to accelerate student learning and increase student achievement. To do this, teams across the department work together to develop high-quality instructional materials for Texas educators, implement ongoing, job-embedded aligned teacher and leader training, and build strong systems of operational support. Creative Services works closely with Instructional Strategy teams to produce user-centered communications for internal and external audiences, including educators and district leaders in the field.
Flexible work location within the state of Texas may be considered for qualified candidates.
Please note that a resume, tailored cover letter, and short answer responses are required attachments for applying to this position. Incomplete applications will not be considered. Applicants who are strongly being considered for employment must submit to a national criminal history background check.
Essential Functions
Job duties are not limited to the essential functions mentioned below. You may perform other functions as assigned.
1. Process and Project Management:
Will contribute to project management system updates, communicates and coordinates protocols for sharing and collaborating on projects within team and with other key stakeholders or teams, and occasionally leads Agile-like team meetings.
2. User-Centered Content Development and Strategy:
Supports Creative Services team in content development for OSP/OAAR teams, for both internal and external communications. Writes, proofreads, and evaluates content for adherence with Chicago Manual of Style (CMOS), TEA Brand Book, TEA Writing Style Guide, and other content quality indicators, rubrics, and frameworks developed by the agency. Thinks strategically about content development-always considering how content works within ecosystems and focuses on the audience/s. Builds relationships with a variety of internal stakeholders and program teams to support the creation and development of content, communications, and resources that meet identified program needs. Collects, analyzes, prepares, and presents data and materials in response to program requests.
3. Web UX/UI Content Development and Strategy:
Supports creation of high-quality, user-centered online content development and strategy for OSP/OAAR web properties, including but not limited to SharePoint, TEA.Texas.gov, TEALearn, and Texas Gateway. Considers content strategy solutions to increase site usability and improve end user experience. Collaborates with project leads and Creative Services team to develop content solutions that support execution of a comprehensive digital strategy. Adheres to CMOS, TEA Brand Book, Section 508 of the Rehabilitation Act of 1973 in 1998, and Web Content Accessibility Guidelines (WCAG) standards.
4. 508 Accessibility:
Reviews, produces, and analyzes content for accessibility for assistive technologies (Compliant with Section 508 of the Rehabilitation Act of 1973 in 1998 and Web Content Accessibility Guidelines (WCAG) standards). Continually builds 508 accessibility compliance knowledge through daily work, as well as formal, creative empowerment tools, so OSP/OAAR teams can work on their own. Builds relationships with 508 accessibility experts in the agency as part of a larger, team collaborative strategy. Designs tools and communicates 508 accessibility requirements to OSP/OAAR staff.
Qualifications:
Minimum Qualifications
• Education:
Graduation from an accredited four-year college or university.
• Degree field(s):
Communications, Public Relations or related field.
• Experience:
At least three (3) years of experience in communications, content management, content strategy, writing, editing, proofreading, and public relations.
• Substitutions:
Education and experience may substitute for one another on a year-for-year basis.
Other Qualifications
• Share the belief that all Texas students can achieve at high levels and are able to succeed in college, career, or the military
• Excellent written and verbal communication skills
• Able to prioritize work and collaborate with diverse individuals and groups; manage multiple projects with varied timelines; and compose clear and concise communications and reports
• Works constructively in a high-pressure, fast-paced environment to ensure on-time delivery of time-sensitive projects and/or ability to prioritize projects in a dynamic, fast-paced environment
• Proven ability to work and interact with multiple stakeholder groups and agencies/vendors
• Proven ability to manage deadlines and multiple/simultaneous, highly complex, cross-functional projects/initiatives
• Able to communicate and to set priorities effectively
• A desire to self-reflect with vulnerability, give/receive feedback, and continuously improve
• Highly response and proactive, supportive of team and partners
• Strong attention to detail and organizational skills
• Strong problem solving and analytical skills
• Experience working within content management systems such as WordPress or Drupal
• Proficient in Smartsheet, Microsoft Word; PowerPoint, Excel, SharePoint, or other Microsoft products
As an equal opportunity employer, we hire without consideration to race, religion, color, national origin, sex, disability, age or veteran status, unless an applicant is entitled to the military employment preference. To review the Military Occupational Specialty (MOS) codes from each branch of the U.S. Armed Forces to each job classification series in the State's Position Classification Plan (provided by the State Auditor's Office), please access the Military Crosswalk (occupational specialty code) Guide and click on the military "occupational category" that corresponds with the state classification in this job posting title.
