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Case Western Reserve University

Director of Recruitment and Enrollment

Case Western Reserve University, Cleveland, Ohio, us, 44101


Case Western Reserve University - Director of Recruitment and Enrollment

POSITION OBJECTIVE:

The Case School of Engineering Director of Recruitment and Enrollment will partner with the Executive Director in developing and managing key relationships with third-party recruiting firms, other regional engineering schools, and prospective students for our doctoral programs. This role leads the recruitment, enrollment, and matriculation processes, collaborates with faculty directors on meeting enrollment targets, and focuses on increasing the number of qualified domestic applicants. The Director of Recruitment and Enrollment is also responsible for addressing enrollment melt, ensuring the final enrollment numbers for our doctoral programs, and supporting recruitment efforts across the entire portfolio. Additionally, this role will collaborate cross-functionally within the enrollment and recruitment team and across other functional departments and schools within the university.ESSENTIAL FUNCTIONS:Recruitment and Enrollment Management:

Lead the recruiting process to seamlessly deliver activities on time, meeting enrollment goals. Assess applicant's alignment with the program, share and educate candidates about the programs, and encourage enrollment with the most qualified candidates. Facilitate strategy discussions, execute recruiting activities using cost-effective methodologies, and develop plans to enhance outreach. Oversee a comprehensive recruitment portfolio, including preparation, travel, fairs, events (in person and virtual) sessions, class visits, and follow-ups to achieve admission and enrollment objectives. Develop strategies to involve faculty, alumni, and current students in recruitment, and consult with Deans, Faculty Directors, and Program Directors to profile the desired applicant pool. Develop sourcing strategies, including lead generation, cold calling, and networking, to build a robust applicant pipeline. Actively promote programs to target groups and referral sources and identify and attend events to drive applications. Extensive travel is required to represent CSE at recruitment and marketing events. (40%)Enrollment Process Management:

Drive the enrollment process, ensuring guidelines, policies, and expectations are met. Convene committees to determine admission decisions and scholarships, develop strategies for onboarding and yielding candidates, and provide status updates and forecasting of final enrollment and scholarship numbers. Focus on improving the quality and increasing the number of applicants for doctoral engineering programs, while supporting the entire portfolio as needed. Manage all applicant assessment activities, including application review, interviews, merit-based scholarship decisions, and overseeing matriculation. (40%)Marketing and Strategy Collaboration:

Work closely with University Marketing and Communications (UMC), and graduate chairs overseeing student success within departmental programs to develop and execute appropriate marketing and outreach strategies. Track and analyze the effectiveness of marketing initiatives and activities. Benchmark CSE recruiting activities against peer engineering schools. Conduct thorough analysis of recruitment and admission activities to implement more effective and efficient practices. Research additional ways to reach desired candidates and referral sources. (10%)Vendor Relationship Management:

Build and manage subcontracted agencies and vendor relationships to increase market presence, lead generation, and applicant numbers for all graduate programs. (10%)NONESSENTIAL FUNCTIONS:

Perform other duties as assigned. (

CONTACTS:

Regular contact with all Weatherhead faculty and staff for the purpose of recruiting students. Work closely with the Executive Director of Recruitment and Placement, Executive Director of Enrollment, Career Development and Student Experience, Program Directors, Directors of Admissions, Recruitment, and other Admissions team members.

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