UHS
DIGITAL ANALYTICS SPECIALIST
UHS, Brentwood, Tennessee, United States, 37027
Responsibilities
FOUNDATIONS RECOVERY NETWORK (a UHS company)
Foundations Recovery Network (FRN) is a nationwide leader in the treatment of co-occurring addiction and mental health disorders. With 11 residential and outpatient facilities across the U.S., FRN aims to guide every patient into long-term recovery by integrating the best staff, treatment options and research available. Every day we chip away at the stigmas surrounding mental health and addiction by walking with each patient before, during and after their treatment with us. In 2015, FRN became the Addiction Treatment Services Division for Universal Health Services."
Position Summary: Digital Analytics Specialist
We are seeking a skilled Digital Analyst to support our Foundations Recovery Network marketing department. This position will focus on gathering, analyzing and visualizing digital metrics to enhance our marketing efforts and improve patient acquisition.
The ideal candidate will be proficient in Excell and skilled in exporting, manipulating and reporting data. A knowledge of or willingness to learn marketing platforms such as Google Analytics 4 (GA4), Tag Manager, Search Console, Looker Studio, Google ads, Constant Contact and Call Tracking platforms is preferred. Knowledge of Tableau is a plus. The Analytics specialist will play a key role in developing and maintaining marketing dashboards and ad-hoc reports for data-driven decision-making. This includes integrating software using APIs or webhooks.
Secondary duties of the Analytics Specialist will be grading and scoring of marketing leads, including calls and form submissions.
Essential Job Duties Responsibilities:Gather, analyze, and interpret digital metrics from various platforms, including Google Ads, Search Console, GA4, Call Tracking Metrics, Constant Contact and other marketing software to evaluate the performance of marketing campaigns and initiatives.Work with the marketing and IT teams integrate marketing software and data reporting platformsServe as the subject matter expert in call tracking, ensuring accurate measurement and reporting of call data to optimize patient engagement and marketing effectiveness.Conduct ongoing call listening and analysis, providing feedback and recommendations to improve lead quality and call conversion rates.Work closely with the Digital Marketing Director to help prepare regular reports on digital performance metrics, call tracking data, email and other marketing channel performance.Benefit Highlights:Challenging and rewarding work environmentCompetitive Compensation & Generous Paid Time OffExcellent Medical, Dental, Vision and Prescription Drug Plans401(K) with company match and discounted stock planSoFi Student Loan Refinancing ProgramCareer development opportunities within UHS and its 300+ Subsidiaries!About Universal Health Services
One of the nation's largest and most respected providers of hospital and healthcare services, Universal Health Services, Inc. (UHS) has built an impressive record of achievement and performance. Growing steadily since its inception into an esteemed Fortune 500 corporation, annual revenues were $14.3 billion in 2023. During the year, UHS was again recognized as one of the World's Most Admired Companies by Fortune; and listed in Forbes ranking of America's Largest Public Companies.
Headquartered in King of Prussia, PA, UHS has approximately 96,700 employees and continues to grow through its subsidiaries. Operating acute care hospitals, behavioral health facilities, outpatient facilities and ambulatory care access points, an insurance offering, a physician network and various related services located all over the U.S. States, Washington, D.C., Puerto Rico and the United Kingdom. www.uhs.com
Qualifications
Requirements:
High School Grad/GED required, Associate Degree preferred1-3 years related experience required, 3-5 years preferred.Ability to use Excel spreadsheets to export and manipulate dataHighly organized, detail oriented, analytical in nature.Proficiency or willing to learn data related aspects of marketing platforms such as GA4, Search Console, Looker Studio, Google Ads, Constant Contact, Call Tracking Metrics, Google Business ProfileBasics skills in data visualization and translating numbers in a visual way that tells a storySkilled in math calculations needed for data reporting. Prefer some knowledge of or willingness to learn statistics principals involved in data reporting.Works well with others, and displays an openminded, curious disposition.EEO Statement
All UHS subsidiaries are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates. UHS subsidiaries are equal opportunity employers and as such, openly support and fully commit to recruitment, selection, placement, promotion and compensation of individuals without regard to race, color, religion, age, sex (including pregnancy, gender identity, and sexual orientation), genetic information, national origin, disability status, protected veteran status or any other characteristic protected by federal, state or local laws.
We believe that diversity and inclusion among our teammates is critical to our success.
Avoid and Report Recruitment Scams
At UHS and all our subsidiaries, our Human Resources departments and recruiters are here to help prospective candidates by matching skill set and experience with the best possible career path at UHS
and our subsidiaries. During the recruitment process, no recruiter or employee will request financial or personal information (e.g., Social Security Number, credit card or bank information, etc.) from you via email. Our recruiters will not email you from a public webmail client like Hotmail, Gmail, Yahoo Mail, etc.
If you suspect a fraudulent job posting or job-related email mentioning UHS or its subsidiaries, we encourage you to report such concerns to appropriate law enforcement. We encourage you to refer to legitimate UHS and UHS subsidiary career websites to verify job opportunities and not rely on unsolicited calls from recruiters.