This position requires the applicant to meet Agency standards and criteria which may include passing a pre-employment criminal background check, prior to being offered employment by the Agency.
No phone calls or emails, please. Due to the high volume of applications, we do not accept telephone calls and cannot reply to all email inquiries. Only candidates selected for interview will be contacted. Please add "capps.recruiting@cpa.texas.gov" and "@tea.texas.gov" to your safe senders list to ensure you receive email notifications from our talent acquisition team and/or hiring division regarding your candidacy.
MISSION:
The Texas Education Agency (TEA) will improve outcomes for all public-school students in the state by providing leadership, guidance, and support to school systems.
New hires, re-hires, and internal hires will typically receive a starting salary between the posted minimum and the average pay of employees in their same classification. Offers will be commensurate with the candidate's experience and qualifications and will thoughtfully consider internal pay equity for agency staff who perform similar duties and have similar qualifications. The top half of the posted salary range is generally reserved for candidates who exceed the requirements and qualifications for the role. The maximum salary range is reserved for candidates that far exceed the required and preferred qualifications for the role.
Core Values:
We are Determined:
We are committed and intentional in the pursuit of our main purpose, to improve outcomes for students.
We are People-Centered:
We strive to attract, develop, and retain the most committed talent, representing the diversity of Texas, each contributing to our common vision for students.
We are Learners:
We seek evidence, reflect on success and failure, and try new approaches in the pursuit of excellence for our students.
We are Servant Leaders:
Above all else, we are public servants working to improve opportunities for students and provide support to those who serve them.
Position Overview:
TEA is seeking a Content Strategist to join the Creative Services team, which provides a full range of graphic design, content strategy, content development and editing, marketing and branding, and user experience/user interface (UX/UI) support to the Offices of School Programs & Analytics, Assessment, and Reporting (OSP/OAAR).
The Content Strategist will support internal TEA teams in OSP/OAAR with user-centered content development, data analysis/reporting, and external communications for key initiatives. In this role, the Content Strategist will be committed to understanding the communications, branding, and marketing needs and challenges of OSP/OAAR program teams and to developing clear, user-centered communications to support program needs. The position will build relationships with internal teams to support in process and project management and leverage effective communication skills to directly engage and support stakeholders like school districts and regional education service centers. This position will report to the Director of Creative Services.
This position sits inside the District Operations, Technology, and Sustainability Supports (DOTSS) division. The DOTSS division is located inside of the Instructional Strategy department, which is part of OSP/OAAR. The Instructional Strategy department supports districts and schools in building and executing a strong instructional vision to accelerate student learning and increase student achievement. To do this, teams across the department work together to develop high-quality instructional materials for Texas educators, implement ongoing, job-embedded aligned teacher and leader training, and build strong systems of operational support. Creative Services works closely with Instructional Strategy teams to produce user-centered communications for internal and external audiences, including educators and district leaders in the field.
Flexible work location within the state of Texas may be considered for qualified candidates.
Please note that a resume, tailored cover letter, and short answer responses are required attachments for applying to this position. Incomplete applications will not be considered. Applicants who are strongly being considered for employment must submit to a national criminal history background check.
Essential Functions
Job duties are not limited to the essential functions mentioned below. You may perform other functions as assigned.
1. Process and Project Management:
Will contribute to project management system updates, communicates and coordinates protocols for sharing and collaborating on projects within team and with other key stakeholders or teams, and occasionally leads Agile-like team meetings.
