Allergan
Senior Brand Manager Oncohematology
Allergan, Lincoln, Nebraska, United States, 68511
Company DescriptionAbbVie's mission is to discover and deliver innovative medicines and solutions that solve serious health issues today and address the medical challenges of tomorrow. We strive to have a remarkable impact on people's lives across several key therapeutic areas – immunology, oncology, neuroscience, and eye care – and products and services in our Allergan Aesthetics portfolio. For more information about AbbVie, please visit us at
www.abbvie.com . Follow @abbvie on
Twitter ,
Facebook ,
Instagram ,
YouTube
and
LinkedIn .
Job DescriptionScopeDefine and lead the brand strategy, coordinating the marketing activities according to global and local processes and procedures.Main ResponsibilitiesBusiness & Financial AcumenSupport the Business Unit Manager in Brand Financial processes:Budget allocation and monitoringMonthly performance analysisBrand S&OP preparation1-year Financial Plan & Long-Range PlanAnalysis to InsightsResponsible for:Market & Brand Analysis and Market ResearchTrends monitoring and Market/Competitive/Customers actionable insights collectionCustomer StrategyLead the development of the Brand & Functional Plans, coordinating the inputs of all Brand/In-Field Team members, in alignment with the Brand strategic framework defined under the supervision of the Business Unit Manager.Marketing Mix OptimizationEnsure & coordinate the implementation of all activities related to the Functional Plan. Provide an innovative and patient-centric mindset and a multi-stakeholders approach to meet strategic Brand objectives.Effective EngagementResponsible for the Digital Customer engagement evolution and the delivery of Advanced Customer Experiences via the creation of effective communication plans and materials. Coordinate the execution of the In-Field team excellence main processes and ensure the understanding of their purpose from the In-Field team.Internal & External Stakeholder AlignmentLeverage strong relationships with international and local internal stakeholders. Demonstrate a comprehensive understanding of the external stakeholders’ needs and behaviors through in-field effective presence with the ability to create and maintain solid relationships.
QualificationsSkills and Experience:Degree level education (or equivalent), preferably Life Sciences or EconomicsMinimum 5 years of relevant experience with proven track record of success within Biotech/PharmaStrategic Thinking mindsetLeadership; CoachingSolid working knowledge of healthcare environmentProject Management skillsLocal and international mobilityEnglish language proficiency verbally and in writingPreferredExperience in hematology/oncology or highly specialized Therapeutic AreasIn-Field ExperiencePrior experience of Product launch management
Additional InformationIl presente annuncio è rivolto ad entrambi i sessi, ai sensi delle leggi 903/77 e 125/91, e a persone di tutte le età e tutte le nazionalità, ai sensi dei decreti legislativi 215/03 e 216/03. I dati personali contenuti nei c.v. saranno trattati e conservati esclusivamente per finalità di selezione, nel rispetto del D.lgs.vo 196/2003 e s.m.i e del Regolamento (UE) 2016/679.AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.US & Puerto Rico only - to learn more, visit
https://www.abbvie.com/join-us/equal-employment-opportunity-employer.htmlUS & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:https://www.abbvie.com/join-us/reasonable-accommodations.html
#J-18808-Ljbffr
www.abbvie.com . Follow @abbvie on
Twitter ,
Facebook ,
Instagram ,
YouTube
and
LinkedIn .
Job DescriptionScopeDefine and lead the brand strategy, coordinating the marketing activities according to global and local processes and procedures.Main ResponsibilitiesBusiness & Financial AcumenSupport the Business Unit Manager in Brand Financial processes:Budget allocation and monitoringMonthly performance analysisBrand S&OP preparation1-year Financial Plan & Long-Range PlanAnalysis to InsightsResponsible for:Market & Brand Analysis and Market ResearchTrends monitoring and Market/Competitive/Customers actionable insights collectionCustomer StrategyLead the development of the Brand & Functional Plans, coordinating the inputs of all Brand/In-Field Team members, in alignment with the Brand strategic framework defined under the supervision of the Business Unit Manager.Marketing Mix OptimizationEnsure & coordinate the implementation of all activities related to the Functional Plan. Provide an innovative and patient-centric mindset and a multi-stakeholders approach to meet strategic Brand objectives.Effective EngagementResponsible for the Digital Customer engagement evolution and the delivery of Advanced Customer Experiences via the creation of effective communication plans and materials. Coordinate the execution of the In-Field team excellence main processes and ensure the understanding of their purpose from the In-Field team.Internal & External Stakeholder AlignmentLeverage strong relationships with international and local internal stakeholders. Demonstrate a comprehensive understanding of the external stakeholders’ needs and behaviors through in-field effective presence with the ability to create and maintain solid relationships.
QualificationsSkills and Experience:Degree level education (or equivalent), preferably Life Sciences or EconomicsMinimum 5 years of relevant experience with proven track record of success within Biotech/PharmaStrategic Thinking mindsetLeadership; CoachingSolid working knowledge of healthcare environmentProject Management skillsLocal and international mobilityEnglish language proficiency verbally and in writingPreferredExperience in hematology/oncology or highly specialized Therapeutic AreasIn-Field ExperiencePrior experience of Product launch management
Additional InformationIl presente annuncio è rivolto ad entrambi i sessi, ai sensi delle leggi 903/77 e 125/91, e a persone di tutte le età e tutte le nazionalità, ai sensi dei decreti legislativi 215/03 e 216/03. I dati personali contenuti nei c.v. saranno trattati e conservati esclusivamente per finalità di selezione, nel rispetto del D.lgs.vo 196/2003 e s.m.i e del Regolamento (UE) 2016/679.AbbVie is an equal opportunity employer and is committed to operating with integrity, driving innovation, transforming lives, serving our community and embracing diversity and inclusion. It is AbbVie’s policy to employ qualified persons of the greatest ability without discrimination against any employee or applicant for employment because of race, color, religion, national origin, age, sex (including pregnancy), physical or mental disability, medical condition, genetic information, gender identity or expression, sexual orientation, marital status, status as a protected veteran, or any other legally protected group status.US & Puerto Rico only - to learn more, visit
https://www.abbvie.com/join-us/equal-employment-opportunity-employer.htmlUS & Puerto Rico applicants seeking a reasonable accommodation, click here to learn more:https://www.abbvie.com/join-us/reasonable-accommodations.html
#J-18808-Ljbffr