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Louisiana State University

Assistant Director of Recruitment and Outreach

Louisiana State University, Shreveport, Louisiana, us, 71150


Assistant Director of Recruitment and OutreachLocation:

0117 Eunice Acadian Center

Time Type:

Full time

Posted On:

Posted 30+ Days Ago

Job Requisition ID:

R00094400

Job Description:

The Assistant Director's primary responsibility is to recruit and assist new, transfer, and re-entry students through the enrollment process. The AD is accountable for territory management through best practices in relational marketing. The position requires proficiency with individual and group presentations, development and implementation of CRM communications plans, and the use of social media to communicate LSUE's brand promise. The AD also assists with on-campus events, campus tours, and Bengal Days. Serving as the central liaison to prospective students, the AD helps applicants navigate the admissions, financial aid, and registration processes.

Job Responsibilities:

20% - Territory Management:

Responsible for territory management through best practices in relational marketing and outreach, requesting and scheduling multiple visits to high schools within assigned territory each semester, travel to and participate in community events, career fairs, and other event opportunities to recruit traditional and non-traditional students, give engaging presentations, and campus tours.

20% - Communications & Outreach:

Field phone calls from and collect contact information for interested students. Send, receive and respond to text messages from prospects and applicants.

20% - Admissions Counseling:

Serve as the primary contact for prospective students and guide them through the enrollment process, assist students with completing all steps of the enrollment process, including application completion, FAFSA completion, financial aid document submission, placement score submission, etc., create, implement, update and oversee communication plans for various groups of prospective students and applicants.

20% - CRM Administration:

Serve as one of the primary administrative users of the customer relationship management system to create, track and report on effectiveness and outcomes for communication plans, case management, and other recruitment initiatives. Ensure that recruiting personnel are properly utilizing the CRM to enter and track inquiry, prospect, and new student data and communications. Track progress of recruiting leads.

10% - Bengal Ambassadors:

Recruit, select, hire, & train Bengal Ambassador student leaders to give campus tours. Delegate work to Bengal Ambassadors to complete calling, text, and phone campaigns targeting prospective students.

10% - Marketing & Content Creation:

With the support of marketing staff, create new and evaluate/update existing template email correspondence to be used in communication plans, create flyers, brochures, and other marketing materials as needed. Create and manage social media presence for the recruiting office.

5% - Events & Other Duties:

Assist with the planning and execution of on-campus events, such as Bengal Day and New Student Orientation. Other duties as assigned.

Minimum Qualifications:

Associates Degree

3-5 years experience in Marketing, communications, recruiting, or similar experience or experience working in a high school or college setting. Preferred Workday Software Experience.

Preferred Qualifications:

Bachelor's degree

4 or more years of experience in Marketing, communications, recruiting, or similar experience working in a high school or college setting. Preferred Workday Software Experience.

Job Competencies:

Proficient in All Microsoft Office Applications

Excellent oral and written communication skills

Advanced Time Management skills

Proficient Graphic Design skills

Proficient Social media content creation skills.

Salary:

$35,000.00 - $42,000.00

Special Instructions:

All applicants must submit a letter of application, resume, copies of official transcript(s), and three professional references including name, title, phone number, and e-mail address. Please attach all documents under the Resume/CV section of your application. Original transcript(s) are required prior to hire.

Background Check:

An offer of employment is contingent on a satisfactory pre-employment background check.

Benefits:

LSU offers outstanding benefits to eligible employees and their dependents including health, life, dental, and vision insurance; flexible spending accounts; retirement options; various leave options; paid holidays; wellness benefits; tuition exemption for qualified positions; training and development opportunities; employee discounts; and more!

Equal Opportunity Employer:

Louisiana State University Eunice adheres to the principle of equal education, employment, and promotion opportunity without regard to race, creed, color, national origin, sex, age, handicap, veteran's status, sexual orientation, or gender identity.

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