Bioventus
Digital Marketing Specialist
Bioventus, Durham, North Carolina, United States, 27703
Are you ready to work for a more active world?
At Bioventus, our business depends on developing our people. We invest in you and challenge you to be the best. We value our colleagues for their different perspectives and individual contributions, and our leaders listen. Our success rests on working together to achieve shared goals and rewards. Join a diverse team of global colleagues driven to help patients resume and enjoy active lives.
The Digital Marketing Specialist will develop, implement, and manage digital marketing campaigns promoting Bioventus' products. This role will collaborate with the marketing team to enhance brand awareness, drive engagement, and acquire leads/customers. They will manage and execute campaigns across various digital channels, including email, social media, website, search engines, and display advertising. What you'll be doing
Manage and execute the digital marketing tactics for Pain Treatments & Restorative Therapies product verticalsCreate digital marketing campaigns from concept to execution to support business goalsMeasure performance of digital marketing efforts using a variety of analytics tools and develop digital marketing reports against KPIsManage the social media content calendar and partner with creative team for content creation for corporate and product social channelsDaily monitoring of multiple social media channels and engages/responds to comments, questions or complaints across all channelsDevelop and send email campaigns to customersProvides cross-functional collaboration to marketing, inside sales, creative and other key internal teamsDay-to-day contact for external partner and platform relationships- agencies, MarTech stackStay up-to-date on industry and competitor trends in the digital spaceHolds oneself and others accountable to conduct business in a manner compliant with Bioventus' Code of Compliance and Ethics, policies and procedures and internal controls applicable to their role.Other duties as assigned.What you'll bring to the table
4 Year college degree required2+ years of digital marketing experience, preferably in medical device, healthcare, pharmaceuticalsStrong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertisingExperience managing social media platformsWell-organized and detail-orientedExceptional communication and writing skillsUnderstanding of marketing data analytics tools (ex. Google Analytics, LinkedIn, Facebook, etc.) and strong analytics skills
Are you the top talent we are looking for?
Apply now! Hit the "Apply" button to send us your resume and cover letter.
Bioventus is committed to fostering an inclusive and diverse community of employees with a strong sense of belonging. We believe we are bettered by all forms of diversity and take pride in working with top talent from every walk of life. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, disability, gender, veteran status, gender expression, gender identity, nationality, race, religion or sexual orientation. All individuals, regardless of personal characteristics, are encouraged to apply.
At Bioventus, our business depends on developing our people. We invest in you and challenge you to be the best. We value our colleagues for their different perspectives and individual contributions, and our leaders listen. Our success rests on working together to achieve shared goals and rewards. Join a diverse team of global colleagues driven to help patients resume and enjoy active lives.
The Digital Marketing Specialist will develop, implement, and manage digital marketing campaigns promoting Bioventus' products. This role will collaborate with the marketing team to enhance brand awareness, drive engagement, and acquire leads/customers. They will manage and execute campaigns across various digital channels, including email, social media, website, search engines, and display advertising. What you'll be doing
Manage and execute the digital marketing tactics for Pain Treatments & Restorative Therapies product verticalsCreate digital marketing campaigns from concept to execution to support business goalsMeasure performance of digital marketing efforts using a variety of analytics tools and develop digital marketing reports against KPIsManage the social media content calendar and partner with creative team for content creation for corporate and product social channelsDaily monitoring of multiple social media channels and engages/responds to comments, questions or complaints across all channelsDevelop and send email campaigns to customersProvides cross-functional collaboration to marketing, inside sales, creative and other key internal teamsDay-to-day contact for external partner and platform relationships- agencies, MarTech stackStay up-to-date on industry and competitor trends in the digital spaceHolds oneself and others accountable to conduct business in a manner compliant with Bioventus' Code of Compliance and Ethics, policies and procedures and internal controls applicable to their role.Other duties as assigned.What you'll bring to the table
4 Year college degree required2+ years of digital marketing experience, preferably in medical device, healthcare, pharmaceuticalsStrong understanding of digital marketing channels, including SEO, PPC, social media, email marketing, and display advertisingExperience managing social media platformsWell-organized and detail-orientedExceptional communication and writing skillsUnderstanding of marketing data analytics tools (ex. Google Analytics, LinkedIn, Facebook, etc.) and strong analytics skills
Are you the top talent we are looking for?
Apply now! Hit the "Apply" button to send us your resume and cover letter.
Bioventus is committed to fostering an inclusive and diverse community of employees with a strong sense of belonging. We believe we are bettered by all forms of diversity and take pride in working with top talent from every walk of life. In the spirit of inclusivity, qualified applicants will be considered without regard to age, ethnicity, disability, gender, veteran status, gender expression, gender identity, nationality, race, religion or sexual orientation. All individuals, regardless of personal characteristics, are encouraged to apply.