Aon Hewitt
B2B Marketing Insurance Manager
Aon Hewitt, Chicago, Illinois, United States, 60290
Aon’s reinsurance business is the global leader placing over $60B of premium each year and is the #1 issuer of insurance-linked securities. The reinsurance marketing team continues to expand as business revenues have significantly grown from $1.8B to $2.4B in 5 years.The marketing manager will drive business growth by raising the business’s profile, generating new leads and supporting the U.S. marketing team through a variety of marketing programs, channels and tactics. Key responsibilities include events, thought leadership and product content underpinned by analysis and measuring KPIs to ensure we’re meeting our marketing goals.The position is a hybrid role with the flexibility to work both virtually and from our Chicago, Minneapolis or New York offices.What the day will look like
Work with our Head of U.S. Reinsurance Marketing, and reinsurance experts and leaders on agreed key priorities and areas of client need.Manage and support our core client events and sponsorships including event communications, onsite branding, collateral, giveaways, and measuring ROI, etc. Events span from some of the biggest industry conferences at major U.S. cities to boutique, targeted client summits.Drive key content across thought leadership, digital and print marketing materials, website, blogs, social, colleague guides, webinars and product communications using writing and proofing skills, and working with business experts on insights, graphic designers on creatives and our external digital agency.Develop thought leadership with the business, which is a core focus of our marketing efforts, and activate through marketing campaigns that span multiple channels.Plan and execute marketing campaigns with Aon’s internal marketing automation team (Eloqua) including in-market campaign optimization, enhancing data, tracking leads and measuring KPIs.Reporting and using Monday.com or any other relevant tools.How this opportunity is different
The role will help support a seasoned team of reinsurance/finance marketing professionals that will provide mentorship. However, we are looking for a fresh perspective on challenging the status quo. You will also be part of a global team to learn more about this exciting industry segment and global best practices in marketing. Domestic travel, up to 6 trips per year required.Skills and experience that will lead to success
B2B marketing and/or corporate experience of 5+ years.Finance marketing background with re/insurance industry knowledge preferred.Event marketing experience will put you at the top of the list.Experience working with graphic designers to create briefs based on stakeholder requests.Writing and copy-editing skills as well as the ability to learn brand guidelines for emails, reports, thought leadership.Experience with campaign development, reporting on performance and optimization when in market with an automation tool (Eloqua preferred, Marketo, Pardot or similar). Ability to run reports and analyze data.Understanding of and measured success of lead generation programs.Exceptional project management skills, managing up to 6 projects at once varying in complexity.Excel proficiencies - Vlookup, pivot tables, developing formulas, etc.Education
Bachelor’s degree in marketing/communications or equivalent years of industry experience.How we support our colleagues
In addition to our comprehensive benefits package, we encourage a diverse workforce. Plus, our agile, inclusive environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two “Global Wellbeing Days” each year, encouraging you to take time to focus on yourself. We offer a variety of working style solutions, but we also recognize that flexibility goes beyond just the place of work... and we are all for it. We call this Smart Working!Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued.Aon values an innovative, diverse workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace.Aon provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, domestic partner status, or other legally protected status. People with criminal histories are encouraged to apply.We welcome applications from all and provide individuals with disabilities with reasonable adjustments to participate in the job application, interview process and to perform essential job functions once onboard. If you would like to learn more about the reasonable accommodations we provide, email
ReasonableAccommodations@Aon.comFor positions in San Francisco and Los Angeles, we will consider for employment qualified applicants with arrest and conviction record in accordance with local Fair Chance ordinances.Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.Pay Transparency Laws:
The salary range for this position (intended for U.S. applicants) is $82,100 to $105,000 annually. The actual salary will vary based on applicant’s education, experience, skills, and abilities, as well as internal equity and alignment with market data. The salary may also be adjusted based on applicant’s geographic location.This position is eligible to participate in one of Aon’s annual incentive plans to receive an annual discretionary bonus in addition to base salary. The amount of any bonus varies and is subject to the terms and conditions of the applicable incentive plan.Aon offers a comprehensive package of benefits for full-time and regular part-time colleagues, including, but not limited to: a 401(k) savings plan with employer contributions; an employee stock purchase plan; consideration for long-term incentive awards at Aon’s discretion; medical, dental and vision insurance, various types of leaves of absence, paid time off, including 12 paid holidays throughout the calendar year, 15 days of paid vacation per year, paid sick leave as provided under state and local paid sick leave laws, short-term disability and optional long-term disability, health savings account, health care and dependent care reimbursement accounts, employee and dependent life insurance and supplemental life and AD&D insurance; optional personal insurance policies, adoption assistance, tuition assistance, commuter benefits, and an employee assistance program that includes free counseling sessions. Eligibility for benefits is governed by the applicable plan documents and policies.#LI-NS1#LI-REMOTE
