Jordan
Lead, Brand Marketing, Sport, Global Jordan
Jordan, Beaverton, Oregon, us, 97078
Become a Part of the NIKE, Inc. Team
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it's about each person bringing skills and passion to a challenging and constantly evolving game.
Soul, performance and style take flight at Jordan Brand. With its deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness. Employees in merchandising, product branding, sports marketing and sales bring creativity, innovation and audacious design to footwear and apparel, all with one mission in mind: help athletes fly on and off the court.
WHO WE ARE LOOKING FOR
We're looking for a Brand Lead for Global Jordan Sport to join our Beaverton-based team. You'll help create the future of sport which includes Basketball, Football, Baseball and Soccer serving consumers across the Globe. Additionally, the candidate should have a nuanced expertise of basketball and its culture, and the intersection of sport, streetwear, and energy is a requirement.
As part of our Global Sport Brand team, the Sport Brand Lead will be responsible for managing our brand plans and driving functional excellence within the Global Marketing team. Reporting directly to the Global Director of Sport, this role will deliver brand plans that grow the business while creating deeper, lasting relationships with male and female athletes.
The candidate should have comprehensive grasp of the sport landscape along with the ability to lead multiple projects and build strong working relationships across a matrixed organization. They should bring a strong digital skillset in the heart of their experiences and an understanding of all functions of marketing.
They should be comfortable with ambiguity and be ready to dig in, work collaboratively and bring a positive attitude always.
They should be solution oriented, a team first collaborator, energy giver, strategic vision and digital thinking, passionate about sport, empathetic and curious to learn.
WHAT YOU WILL WORK ON
You will partner with our Global Brand Director and marketing leaders to lead our brand and athlete marketing plans and key consumer concepts including marketing briefs, strategic tools and marketing initiatives that fuel our seasonal initiatives and long-term consumer concepts.
You will work across global and geo to drive a robust concept map and continually build new consumer experiences that accelerate brand and business growth opportunities internally and externally.
As the Global Sport Lead, you will:
Support bringing the Global Sport Consumer plan to life.Support development of annual and seasonal marketing plans.Support an end-to-end process to gain insight from consumers including cultural trends.Manage collaboration throughout the Consumer Code process to engage with our key cross-functional and cross-dimensional partners.Oversee product integration into seasonal programming.Manage asset development and distribution across multiple channels.Manage campaign progress measurement. Recapping + teardowns.
WHO YOU WILL WORK WITH
As the Global Sport Brand Lead, you will report directly into the Global Brand Director of Sport.
You will work within a team of Global Brand Management Directors, Managers and Specialists to build and plan marketing programs that drive brand strength, fuel consumer demand and build our connection with consumers.
You will collaborate with teammates across Jordan Brand to build more effective and efficient ways to encourage and connect with Sport athletes across the Globe.
You will also collaborate and partner with the following key internal and external partners:Streetwear, Energy and Brand Initiative Brand TeammatesOps and PlanningBrand CreativeDigital and SocialIntegrated Media and CommsSports MarketingGeo and City Marketing TeamsMerchandisingAgency & Production partners
WHAT YOU BRING
Qualifications:Bachelors degree in Marketing, Business, Communications or a closely related field.5+ years of experience in consumer marketing or related experience in retail marketing and/or digital brand marketing.A passion for Jordan Brand and its role in the global cultural landscape.Demonstrated genuine passion and deep understanding of Basketball, Basketball culture, fashion, trends and growing the sport across underserved communities.Understanding of Football, Baseball and Soccer.Expertise and nuanced understanding of Jordan Brand and its role in the cultural landscape.Dedication to respect, inclusivity, and valuing different perspectives.Strong written and verbal communication skills.Experience working within teams and a team-first mentality.Ability to lead initiatives and project teams.Ability to balance creativity with organization and discipline in fast moving, ambiguous environment.An upbeat, positive, and collaborative working style.Strong attention to detail.
Functional Competencies
Core: Project Management, Relationship building, Asset management, Digital marketing.Art: Creativity and Inspiration.Science: Digital First Approach, Product Knowledge, Sports & Lifestyle knowledge.Passion: For sport and for great work. Understanding of the Teen athlete.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete in the world.
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
Benefits
Whether it's transportation or financial health, we continually invest in our employees to help them achieve greatness - inside and outside of work. All who work here should be able to realize their full potential.#J-18808-Ljbffr
NIKE, Inc. does more than outfit the world's best athletes. It is a place to explore potential, obliterate boundaries and push out the edges of what can be. The company looks for people who can grow, think, dream and create. Its culture thrives by embracing diversity and rewarding imagination. The brand seeks achievers, leaders and visionaries. At NIKE, Inc. it's about each person bringing skills and passion to a challenging and constantly evolving game.