FOUNDATIONS RECOVERY NETWORK (a UHS company)
Foundations Recovery Network (FRN) is a nationwide leader in the treatment of co-occurring addiction and mental health disorders. With 11 residential and outpatient facilities across the U.S., FRN aims to guide every patient into long-term recovery by integrating the best staff, treatment options and research available. Every day we chip away at the stigmas surrounding mental health and addiction by walking with each patient before, during and after their treatment with us. In 2015, FRN became the Addiction Treatment Services Division for Universal Health Services."
Position Summary: Digital Analytics Specialist
We are seeking a skilled Digital Analyst to support our Foundations Recovery Network marketing department. This position will focus on gathering, analyzing and visualizing digital metrics to enhance our marketing efforts and improve patient acquisition.
The ideal candidate will be proficient in Excell and skilled in exporting, manipulating and reporting data. A knowledge of or willingness to learn marketing platforms such as Google Analytics 4 (GA4), Tag Manager, Search Console, Looker Studio, Google ads, Constant Contact and Call Tracking platforms is preferred. Knowledge of Tableau is a plus. The Analytics specialist will play a key role in developing and maintaining marketing dashboards and ad-hoc reports for data-driven decision-making. This includes integrating software using APIs or webhooks.
Secondary duties of the Analytics Specialist will be grading and scoring of marketing leads, including calls and form submissions.
Essential Job Duties Responsibilities:Gather, analyze, and interpret digital metrics from various platforms, including Google Ads, Search Console, GA4, Call Tracking Metrics, Constant Contact and other marketing software to evaluate the performance of marketing campaigns and initiatives.Work with the marketing and IT teams integrate marketing software and data reporting platformsServe as the subject matter expert in call tracking, ensuring accurate measurement and reporting of call data to optimize patient engagement and marketing effectiveness.Conduct ongoing call listening and analysis, providing feedback and recommendations to improve lead quality and call conversion rates.Work closely with the Digital Marketing Director to help prepare regular reports on digital performance metrics, call tracking data, email and other marketing channel performance.Benefit Highlights:Challenging and rewarding work environmentCompetitive Compensation & Generous Paid Time OffExcellent Medical, Dental, Vision and Prescription Drug Plans401(K) with company match and discounted stock planSoFi Student Loan Refinancing ProgramCareer development opportunities within UHS and its 300+ Subsidiaries!About Universal Health Services
One of the nation's largest and most respected providers of hospital and healthcare services, Universal Health Services, Inc. (UHS) has built an impressive record of achievement and performance. Growing steadily since its inception into an esteemed Fortune 500 corporation, annual revenues were $14.3 billion in 2023. During the year, UHS was again recognized as one of the World's Most Admired Companies by Fortune; and listed in Forbes ranking of America's Largest Public Companies.
Headquartered in King of Prussia, PA, UHS has approximately 96,700 employees and continues to grow through its subsidiaries. Operating acute care hospitals, behavioral health facilities, outpatient facilities and ambulatory care access points, an insurance offering, a physician network and various related services located all over the U.S. States, Washington, D.C., Puerto Rico and the United Kingdom. www.uhs.com
Qualifications
Requirements:
High School Grad/GED required, Associate Degree preferred1-3 years related experience required, 3-5 years preferred.Ability to use Excel spreadsheets to export and manipulate dataHighly organized, detail oriented, analytical in nature.Proficiency or willing to learn data related aspects of marketing platforms such as GA4, Search Console, Looker Studio, Google Ads, Constant Contact, Call Tracking Metrics, Google Business ProfileBasics skills in data visualization and translating numbers in a visual way that tells a storySkilled in math calculations needed for data reporting. Prefer some knowledge of or willingness to learn statistics principals involved in data reporting.Works well with others, and displays an openminded, curious disposition.EEO Statement
All UHS subsidiaries are committed to providing an environment of mutual respect where equal employment opportunities are available to all applicants and teammates. UHS subsidiaries are equal opportunity employers and as such, openly support and fully commit to recruitment, selection, placement, promotion and compensation of individuals without regard to race, color, religion, age, sex (including pregnancy, gender identity, and sexual orientation), genetic information, national origin, disability status, protected veteran status or any other characteristic protected by federal, state or local laws.
We believe that diversity and inclusion among our teammates is critical to our success.
Avoid and Report Recruitment Scams
At UHS and all our subsidiaries, our Human Resources departments and recruiters are here to help prospective candidates by matching skill set and experience with the best possible career path at UHS
and our subsidiaries. During the recruitment process, no recruiter or employee will request financial or personal information (e.g., Social Security Number, credit card or bank information, etc.) from you via email. Our recruiters will not email you from a public webmail client like Hotmail, Gmail, Yahoo Mail, etc.
If you suspect a fraudulent job posting or job-related email mentioning UHS or its subsidiaries, we encourage you to report such concerns to appropriate law enforcement. We encourage you to refer to legitimate UHS and UHS subsidiary career websites to verify job opportunities and not rely on unsolicited calls from recruiters.