First Horizon Bank
Marketing Product Analyst
First Horizon Bank, Charlotte, North Carolina, United States, 28245
Description
Location:
Onsite in Memphis, TN or Charlotte, NC
Summary
First Horizon Bank is seeking a Product Analyst to help evaluate and improve the company’s products through data analysis, market research, and user feedback. This role is critical for driving product strategy and ensuring that products meet market demands effectively.
Key Responsibilities:
Analyze product performance metrics and user data to identify trends and insights
Create reports and dashboards to present findings to stakeholders
Monitor key performance indicators (KPIs) to assess the success of products and features against experience and financial indicators.
Work with the CXI team to evaluate market research to understand the competitive landscape and customer needs
Collaborate with product management and CXI teams to define product requirements and enhancements
Assist in developing product roadmaps and strategic plans based on data-driven insights
Key Competencies:
Business Acumen/Analysis:
Conduct thorough analysis of business and product processes and requirements through market and primary user research. Utilize data analytics tools and methodologies to analyze user behavior, product performance, and market trends. Understanding of First Horizon business operations and metrics that drive performance; ability to translate data into actionable recommendations.
Collaboration/Communication:
Ability to collaborate with stakeholders to understand, define, and prioritize problems; ability to communicate and convey insights through written documents/presentations and effective data visualizations.
Technical Proficiency:
Analyze client adoption of new product features. Work with clients to clear any blockers. Experience with data analytics and familiarity with SQL or other data querying languages. Experience with Salesforce, Tableau, and SOQL a plus.
Qualifications:
Bachelor's degree
Proven experience in product analysis or business analysis.
Strong analytical and problem-solving skills
Excellent communication skills and ability to explain the technical to non-technical stakeholders.
Detail-oriented with a problem-solving mindset.
Ability to work collaboratively in a dynamic, cross-functional environment.
About Us
First Horizon is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. With $81.7 billion in assets as of December 31, 2023, we serve clients through a team of approximately ~7,300 associates and ~418 banking centers throughout the southeastern United States. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. First Horizon has been recognized as one of the nation’s best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank.
Benefit Highlights
• Medical with wellness incentives, dental, and vision
• HSA with company match
• Maternity and parental leave
• Tuition reimbursement
• Mentor program
• 401(k) with 6% match
• More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
Corporate Diversity Commitment:
We remain committed to creating a more equitable society, and that starts with our associates, our clients, and the communities we serve. We do this by elevating equity, providing capital and counsel, and committing to excellence in everything we do.
Follow Us
Facebook (https://www.facebook.com/FirstHorizonBank)
X formerly Twitter
LinkedIn (http://www.linkedin.com/company/first-horizon-bank)
Instagram
YouTube (https://www.youtube.com/channel/UCEVs5OMj-b0H9Dr5Q209_-Q)
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)
Location:
Onsite in Memphis, TN or Charlotte, NC
Summary
First Horizon Bank is seeking a Product Analyst to help evaluate and improve the company’s products through data analysis, market research, and user feedback. This role is critical for driving product strategy and ensuring that products meet market demands effectively.
Key Responsibilities:
Analyze product performance metrics and user data to identify trends and insights
Create reports and dashboards to present findings to stakeholders
Monitor key performance indicators (KPIs) to assess the success of products and features against experience and financial indicators.
Work with the CXI team to evaluate market research to understand the competitive landscape and customer needs
Collaborate with product management and CXI teams to define product requirements and enhancements
Assist in developing product roadmaps and strategic plans based on data-driven insights
Key Competencies:
Business Acumen/Analysis:
Conduct thorough analysis of business and product processes and requirements through market and primary user research. Utilize data analytics tools and methodologies to analyze user behavior, product performance, and market trends. Understanding of First Horizon business operations and metrics that drive performance; ability to translate data into actionable recommendations.
Collaboration/Communication:
Ability to collaborate with stakeholders to understand, define, and prioritize problems; ability to communicate and convey insights through written documents/presentations and effective data visualizations.
Technical Proficiency:
Analyze client adoption of new product features. Work with clients to clear any blockers. Experience with data analytics and familiarity with SQL or other data querying languages. Experience with Salesforce, Tableau, and SOQL a plus.
Qualifications:
Bachelor's degree
Proven experience in product analysis or business analysis.
Strong analytical and problem-solving skills
Excellent communication skills and ability to explain the technical to non-technical stakeholders.
Detail-oriented with a problem-solving mindset.
Ability to work collaboratively in a dynamic, cross-functional environment.
About Us
First Horizon is a leading regional financial services company, dedicated to helping our clients, communities and associates unlock their full potential with capital and counsel. With $81.7 billion in assets as of December 31, 2023, we serve clients through a team of approximately ~7,300 associates and ~418 banking centers throughout the southeastern United States. Headquartered in Memphis, TN, the banking subsidiary First Horizon Bank operates in 12 states across the southern U.S. First Horizon has been recognized as one of the nation’s best employers by Fortune and Forbes magazines and a Top 10 Most Reputable U.S. Bank.
Benefit Highlights
• Medical with wellness incentives, dental, and vision
• HSA with company match
• Maternity and parental leave
• Tuition reimbursement
• Mentor program
• 401(k) with 6% match
• More -- FirstHorizon.com/First-Horizon-National-Corporation/Careers/Our-Benefits
Corporate Diversity Commitment:
We remain committed to creating a more equitable society, and that starts with our associates, our clients, and the communities we serve. We do this by elevating equity, providing capital and counsel, and committing to excellence in everything we do.
Follow Us
Facebook (https://www.facebook.com/FirstHorizonBank)
X formerly Twitter
LinkedIn (http://www.linkedin.com/company/first-horizon-bank)
YouTube (https://www.youtube.com/channel/UCEVs5OMj-b0H9Dr5Q209_-Q)
Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities
The contractor will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. However, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the contractor’s legal duty to furnish information. 41 CFR 60-1.35(c)