Charter Communications
Senior Manager, Marketing
Charter Communications, Stamford, Connecticut, United States, 06925
JOB SUMMARYLeads Marketing Communication Projects in planning and implementation of marketing campaigns, product, programming, and related communications strategies to support Direct to Consumer apps, upsell, retention, and engagement. Responsible for guidance and direction to teams and departments for programs requiring execution.MAJOR DUTIES AND RESPONSIBILITIES
* Build, implement, and maintain marketing plans that align with organizational and departmental objectives tied to customer engagement, retention, and revenue.* Recommend new solutions that will support demand generation, retention, and revenue goals.* Provide oversight of various launch strategies tied to new offers, products and services and related communications.* Utilize all marketing channels as they're made available, including digital, direct marketing, media.* Responsible for execution of communications tactics and vehicles, ensuring they launch on time, accurately, and represent Spectrum's brand.* Provide internal communications of projects to support needs at all levels of the organization.* Actively and consistently support all efforts to simplify and enhance the customer experience.* Responsible for proofing of department material and tactics to ensure compliance & support of company / brand strategy for messaging.* Develop recaps and reports for all campaigns, providing analysis on campaign success.* Present to supervisor, leadership, and Marketing organization as needed, including marketing plans, plan status, and plan recaps.* Manage internal and external partner relationships.* Approves projects, PO's, and invoices as appropriate.* Performs other duties as requested by supervisor.REQUIRED QUALIFICATIONSRequired Skills/Abilities and KnowledgeAbility to read, write, speak and understand EnglishKnowledge of marketing strategies and proceduresKnowledge of Direct to Consumer apps, upsell, retention, and engagement marketing channelsAbility to prioritize and organize effectivelyAbility to supervise and motivate othersAbility to use personal computer and software applications (i.e. word processing, spreadsheet)Ability to create plans, timelines, expense forecasts & process flowchartsRequired EducationBachelor's degree in marketing or related field or equivalent experienceRequired Related Work Experience and Number of YearsMarketing experience - 7Management experience - 5PREFERRED QUALIFICATIONSPreferred Skills/Abilities and KnowledgeKnowledge of cable television products and services
Preferred Related Work Experience and Number of YearsCATV experience - 3
WORKING CONDITIONS* Office environment* Travel as requiredMCU600 2024-38021 2024
Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Get to Know Us
Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you're joining a strong community of more than 100,000 individuals working together to serve nearly 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.Who You Are Matters Here
We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.
* Build, implement, and maintain marketing plans that align with organizational and departmental objectives tied to customer engagement, retention, and revenue.* Recommend new solutions that will support demand generation, retention, and revenue goals.* Provide oversight of various launch strategies tied to new offers, products and services and related communications.* Utilize all marketing channels as they're made available, including digital, direct marketing, media.* Responsible for execution of communications tactics and vehicles, ensuring they launch on time, accurately, and represent Spectrum's brand.* Provide internal communications of projects to support needs at all levels of the organization.* Actively and consistently support all efforts to simplify and enhance the customer experience.* Responsible for proofing of department material and tactics to ensure compliance & support of company / brand strategy for messaging.* Develop recaps and reports for all campaigns, providing analysis on campaign success.* Present to supervisor, leadership, and Marketing organization as needed, including marketing plans, plan status, and plan recaps.* Manage internal and external partner relationships.* Approves projects, PO's, and invoices as appropriate.* Performs other duties as requested by supervisor.REQUIRED QUALIFICATIONSRequired Skills/Abilities and KnowledgeAbility to read, write, speak and understand EnglishKnowledge of marketing strategies and proceduresKnowledge of Direct to Consumer apps, upsell, retention, and engagement marketing channelsAbility to prioritize and organize effectivelyAbility to supervise and motivate othersAbility to use personal computer and software applications (i.e. word processing, spreadsheet)Ability to create plans, timelines, expense forecasts & process flowchartsRequired EducationBachelor's degree in marketing or related field or equivalent experienceRequired Related Work Experience and Number of YearsMarketing experience - 7Management experience - 5PREFERRED QUALIFICATIONSPreferred Skills/Abilities and KnowledgeKnowledge of cable television products and services
Preferred Related Work Experience and Number of YearsCATV experience - 3
WORKING CONDITIONS* Office environment* Travel as requiredMCU600 2024-38021 2024
Here, employees don't just have jobs, they build careers. That's why we believe in offering a comprehensive pay and benefits package that rewards employees for their contributions to our success, supports all aspects of their well-being, and delivers real value at every stage of life.
A qualified applicant's criminal history, if any, will be considered in a manner consistent with applicable laws, including local ordinances.
Get to Know Us
Charter Communications is known in the United States by our Spectrum brands, including: Spectrum Internet, TV, Mobile and Voice, Spectrum Networks, Spectrum Enterprise and Spectrum Reach. When you join us, you're joining a strong community of more than 100,000 individuals working together to serve nearly 32 million customers in 41 states and keep them connected to what matters most. Watch this video to learn more.Who You Are Matters Here
We're committed to growing a workforce that reflects our communities, and providing equal opportunities for employment and advancement. EOE, including disability/vets. Learn about our inclusive culture.