Netflix
Product Manager, Ads Platform (Measurement)
Netflix, Los Gatos, California, United States, 95032
Netflix is one of the world’s leading entertainment services with 278 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.
The Role
At Netflix, we want to entertain the world and are constantly innovating on how entertainment is imagined, created and delivered to a global audience. We currently stream content in more than 30 languages in 190 countries, topping over 230 million paid subscribers.
We recently launched a new ad-supported tier (https://deadline.com/2022/11/netflix-ads-launch-what-to-know-1235162223/) to offer our members with more choice in how they consume their content. Our new tier allows us to attract new members at a lower price point, while also creating a compelling path for advertisers to reach audiences that are deeply immersed.
Our Team:
The Ads Platform team builds the advertising systems and integrations that power the delivery of ads using our world class content delivery ecosystem. We deliver ads in a manner that’s thoughtful of our members’ viewing experience and drives great outcomes for advertisers.
Our team is new and yet faced with the ambitions of building highly performant advertising systems and delivering high impact to our business by monetizing our incredible slate of content. As one of the newest entrants in the Connected TV advertising space that’s rapidly growing, we seek to build unique value propositions that differentiate Netflix from other ad-supported streaming services.
We are looking for a Product Manager in the advertising space who is excited to join us on this journey.
About the Role:
This PM will be responsible for ads measurement and reporting products across Netflix Ads. This includes Netflix’s own campaign reporting tools, as well as partnerships with third-party measurement vendors. This PM will:
Partner with engineering and design teams to launch products that meet the needs of both advertisers and Netflix’s account and ad operations teams
Prioritize the product roadmap, managing near-term product delivery while formulating a long-term product strategy to provide the most relevant and innovative measurement to Netflix’s advertisers
Collaborate with cross-functional teams in sales, ad operations, marketing, strategy, policy, and legal to bring products to market and increase adoption
Be an expert on the methodologies of our growing measurement suite, including campaign delivery metrics, viewability, audience reach, attribution, brand lift, sales, lift, and marketing mix modeling
We’re seeking a candidate who has:
7+ years of Product Management experience with a proven record of successfully launching and scaling platforms
Delivered a roadmap and executed on ad measurement products.
Has a thorough understanding of the ads measurement and identity ecosystems, including CTV experience and familiarity with measurement vendors.
Has experience with correlational measurement, audience based measurement and brand lift measurement.
Has experience collaborating closely with advertisers, measurement teams and sales teams.
Has experience collaborating with Insights, Design, Engineering, Data Science, and other Product Teams.
Has enabled A/B innovations and/or enabled advertiser experimentation.
Has familiarity with legal compliance and changing landscape of ads regulations around the world.
Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $240,000 - $725,000k.
Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more detail about our Benefits here (https://jobs.netflix.com/work-life-philosophy) .
Netflix is a unique culture and environment. Learn more here (https://jobs.netflix.com/culture) .
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.
The Role
At Netflix, we want to entertain the world and are constantly innovating on how entertainment is imagined, created and delivered to a global audience. We currently stream content in more than 30 languages in 190 countries, topping over 230 million paid subscribers.
We recently launched a new ad-supported tier (https://deadline.com/2022/11/netflix-ads-launch-what-to-know-1235162223/) to offer our members with more choice in how they consume their content. Our new tier allows us to attract new members at a lower price point, while also creating a compelling path for advertisers to reach audiences that are deeply immersed.
Our Team:
The Ads Platform team builds the advertising systems and integrations that power the delivery of ads using our world class content delivery ecosystem. We deliver ads in a manner that’s thoughtful of our members’ viewing experience and drives great outcomes for advertisers.
Our team is new and yet faced with the ambitions of building highly performant advertising systems and delivering high impact to our business by monetizing our incredible slate of content. As one of the newest entrants in the Connected TV advertising space that’s rapidly growing, we seek to build unique value propositions that differentiate Netflix from other ad-supported streaming services.
We are looking for a Product Manager in the advertising space who is excited to join us on this journey.
About the Role:
This PM will be responsible for ads measurement and reporting products across Netflix Ads. This includes Netflix’s own campaign reporting tools, as well as partnerships with third-party measurement vendors. This PM will:
Partner with engineering and design teams to launch products that meet the needs of both advertisers and Netflix’s account and ad operations teams
Prioritize the product roadmap, managing near-term product delivery while formulating a long-term product strategy to provide the most relevant and innovative measurement to Netflix’s advertisers
Collaborate with cross-functional teams in sales, ad operations, marketing, strategy, policy, and legal to bring products to market and increase adoption
Be an expert on the methodologies of our growing measurement suite, including campaign delivery metrics, viewability, audience reach, attribution, brand lift, sales, lift, and marketing mix modeling
We’re seeking a candidate who has:
7+ years of Product Management experience with a proven record of successfully launching and scaling platforms
Delivered a roadmap and executed on ad measurement products.
Has a thorough understanding of the ads measurement and identity ecosystems, including CTV experience and familiarity with measurement vendors.
Has experience with correlational measurement, audience based measurement and brand lift measurement.
Has experience collaborating closely with advertisers, measurement teams and sales teams.
Has experience collaborating with Insights, Design, Engineering, Data Science, and other Product Teams.
Has enabled A/B innovations and/or enabled advertiser experimentation.
Has familiarity with legal compliance and changing landscape of ads regulations around the world.
Generally, our compensation structure consists solely of an annual salary; we do not have bonuses. You choose each year how much of your compensation you want in salary versus stock options. To determine your personal top of market compensation, we rely on market indicators and consider your specific job family, background, skills, and experience to determine your compensation in the market range. The range for this role is $240,000 - $725,000k.
Netflix provides comprehensive benefits including Health Plans, Mental Health support, a 401(k) Retirement Plan with employer match, Stock Option Program, Disability Programs, Health Savings and Flexible Spending Accounts, Family-forming benefits, and Life and Serious Injury Benefits. We also offer paid leave of absence programs. Full-time hourly employees accrue 35 days annually for paid time off to be used for vacation, holidays, and sick paid time off. Full-time salaried employees are immediately entitled to flexible time off. See more detail about our Benefits here (https://jobs.netflix.com/work-life-philosophy) .
Netflix is a unique culture and environment. Learn more here (https://jobs.netflix.com/culture) .
We are an equal-opportunity employer and celebrate diversity, recognizing that diversity of thought and background builds stronger teams. We approach diversity and inclusion seriously and thoughtfully. We do not discriminate on the basis of race, religion, color, ancestry, national origin, caste, sex, sexual orientation, gender, gender identity or expression, age, disability, medical condition, pregnancy, genetic makeup, marital status, or military service.