2. User-Centered Content Development and Strategy:
Supports Creative Services team in content development for OSP/OAAR teams, for both internal and external communications. Writes, proofreads, and evaluates content for adherence with Chicago Manual of Style (CMOS), TEA Brand Book, TEA Writing Style Guide, and other content quality indicators, rubrics, and frameworks developed by the agency. Thinks strategically about content development-always considering how content works within ecosystems and focuses on the audience/s. Builds relationships with a variety of internal stakeholders and program teams to support the creation and development of content, communications, and resources that meet identified program needs. Collects, analyzes, prepares, and presents data and materials in response to program requests.
3. Web UX/UI Content Development and Strategy:
Supports creation of high-quality, user-centered online content development and strategy for OSP/OAAR web properties, including but not limited to SharePoint, TEA.Texas.gov, TEALearn, and Texas Gateway. Considers content strategy solutions to increase site usability and improve end user experience. Collaborates with project leads and Creative Services team to develop content solutions that support execution of a comprehensive digital strategy. Adheres to CMOS, TEA Brand Book, Section 508 of the Rehabilitation Act of 1973 in 1998, and Web Content Accessibility Guidelines (WCAG) standards.
4. 508 Accessibility:
Reviews, produces, and analyzes content for accessibility for assistive technologies (Compliant with Section 508 of the Rehabilitation Act of 1973 in 1998 and Web Content Accessibility Guidelines (WCAG) standards). Continually builds 508 accessibility compliance knowledge through daily work, as well as formal, creative empowerment tools, so OSP/OAAR teams can work on their own. Builds relationships with 508 accessibility experts in the agency as part of a larger, team collaborative strategy. Designs tools and communicates 508 accessibility requirements to OSP/OAAR staff.
Qualifications:
Minimum Qualifications
• Education:
Graduation from an accredited four-year college or university.
• Degree field(s):
Communications, Public Relations or related field.
• Experience:
At least three (3) years of experience in communications, content management, content strategy, writing, editing, proofreading, and public relations.
• Substitutions:
Education and experience may substitute for one another on a year-for-year basis.
Other Qualifications
• Share the belief that all Texas students can achieve at high levels and are able to succeed in college, career, or the military
• Excellent written and verbal communication skills
• Able to prioritize work and collaborate with diverse individuals and groups; manage multiple projects with varied timelines; and compose clear and concise communications and reports
• Works constructively in a high-pressure, fast-paced environment to ensure on-time delivery of time-sensitive projects and/or ability to prioritize projects in a dynamic, fast-paced environment
• Proven ability to work and interact with multiple stakeholder groups and agencies/vendors
• Proven ability to manage deadlines and multiple/simultaneous, highly complex, cross-functional projects/initiatives
• Able to communicate and to set priorities effectively
• A desire to self-reflect with vulnerability, give/receive feedback, and continuously improve
• Highly response and proactive, supportive of team and partners
• Strong attention to detail and organizational skills
• Strong problem solving and analytical skills
• Experience working within content management systems such as WordPress or Drupal
• Proficient in Smartsheet, Microsoft Word; PowerPoint, Excel, SharePoint, or other Microsoft products
As an equal opportunity employer, we hire without consideration to race, religion, color, national origin, sex, disability, age or veteran status, unless an applicant is entitled to the military employment preference. To review the Military Occupational Specialty (MOS) codes from each branch of the U.S. Armed Forces to each job classification series in the State's Position Classification Plan (provided by the State Auditor's Office), please access the Military Crosswalk (occupational specialty code) Guide and click on the military "occupational category" that corresponds with the state classification in this job posting title.
This position requires the applicant to meet Agency standards and criteria which may include passing a pre-employment criminal background check, prior to being offered employment by the Agency.
No phone calls or emails, please. Due to the high volume of applications, we do not accept telephone calls and cannot reply to all email inquiries. Only candidates selected for interview will be contacted. Please add "capps.recruiting@cpa.texas.gov" and "@tea.texas.gov" to your safe senders list to ensure you receive email notifications from our talent acquisition team and/or hiring division regarding your candidacy.