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Highwire PR

Public Relations Senior Account Executive (B2B Tech + Healthcare)

Highwire PR, Boston, Massachusetts, us, 02298


About us:

Highwire is a modern strategic communications and digital marketing agency designed for disruptive companies. We work with high-growth technology companies and established brands looking to reinvent themselves.At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment where everyone—regardless of age, race/ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities–can feel safe, celebrated and worthy.We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.Our people-first culture is driven by four core values:Inclusion AlwaysGrowth MindsetTeam EmpowermentFierce DistinctionWe’re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award-winning culture and contribute to an exciting and growing business where you can make a real impact.We are based in San Francisco, with offices in New York and Chicago. We are open to hiring in the following states: California, Connecticut, Florida, Indiana, Illinois, Michigan, Missouri, New Jersey, New York, North Carolina, Ohio, Oregon, Pennsylvania, Texas, Utah, Vermont, Virginia, Washington, Washington D.C.About the role:

As a Senior Account Executive, you’ve worked at an agency or possibly at a start-up but most importantly, you’ve worked with some innovative teams over the course of 3-5 years and been a vital part of some really engaging creative campaigns. We don’t have to tell you how to build a plan or find the right influencers to pitch. You have your go-to bloggers and journos in your favorites and tend to be in the fast lane when it comes to the latest trends. You are an exceptional writer and motivational leader, eager to assume more responsibility and looking for the right team to grow in a compelling way. If this sounds like the opportunity you’ve been waiting for, you should definitely look at Highwire.Essential FunctionsMedia/Influencer RelationsStrong relationships with more than ten key media across business and industryAbility to identify new media and opportunities for clients and share with teams and across the agency regularlyRegular and ongoing proactive pitches that generate coverage for the whole teamCoaching of junior staff to improve team relationshipsStrong grasp and creative use of social media channels to engage and support effortsExperience measuring the ROI of communications activitiesExperience with social media influencer engagement, content campaigns, and media coverage amplificationClient Service/ManagementAbility to manage projects from concept through executionTrack competitors and flag opportunities and news events for commentary or discussionOwn and direct client PR callsProvide counsel on media opportunities and coverage even under difficult circumstancesDevelop quarterly campaigns and PR plans including creative campaigns, trendscapes and thought leadership topicsOwn key elements of the PR program (analysts, speaking, content, etc.)Be a solid go to resource for client contactDevelop budget and team priority allocationsParticipate in media training sessions with clients including developing key messages and all follow up from sessionWriting ProficienciesAbility to generate a plan for a campaign or an entire PR programAbility to generate and edit award submissions, press releases, fact sheets, backgrounders, biographies, tour reports, briefing books, contributed articles, speaking opportunity abstracts, pitches, Q&As, company memorandum and general team correspondence; also responsible for their production and assemblyProfessional, articulate and timely client communicationDevelopment of consistent, creative, successful pitchesAgency OperationsParticipation in new business process including research and presenting at pitchIdentify, attend and encourage others to attend networking eventsMaintain a respectful, enthusiastic, and professional attitude towards coworkers, clients, and outside colleagues and lead team by exampleSupport teams and manage up and downResponsible use of flexible work policiesUses Highwire social channels; writes for Highwire blogMentor junior staff to elevate developmentSelf DevelopmentProactively set up quarterly goals with manager; track against goals and demonstrate growthEffectively prioritize responsibilities based on impact, timelines, workflow and client goalsDrive projects forward independently, eliminating the need for managers to consistent check in re: follow through/ task completionIdentify areas for self-improvement and bring suggestions and solutions to managementConsistently hit deadlines or give enough notice if you won’tAttends regular networking eventsHighwire PerksCompetitive salaryMerit-based bonuses and promotionsHybrid work model to suit your schedule and lifestyleExcellent vacation policy including an extended break for summer and winter holidayParticipate in Empower Hours on Fridays; Team has the ability to log off by 3 pm401K MatchMedical and dental benefits/ FSAPaid Parental LeaveCommuter BenefitHome office equipment stipendGrowth Mindset Stipend of $100 annually for books, exhibitions, etc.Technology reimbursementWellness benefitDonation MatchFull-time writing CoachMentorshipMonthly recognition programsEmployee referral bonusNew business referral bonusQuarterly Highwire fun events – Thanksgiving is our favorite holidayDog-friendly work environmentExtremely supportive, nurturing environment with many opportunities for learning and growthThe duties delineated above will vary depending on the needs of each specific account, and in no way states or implies that these are the only duties to be performed by this employee. This individual will be required to follow any other instructions and to perform any other duties requested by his or her supervisors.We are actively seeking candidates who possess a genuine passion for tech PR and are excited to expand our team. As we continue to grow our agency, we are proactively building a pipeline of exceptional individuals to connect with and consider for future opportunities.If you are enthusiastic about the world of tech PR and are eager to embark on a rewarding career in this field, we encourage you to start the conversation by applying today. We value your interest in our agency and look forward to hearing from you.Apply now and let's explore the possibilities together!

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