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Tbwa Chiat/Day Inc

Senior Marketing Events Manager

Tbwa Chiat/Day Inc, Santa Barbara, California, us, 93190


MixMode is the leader in delivering AI cybersecurity solutions at scale and is the first to bring a third-wave, context-aware AI approach that automatically learns and adapts to dynamically changing environments. MixMode offers a patented, self-supervised learning Platform designed to detect known and unknown threats in real-time across cloud, hybrid, or on-prem environments. Large enterprises with big data environments, including global entities in financial services, Fortune 1K commercial enterprises, critical infrastructure, and government sectors, trust MixMode to protect their most critical assets. Backed by PSG and Entrada Ventures, the company is headquartered in Santa Barbara, CA. Learn more at www.mixmode.ai.Title:

Senior Marketing Events ManagerLocation:

Santa Barbara, CA or remote

Job Summary:

MixMode is looking for an experienced Senior Marketing Events Manager to join our team in our Santa Barbara office. The candidate will be responsible for planning, executing, and overseeing events that support the company’s marketing initiatives and goals. Their role combines strategic planning with hands-on management to create memorable, high-impact events that engage target audiences. The ideal candidate will have a proven track record of collaborating across various departments, including executive leadership, marketing, and sales, to deliver successful events that enhance brand awareness, generate leads, and foster customer and channel relationships.What you will be doing (responsibilities):Develop and implement a strategic event plan that aligns with business objectives.Define event goals, success metrics, and expected outcomes to drive ROI.Conduct market research to identify trends and opportunities for new events.Lead the planning and execution of events, including conferences, trade shows, product launches, and customer events.Manage event logistics such as venue selection, registration processes, catering, AV setups, and staffing.Oversee creative elements like branding, messaging, and event themes.Prepare and manage event budgets, ensuring cost-effectiveness and maximization of ROI.Negotiate with vendors and suppliers for cost-efficient services while maintaining quality standards.Work strategically across the company to ensure support of all events.Work closely with cross-functional teams such as sales, marketing, and product teams to ensure alignment.Liaise with external partners such as vendors, venues, speakers, and influencers.Collaborate with the marketing team to promote events through digital marketing, social media, email campaigns, and advertising.Ensure event messaging aligns with overall brand strategy.Engage attendees before, during, and after the event to maintain brand interaction and capture feedback.Monitor and analyze event performance and attendee feedback.Create and manage campaigns in SFDC.Provide post-event reports, including ROI analysis, attendance rates, and feedback to stakeholders.Continuously improve event processes based on lessons learned from past events.Maintain strong relationships with third-party vendors, including event production teams, designers, and promotional agencies.Lead on-the-ground event management, ensuring seamless event execution.Troubleshoot and resolve issues during events to maintain a high level of attendee satisfaction.What you’ll need to bring (qualifications):

Bachelor’s degree in Marketing, Event Management, or a related field.5+ years of experience in event management, marketing, or related field preferably in a senior role.Experience working on both Federal, Commercial and Channel Events.Proven track record of managing large-scale events with measurable success.Strong understanding of event marketing, digital marketing, and brand strategy.Excellent project management, organizational, and time management skills.Outstanding communication and interpersonal skills.Experience managing budgets and vendor relationships.Strong leadership and team management abilities.Other things we’d love to see:Proficiency in event management software and CRM systems.Experience with virtual and hybrid event management.Familiarity with design and marketing tools (e.g., SFDC, Monday.com, Hubspot, Gsuite and Adobe Acrobat).Strong problem-solving abilities.Ability to travel up to 25% of the time.Creative and detail-oriented.Ability to work under pressure and meet tight deadlines.Strong team player with the ability to work cross-functionally.This role is essential for ensuring that marketing events drive brand visibility, customer engagement, and business growth while delivering exceptional experiences to attendees. We are open to hiring great talent who may have qualifications above or below those specifically listed in this job description.Compensation and benefits

are competitive based on industry standards. Benefits for full-time team members include:Remote-First Work CultureHealthcare (Medical, Dental, Vision)Basic & Voluntary Life and AD&DFlexible Spending Account (FSA)401(k) with Employer MatchPaid Holidays & Flexible Paid Time Off (PTO)Employee Assistance Program (EAP)MixMode provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation and training.Apply for this job

First Name *Last Name *Email *Phone *Resume/CV *LinkedIn ProfileWebsiteAre you currently living in the United States, and do you anticipate remaining within the country for the substantial duration of your employment with us? *Are you authorized to work in the US for any employer without sponsorship? *Without telling us which one, are you one of the following? US citizen, US national, lawful permanent resident, asylee or refugee? *How soon are you looking to start a new job? *What is your desired annual compensation? *How or from whom did you hear about this opportunity?Why are you seeking a new position?

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