Website Operations Manager

About this role:This is a full-time hybrid position in Tulip's Somerville, MA HQ.At Tulip, we are investing in the growth of our marketing organization as a way to fuel revenue success. As the Website Operations Manager, you report to the Head of Digital Marketing and Operations to ensure collaboration, communication, visibility and the successful delivery of cross-functional programs. You'll own the website strategy and its implementation applying your strategic thinking, technical knowledge, UX design/content skills, and extensive execution experience to deliver a world-class web experience that evolves to meet the needs of Tulip and our customers.Key Responsibilities:Oversee the day-to-day operations of the Tulip websiteCreate and own the website strategy and OKRs that align with the website roadmap and Tulip's marketing visionOwn the roadmap of website updates/projects which includes scoping of stakeholder requests for developers and prioritizing the roadmap elementsCollaborate with PMM, Creative, Digital Marketing, and web development (Eco), to make sure website goals and objectives are metWork with design and development to iterate and scale our existing system of reusable componentsConduct regular website audits to meet compliance with industry standards, best practices, and legal requirementsMake sure website content is accurate, up-to-date, and aligned with the Tulip brandPartner with growth and demand gen teams to A/B test and optimize key signup flows and pagesMaintain the content management system, keeping it up-to-date and organizedDevelop a QA process to preserve the accuracy and integrity of published contentMonitor website traffic and performance metrics, identifying areas for improvementStay informed about SEO developments, and implement changes in line with best practices and our digital marketing strategyCollaborate with product library team to facilitate customer adoption/utilizationAbout You:2+ years in website management or a similar role at a B2B and/or SaaS companyThrives in a startup environment working hands-onStrong attention to detail (you often notice errors that others miss)Testing and personalization experience (Mutiny is a plus)Familiar with CMS and digital asset management systemsExperience working with developersExcellent communication and collaboration skillsStrong project management skills, with the ability to prioritize tasks and manage multiple projects simultaneouslyGood understanding of SEO best practicesKnowledge of development, design, security, and maintenance best practicesAbility to analyze website metrics and make data-backed decisionsKey Collaborators:Marketing, Product & Ecosystem, EngineeringWorking At TulipWe are building a strong, diverse team that values hard work, families, and personal well-being.Benefits of working with us include:Direct impact on product and cultureCompany equityCompetitive benefits package including Health, Dental, Vision, Short-term Disability, Long-term Disability, Life Insurance, Commuter Benefits, Parental Leave, and 401kFlexible work schedule and unlimited vacation policyVirtual company events and happy hoursFitness subsidiesWe are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Help us build an inclusive community that will transform manufacturing.

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