Soul, performance and style take flight at Jordan Brand. With its deep roots in basketball, the Jordan Brand began as an homage to one player: Michael Jordan. Since then, Jordan has become synonymous with peak performance and an endless pursuit of greatness. Employees in merchandising, product branding, sports marketing and sales bring creativity, innovation and audacious design to footwear and apparel, all with one mission in mind: help athletes fly on and off the court.
WHO WE ARE LOOKING FOR
We're looking for a Brand Lead for Global Jordan Sport to join our Beaverton-based team. You'll help create the future of sport which includes Basketball, Football, Baseball and Soccer serving consumers across the Globe. Additionally, the candidate should have a nuanced expertise of basketball and its culture, and the intersection of sport, streetwear, and energy is a requirement.
As part of our Global Sport Brand team, the Sport Brand Lead will be responsible for managing our brand plans and driving functional excellence within the Global Marketing team. Reporting directly to the Global Director of Sport, this role will deliver brand plans that grow the business while creating deeper, lasting relationships with male and female athletes.
The candidate should have comprehensive grasp of the sport landscape along with the ability to lead multiple projects and build strong working relationships across a matrixed organization. They should bring a strong digital skillset in the heart of their experiences and an understanding of all functions of marketing.
They should be comfortable with ambiguity and be ready to dig in, work collaboratively and bring a positive attitude always.
They should be solution oriented, a team first collaborator, energy giver, strategic vision and digital thinking, passionate about sport, empathetic and curious to learn.
WHAT YOU WILL WORK ON
You will partner with our Global Brand Director and marketing leaders to lead our brand and athlete marketing plans and key consumer concepts including marketing briefs, strategic tools and marketing initiatives that fuel our seasonal initiatives and long-term consumer concepts.
You will work across global and geo to drive a robust concept map and continually build new consumer experiences that accelerate brand and business growth opportunities internally and externally.
As the Global Sport Lead, you will:
Support bringing the Global Sport Consumer plan to life.Support development of annual and seasonal marketing plans.Support an end-to-end process to gain insight from consumers including cultural trends.Manage collaboration throughout the Consumer Code process to engage with our key cross-functional and cross-dimensional partners.Oversee product integration into seasonal programming.Manage asset development and distribution across multiple channels.Manage campaign progress measurement. Recapping + teardowns.
WHO YOU WILL WORK WITH
As the Global Sport Brand Lead, you will report directly into the Global Brand Director of Sport.
You will work within a team of Global Brand Management Directors, Managers and Specialists to build and plan marketing programs that drive brand strength, fuel consumer demand and build our connection with consumers.
You will collaborate with teammates across Jordan Brand to build more effective and efficient ways to encourage and connect with Sport athletes across the Globe.
You will also collaborate and partner with the following key internal and external partners:Streetwear, Energy and Brand Initiative Brand TeammatesOps and PlanningBrand CreativeDigital and SocialIntegrated Media and CommsSports MarketingGeo and City Marketing TeamsMerchandisingAgency & Production partners
WHAT YOU BRING
Qualifications:Bachelors degree in Marketing, Business, Communications or a closely related field.5+ years of experience in consumer marketing or related experience in retail marketing and/or digital brand marketing.A passion for Jordan Brand and its role in the global cultural landscape.Demonstrated genuine passion and deep understanding of Basketball, Basketball culture, fashion, trends and growing the sport across underserved communities.Understanding of Football, Baseball and Soccer.Expertise and nuanced understanding of Jordan Brand and its role in the cultural landscape.Dedication to respect, inclusivity, and valuing different perspectives.Strong written and verbal communication skills.Experience working within teams and a team-first mentality.Ability to lead initiatives and project teams.Ability to balance creativity with organization and discipline in fast moving, ambiguous environment.An upbeat, positive, and collaborative working style.Strong attention to detail.
Functional Competencies
Core: Project Management, Relationship building, Asset management, Digital marketing.Art: Creativity and Inspiration.Science: Digital First Approach, Product Knowledge, Sports & Lifestyle knowledge.Passion: For sport and for great work. Understanding of the Teen athlete.
NIKE, Inc. is a growth company that looks for team members to grow with it. Nike offers a generous total rewards package, casual work environment, a diverse and inclusive culture, and an electric atmosphere for professional development. No matter the location, or the role, every Nike employee shares one galvanizing mission: To bring inspiration and innovation to every athlete in the world.
NIKE, Inc. is committed to employing a diverse workforce. Qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, sexual orientation, gender identity, gender expression, veteran status, or disability.
Benefits
Whether it's transportation or financial health, we continually invest in our employees to help them achieve greatness - inside and outside of work. All who work here should be able to realize their full potential.#J-18808-Ljbffr