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Work with our Head of U.S. Reinsurance Marketing, and reinsurance experts and leaders on agreed key priorities and areas of client need.Manage and support our core client events and sponsorships including event communications, onsite branding, collateral, giveaways, and measuring ROI, etc. Events span from some of the biggest industry conferences at major U.S. cities to boutique, targeted client summits.Drive key content across thought leadership, digital and print marketing materials, website, blogs, social, colleague guides, webinars and product communications using writing and proofing skills, and working with business experts on insights, graphic designers on creatives and our external digital agency.Develop thought leadership with the business, which is a core focus of our marketing efforts, and activate through marketing campaigns that span multiple channels.Plan and execute marketing campaigns with Aon’s internal marketing automation team (Eloqua) including in-market campaign optimization, enhancing data, tracking leads and measuring KPIs.Reporting and using Monday.com or any other relevant tools.How this opportunity is different
The role will help support a seasoned team of reinsurance/finance marketing professionals that will provide mentorship. However, we are looking for a fresh perspective on challenging the status quo. You will also be part of a global team to learn more about this exciting industry segment and global best practices in marketing. Domestic travel, up to 6 trips per year required.Skills and experience that will lead to success
B2B marketing and/or corporate experience of 5+ years.Finance marketing background with re/insurance industry knowledge preferred.Event marketing experience will put you at the top of the list.Experience working with graphic designers to create briefs based on stakeholder requests.Writing and copy-editing skills as well as the ability to learn brand guidelines for emails, reports, thought leadership.Experience with campaign development, reporting on performance and optimization when in market with an automation tool (Eloqua preferred, Marketo, Pardot or similar). Ability to run reports and analyze data.Understanding of and measured success of lead generation programs.Exceptional project management skills, managing up to 6 projects at once varying in complexity.Excel proficiencies - Vlookup, pivot tables, developing formulas, etc.Education
Bachelor’s degree in marketing/communications or equivalent years of industry experience.How we support our colleagues
In addition to our comprehensive benefits package, we encourage a diverse workforce. Plus, our agile, inclusive environment allows you to manage your wellbeing and work/life balance, ensuring you can be your best self at Aon. Furthermore, all colleagues enjoy two “Global Wellbeing Days” each year, encouraging you to take time to focus on yourself. We offer a variety of working style solutions, but we also recognize that flexibility goes beyond just the place of work... and we are all for it. We call this Smart Working!Our continuous learning culture inspires and equips you to learn, share and grow, helping you achieve your fullest potential. As a result, at Aon, you are more connected, more relevant, and more valued.Aon values an innovative, diverse workplace where all colleagues feel empowered to be their authentic selves. Aon is proud to be an equal opportunity workplace.Aon provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, age, disability, veteran, marital, domestic partner status, or other legally protected status. People with criminal histories are encouraged to apply.We welcome applications from all and provide individuals with disabilities with reasonable adjustments to participate in the job application, interview process and to perform essential job functions once onboard. If you would like to learn more about the reasonable accommodations we provide, email
ReasonableAccommodations@Aon.comFor positions in San Francisco and Los Angeles, we will consider for employment qualified applicants with arrest and conviction record in accordance with local Fair Chance ordinances.Nothing in this job description restricts management's right to assign or reassign duties and responsibilities to this job at any time.Pay Transparency Laws:
The salary range for this position (intended for U.S. applicants) is $82,100 to $105,000 annually. The actual salary will vary based on applicant’s education, experience, skills, and abilities, as well as internal equity and alignment with market data. The salary may also be adjusted based on applicant’s geographic location.This position is eligible to participate in one of Aon’s annual incentive plans to receive an annual discretionary bonus in addition to base salary. The amount of any bonus varies and is subject to the terms and conditions of the applicable incentive plan.Aon offers a comprehensive package of benefits for full-time and regular part-time colleagues, including, but not limited to: a 401(k) savings plan with employer contributions; an employee stock purchase plan; consideration for long-term incentive awards at Aon’s discretion; medical, dental and vision insurance, various types of leaves of absence, paid time off, including 12 paid holidays throughout the calendar year, 15 days of paid vacation per year, paid sick leave as provided under state and local paid sick leave laws, short-term disability and optional long-term disability, health savings account, health care and dependent care reimbursement accounts, employee and dependent life insurance and supplemental life and AD&D insurance; optional personal insurance policies, adoption assistance, tuition assistance, commuter benefits, and an employee assistance program that includes free counseling sessions. Eligibility for benefits is governed by the applicable plan documents and policies.#LI-NS1#LI-REMOTE
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