Lowe's
Manager, Customer Insights Retail Media Network
Lowe's, Mooresville, North Carolina, United States, 28115
Your Impact
As a Manager of Customer Insights on the Lowe's Media Networks (LMN), you will engage directly with LMN's clients to review how their media investments are performing, identify ways to optimize and grow their media investments, work closely with sales and account management to formulate media strategies aimed at growing your client's business at Lowe's, develop test and learn plans, and elevate your client's understanding of the Lowe's customer
What you will do
Creates annual strategic learning plans for business(es) supported.
Leads Quarterly Business Review Process with our top clients.
Serves as the subject matter expert for media performance reporting for both internal partners within LMN and across the Lowe’s enterprise, and external clients and agencies.
Synthesizes disparate data from multiple sources into strategic recommendations for future media investments to grow business at Lowe’s. Regularly delivers these recommendations to both internal leadership (VP+) as well as external vendor-partners of all levels.
Oversee the development and codify best practices in media performance evaluation, data visualization, standardized reporting and insights
Tells data stories that support other key deliverables such as sales pitches and case studies.
Oversees omnichannel advertising efforts and aggregates all sources of insights to support other client facing teams (e.g. sales and account management)
Partners with Product and Ad Tech teams to provide input on reporting capabilities based on client feedback
Integrates knowledge across the Customer Insights & Analytics team to bring relevant insights to Lowe’s LMN Insights team and the whole of the Lowe's retail media business, especially in key forums with leadership, to highlight the state of the Lowe's customer.
Required Qualifications:
Bachelor's Degree Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, Applied Quantitative and 5 Years Experience in insights and analytics
3-5 Years Experience in retail media or general media analytics
Experience in analytical, decision-making, and project management
Experience storytelling with data and to present data stories in a compelling and easy-to-understand way
Experience A/B testing
Experience with Microsoft Office tools (e.g. Word, PowerPoint, Excel)
Experience in working with such tools as Tableau, Power BI, SQL, or similar tools
Preferred Qualifications:
Master's Degree In a related field (e.g. Master's in Market Research, Behavioral Psychology, MBA)
Leading teams and proven business impact
Experience managing global teams
Experience working in a retail environment
Working with analytic/research software (e.g. SPSS, Wincross, Sawtooth, SAS, Decipher, Qualtrics, etc.)
About Lowe’s
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.
Pay Range: $95,500.00 - $159,200.00 annually
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit our benefits page (https://talent.lowes.com/us/en/benefits) .
Lowe's hourly remote associates cannot reside in Alaska, California or Hawaii. Lowe's salaried remote associates cannot reside in Alaska or Hawaii.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Qualified applicants with arrest or conviction records will be considered for Employment in accordance with applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act.
Lowe’s believes that conviction records may have a direct, adverse, and negative relationship to the following job duties: accessing company property, assets, information and products; partnering, supervising, and regularly working with other Lowe’s employees; and adhering to and monitoring compliance and safety guidelines.
Pay Range: $95,500.00 - $159,200.00 annually Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.
As a Manager of Customer Insights on the Lowe's Media Networks (LMN), you will engage directly with LMN's clients to review how their media investments are performing, identify ways to optimize and grow their media investments, work closely with sales and account management to formulate media strategies aimed at growing your client's business at Lowe's, develop test and learn plans, and elevate your client's understanding of the Lowe's customer
What you will do
Creates annual strategic learning plans for business(es) supported.
Leads Quarterly Business Review Process with our top clients.
Serves as the subject matter expert for media performance reporting for both internal partners within LMN and across the Lowe’s enterprise, and external clients and agencies.
Synthesizes disparate data from multiple sources into strategic recommendations for future media investments to grow business at Lowe’s. Regularly delivers these recommendations to both internal leadership (VP+) as well as external vendor-partners of all levels.
Oversee the development and codify best practices in media performance evaluation, data visualization, standardized reporting and insights
Tells data stories that support other key deliverables such as sales pitches and case studies.
Oversees omnichannel advertising efforts and aggregates all sources of insights to support other client facing teams (e.g. sales and account management)
Partners with Product and Ad Tech teams to provide input on reporting capabilities based on client feedback
Integrates knowledge across the Customer Insights & Analytics team to bring relevant insights to Lowe’s LMN Insights team and the whole of the Lowe's retail media business, especially in key forums with leadership, to highlight the state of the Lowe's customer.
Required Qualifications:
Bachelor's Degree Business, Marketing, Finance, Statistics, Econometrics, Information Sciences, Applied Quantitative and 5 Years Experience in insights and analytics
3-5 Years Experience in retail media or general media analytics
Experience in analytical, decision-making, and project management
Experience storytelling with data and to present data stories in a compelling and easy-to-understand way
Experience A/B testing
Experience with Microsoft Office tools (e.g. Word, PowerPoint, Excel)
Experience in working with such tools as Tableau, Power BI, SQL, or similar tools
Preferred Qualifications:
Master's Degree In a related field (e.g. Master's in Market Research, Behavioral Psychology, MBA)
Leading teams and proven business impact
Experience managing global teams
Experience working in a retail environment
Working with analytic/research software (e.g. SPSS, Wincross, Sawtooth, SAS, Decipher, Qualtrics, etc.)
About Lowe’s
Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 16 million customer transactions a week in the United States. With total fiscal year 2023 sales of more than $86 billion, Lowe’s operates over 1,700 home improvement stores and employs approximately 300,000 associates. Based in Mooresville, N.C., Lowe’s supports the communities it serves through programs focused on creating safe, affordable housing and helping to develop the next generation of skilled trade experts. For more information, visit Lowes.com.
Pay Range: $95,500.00 - $159,200.00 annually
Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit our benefits page (https://talent.lowes.com/us/en/benefits) .
Lowe's hourly remote associates cannot reside in Alaska, California or Hawaii. Lowe's salaried remote associates cannot reside in Alaska or Hawaii.
Lowe’s is an equal opportunity employer and administers all personnel practices without regard to race, color, religious creed, sex, gender, age, ancestry, national origin, mental or physical disability or medical condition, sexual orientation, gender identity or expression, marital status, military or veteran status, genetic information, or any other category protected under federal, state, or local law.
Qualified applicants with arrest or conviction records will be considered for Employment in accordance with applicable laws, including the Los Angeles County Fair Chance Ordinance for Employers, the Los Angeles Fair Chance Ordinance, the San Francisco Fair Chance Ordinance, and the California Fair Chance Act.
Lowe’s believes that conviction records may have a direct, adverse, and negative relationship to the following job duties: accessing company property, assets, information and products; partnering, supervising, and regularly working with other Lowe’s employees; and adhering to and monitoring compliance and safety guidelines.
Pay Range: $95,500.00 - $159,200.00 annually Starting rate of pay may vary based on factors including, but not limited to, position offered, location, education, training, and/or experience. For information regarding our benefit programs and eligibility, please visit https://talent.lowes.com/us/en/benefits.