CyberArk
Senior Product Marketing Manager
CyberArk, Newton, Massachusetts, United States, 02165
Company Description
About CyberArk :CyberArk (NASDAQ: CYBR), is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity - human or machine - across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world's leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on Twitter, LinkedIn or Facebook.
Job Description
We are looking for a dynamic and results-driven Senior Product Marketing Manager to join our Cloud Security team.
In this role, you will act as a subject matter expert and catalyst for CyberArk's cloud security offerings, working closely with CyberArk Product Management, Sales, Channel, Marketing and Customer Success.
You will create impactful messaging and positioning to engage customers and prospects, drive sales enablement creation and product launch activities, and deliver market insights to guide product strategy. You will also support our efforts to scale across public cloud marketplaces and product-led selling motions such as free trials-to-buy.
In this role, you will work in the rapidly growing area of Identity Security to maintain and expand CyberArk's recognized leadership.
What You Will DoCreate impactful and differentiated product positioning, messaging and trial experiencesLead go-to-market efforts for product launches including development of marketing, sales and demo materialSupport product-led selling efforts such as free trialsProduce impactful sales enablement resources for sellers, sales engineers and partnersCollaborate with demand generation, content marketing and thought leadership teamsServe as subject matter expert, developing and presenting collateral for CyberArk webinars, customer events and industry eventsResearch and analyze industry and competitive trends to inform product strategy#LI-JH1
Qualifications
7+ years of professional experience in cybersecurity or B2B SaaS product marketing (open to candidates with developer experience who are interested in making the transition for product marketing)Passion for cybersecurity and software developmentAbility to communicate effectively verbally and in writingAbility to articulate / align technical features to customer needsAbility to work in a dynamic environment and solve problems with a positive attitudeProven ability to work cross-functionally with peers and senior leadershipConfident presenter, on stage, video, webinars.Preferred Qualification
Experience marketing solutions to software architects, developers, site reliability engineers and/or data science teams is a significant plusExperience working in product-led selling motions is a significant plusDeep understanding of cloud computing and/or software development is a significant plus
Additional Information
CyberArk is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.
We are unable to sponsor or take over sponsorship of employment Visa at this time.
The salary range for this position is $130,000 - $185,000/year, plus commissions or discretionary bonus, which will be based on the employee's performance. Base pay may also vary considerably depending on job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits.
About CyberArk :CyberArk (NASDAQ: CYBR), is the global leader in Identity Security. Centered on privileged access management, CyberArk provides the most comprehensive security offering for any identity - human or machine - across business applications, distributed workforces, hybrid cloud workloads and throughout the DevOps lifecycle. The world's leading organizations trust CyberArk to help secure their most critical assets. To learn more about CyberArk, visit our CyberArk blogs or follow us on Twitter, LinkedIn or Facebook.
Job Description
We are looking for a dynamic and results-driven Senior Product Marketing Manager to join our Cloud Security team.
In this role, you will act as a subject matter expert and catalyst for CyberArk's cloud security offerings, working closely with CyberArk Product Management, Sales, Channel, Marketing and Customer Success.
You will create impactful messaging and positioning to engage customers and prospects, drive sales enablement creation and product launch activities, and deliver market insights to guide product strategy. You will also support our efforts to scale across public cloud marketplaces and product-led selling motions such as free trials-to-buy.
In this role, you will work in the rapidly growing area of Identity Security to maintain and expand CyberArk's recognized leadership.
What You Will DoCreate impactful and differentiated product positioning, messaging and trial experiencesLead go-to-market efforts for product launches including development of marketing, sales and demo materialSupport product-led selling efforts such as free trialsProduce impactful sales enablement resources for sellers, sales engineers and partnersCollaborate with demand generation, content marketing and thought leadership teamsServe as subject matter expert, developing and presenting collateral for CyberArk webinars, customer events and industry eventsResearch and analyze industry and competitive trends to inform product strategy#LI-JH1
Qualifications
7+ years of professional experience in cybersecurity or B2B SaaS product marketing (open to candidates with developer experience who are interested in making the transition for product marketing)Passion for cybersecurity and software developmentAbility to communicate effectively verbally and in writingAbility to articulate / align technical features to customer needsAbility to work in a dynamic environment and solve problems with a positive attitudeProven ability to work cross-functionally with peers and senior leadershipConfident presenter, on stage, video, webinars.Preferred Qualification
Experience marketing solutions to software architects, developers, site reliability engineers and/or data science teams is a significant plusExperience working in product-led selling motions is a significant plusDeep understanding of cloud computing and/or software development is a significant plus
Additional Information
CyberArk is an Equal Opportunity/Affirmative Action employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, sex, sexual orientation, gender identity, national origin, disability, or protected Veteran status.
We are unable to sponsor or take over sponsorship of employment Visa at this time.
The salary range for this position is $130,000 - $185,000/year, plus commissions or discretionary bonus, which will be based on the employee's performance. Base pay may also vary considerably depending on job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits.