Insight Global
Director of Brand Strategy
Insight Global, New York, New York, us, 10261
Job Description
A client based in New York is hiring for a Director of Brand Strategy. This person will be responsible for overseeing the brand strategy, planning, development, execution and coordination of marketing campaigns to build and sustain various show brands throughout their multi-platform lifecycle. This role will lead the development and launch of innovative consumer efforts across a diverse range of priority programming, spanning unscripted, late night, live events & specials. This role is a key member of the Brand Marketing team, driving brand strategy, ideating concepts and spearheading execution of all initiatives, including social/digital activations, press-generating stunts, strategic partnerships and promotions, and consumer facing events and experiences. This person will need to sit in New York, NY 3x a week.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .
Skills and Requirements
Bachelor's Degree
Minimum 8 years marketing and/or advertising experience, preferably at an agency or television environment
Willingness to travel and work nontraditional hours including weekends/evenings
Must be willing to work in New York
Strong attention to detail in an environment that requires extensive multi-tasking and multiple deadlines
Ability to effectively manage, stimulate and encourage professional growth among managerial staff.
Management of cross-functional relationships and collaboration in a creative, team-oriented environment
Creative thinker, can both concept and help advance innovative and creative ideas
Exceptional organizational skills with the ability to handle multiple projects concurrently, can simultaneously be strategic and keep pace in a quickly moving and ever-changing environment
Cross-functional leader who is able to engage, motivate, and collaborate with internal teams across every phase of a campaign null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.
A client based in New York is hiring for a Director of Brand Strategy. This person will be responsible for overseeing the brand strategy, planning, development, execution and coordination of marketing campaigns to build and sustain various show brands throughout their multi-platform lifecycle. This role will lead the development and launch of innovative consumer efforts across a diverse range of priority programming, spanning unscripted, late night, live events & specials. This role is a key member of the Brand Marketing team, driving brand strategy, ideating concepts and spearheading execution of all initiatives, including social/digital activations, press-generating stunts, strategic partnerships and promotions, and consumer facing events and experiences. This person will need to sit in New York, NY 3x a week.
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment regardless of their race, color, ethnicity, religion, sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military or uniformed service member status, or any other status or characteristic protected by applicable laws, regulations, and ordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or recruiting process, please send a request to HR@insightglobal.com .
To learn more about how we collect, keep, and process your private information, please review Insight Global's Workforce Privacy Policy: https://insightglobal.com/workforce-privacy-policy/ .
Skills and Requirements
Bachelor's Degree
Minimum 8 years marketing and/or advertising experience, preferably at an agency or television environment
Willingness to travel and work nontraditional hours including weekends/evenings
Must be willing to work in New York
Strong attention to detail in an environment that requires extensive multi-tasking and multiple deadlines
Ability to effectively manage, stimulate and encourage professional growth among managerial staff.
Management of cross-functional relationships and collaboration in a creative, team-oriented environment
Creative thinker, can both concept and help advance innovative and creative ideas
Exceptional organizational skills with the ability to handle multiple projects concurrently, can simultaneously be strategic and keep pace in a quickly moving and ever-changing environment
Cross-functional leader who is able to engage, motivate, and collaborate with internal teams across every phase of a campaign null
We are a company committed to creating diverse and inclusive environments where people can bring their full, authentic selves to work every day. We are an equal employment opportunity/affirmative action employer that believes everyone matters. Qualified candidates will receive consideration for employment without regard to race, color, ethnicity, religion,sex (including pregnancy), sexual orientation, gender identity and expression, marital status, national origin, ancestry, genetic factors, age, disability, protected veteran status, military oruniformed service member status, or any other status or characteristic protected by applicable laws, regulations, andordinances. If you need assistance and/or a reasonable accommodation due to a disability during the application or the recruiting process, please send a request to HR@insightglobal.com.