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Tik Tok

Senior Product Manager, Ads CRM

Tik Tok, San Jose, California, United States, 95199


Responsibilities

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo.

Why Join UsCreation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day. To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always. At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve. Join us!

About the teamSince launching globally in 2016, advertising in short-form video has evolved immensely and so has TikTok's monetization platform. As TikTok's revenue has grown exponentially, go-to-market teams have adapted faster than systems can be built and are now challenged with unlocking strategic insights to continue to grow the business.

To solve this, TikTok has built an in-house CRM that spans the entire sales journey from lead-to-opportunity, opportunity-to-revenue, and customer success that allows us to deeply understand the goals of our advertiser and agencies while empowering our sales teams to have strategic collaboration with clients.

As the Product Manager on the Ads CRM team, you will spearhead solutions in conjunction with global sales teams, strategy, and operations to maximize the potential of TikTok's in-house CRM, driving business outcomes and supporting global business needs.

Responsibilities- Owner of the success of the CRM and other internal inhouse system applications- Build a roadmap and provide feature development recommendations through data-driven analysis and user insights- Provide a strong point of view as a consultant to business partners to affect process optimization and policy decisions- Drive the development of innovative solutions and influence a wide breadth of key decision makers, cross-functional partners, and engineering to achieve business output- Develop and deliver innovative custom solutions, introducing concepts and roadmaps to key decision makers and senior management to address their business issues and needs- Earn the trust of engineering teams through a strong technical acumen, detailed PRDs that clearly articulate decision making, and data-driven analysis

Qualifications

- 5+ years of product management experience- Experience building highly technical and complex solutions in a startup or for CRM platforms such as Salesforce, Hubspot, and Microsoft Dynamics- Ownership: Strong sense of ownership and initiative with a track record of pushing teams to drive projects that result in tangible business outcomes at scale- Technical: Expert in system architecture design, data modeling, and technical product documentation. Consistently make data-driven decisions to influence technical and business partners- Collaboration: You have exceptional skills in stakeholder management and have demonstrated success in collaboration with multiple cross-functional and global teams to launch products.- User Focus: Prioritizing business users with a relentless commitment to user needs and experience

Preferred Qualifications- Extensive experience with ad platforms or the media industry- Built scalable solutions for consumption based pricing models and product led growth organizations- Deep sales domain experience in Lead-to-Opportunity, Opportunity-to-Revenue, or Customer Success platforms

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

TikTok is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://shorturl.at/cdpT2