BlackLine
Marketing Operations Specialist- Marketo
BlackLine, Los Angeles, California, United States, 90079
Get to Know Us:
It's fun to work in a company where people truly believe in what they're doing!At BlackLine, we're committed to bringing passion and customer focus to the business of enterprise applications.Since being founded in 2001, BlackLine has become a leading provider of cloud software that automates and controls the entire financial close process. Our vision is to modernize the finance and accounting function to enable greater operational effectiveness and agility, and we are committed to delivering innovative solutions and services to empower accounting and finance leaders around the world to achieve Modern Finance.Being a best-in-class SaaS Company, we understand that bringing in new ideas and innovative technology is mission critical. At BlackLine we are always working with new, cutting edge technology that encourages our teams to learn something new and expand their creativity and technical skillset that will accelerate their careers.Work, Play and Grow at BlackLine!
Make Your Mark:
The marketing operations specialist is responsible for design, quality assurance (QA), execution, maintenance, and reporting on automated marketing programs and email distribution related to BlackLine marketing strategy with a focus on reporting.
You'll Get To:
Primary Marketing Operations advisor/expert on outbound marketing campaigns for select Marketing teamsBuild and execute various types of programs in MarketoCoordinate with other marketing teams and Traffic team to manage outbound programsUpdate and analyze the performance of marketing campaigns in Marketo and SalesforceContinuously improve data intake and cleansing following industry best practices and internal processCollaborate with other marketing operations team members on projects such as segmentation, lead scoring, lead life cycle, documentation and enablementAssist in implementation of integration processes with 3rd party vendorsTrain other marketing teams on how to run basic reports in SalesforceIdentify areas of improvements and enhancements on marketing programs and make recommendationsOther job-related duties as assigned
What You'll Bring:
3-4 years of experience in Marketing Operations/Demand Generation3-4 years of hands-on experience with marketing automation platforms such as Marketo, Eloqua, Pardot or HubspotB2B marketing background with experience in marketing automation, lead processing (including lead scoring), marketing database, and email complianceStrong ability to work cross-functionallyExcellent planning and project management skillsAbility to look ahead to meet regular deadlines and predict and prevent last minute firesAdvanced Excel skills, including V-lookups, Pivot tables, and data reportingHigh attention to detail with high volume outputMust be highly driven and self-motivated for a fast-paced evolving environmentExperience with Marketo or other marketing automation platforms such as Eloqua, Pardot or HubspotExperience with SalesforceFamiliarity with Wrike or other project management systems such as Asana, Basecamp, Trello or Jira
We’re Even More Excited If You Have:
Marketo Certified Associate (Adobe Certified Professional -Marketo Engage Business Practitioner) or Eloqua, Pardot and Hubspot certifiedExperience with Google Analytics or Google AdWords
Thrive at BlackLine Because You Are Joining:
A technology-based company with a sense of adventure and a vision for the future. Every door at BlackLine is open. Just bring your brains, your problem-solving skills, and be part of a winning team at the world's most trusted name in Finance Automation!A culture that is kind, open, and accepting. It's a place where people can embrace what makes them unique, and the mix of cultural backgrounds and varying interests cultivates diverse thought and perspectives.A culture where BlackLiner's continued growth and learning is empowered. BlackLine offers a wide variety of professional development seminars and inclusive affinity groups to celebrate and support our diversity.BlackLine is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, race, ethnicity, age, religious creed, national origin, physical or mental disability, ancestry, color, marital status, sexual orientation, military or veteran status, status as a victim of domestic violence, sexual assault or stalking, medical condition, genetic information, or any other protected class or category recognized by applicable equal employment opportunity or other similar laws.BlackLine recognizes that the ways we work and the workplace itself has shifted. We innovate in a workplace that optimizes a combination of virtual and in-person interactions to maximize collaboration and nurture our culture. Candidates who live within a reasonable commute to one of our offices will work in the office at least 2 days a week.
Salary Range:
USD $85,000.00 - USD $114,000.00
Pay Transparency Statement:
Placement within this range depends upon several factors, including the applicant's prior relevant job experience, skill set, and geographic location. In addition to base pay, BlackLine also offers short-term and long-term incentive programs, based on eligibility, along with a robust offering of benefit and wellness plans.BlackLine is committed to creating an inclusive and accessible experience for all candidates. If you require a reasonable accommodation that would better enable your success during the application or interview process, please complete
this form.
#J-18808-Ljbffr
It's fun to work in a company where people truly believe in what they're doing!At BlackLine, we're committed to bringing passion and customer focus to the business of enterprise applications.Since being founded in 2001, BlackLine has become a leading provider of cloud software that automates and controls the entire financial close process. Our vision is to modernize the finance and accounting function to enable greater operational effectiveness and agility, and we are committed to delivering innovative solutions and services to empower accounting and finance leaders around the world to achieve Modern Finance.Being a best-in-class SaaS Company, we understand that bringing in new ideas and innovative technology is mission critical. At BlackLine we are always working with new, cutting edge technology that encourages our teams to learn something new and expand their creativity and technical skillset that will accelerate their careers.Work, Play and Grow at BlackLine!
Make Your Mark:
The marketing operations specialist is responsible for design, quality assurance (QA), execution, maintenance, and reporting on automated marketing programs and email distribution related to BlackLine marketing strategy with a focus on reporting.
You'll Get To:
Primary Marketing Operations advisor/expert on outbound marketing campaigns for select Marketing teamsBuild and execute various types of programs in MarketoCoordinate with other marketing teams and Traffic team to manage outbound programsUpdate and analyze the performance of marketing campaigns in Marketo and SalesforceContinuously improve data intake and cleansing following industry best practices and internal processCollaborate with other marketing operations team members on projects such as segmentation, lead scoring, lead life cycle, documentation and enablementAssist in implementation of integration processes with 3rd party vendorsTrain other marketing teams on how to run basic reports in SalesforceIdentify areas of improvements and enhancements on marketing programs and make recommendationsOther job-related duties as assigned
What You'll Bring:
3-4 years of experience in Marketing Operations/Demand Generation3-4 years of hands-on experience with marketing automation platforms such as Marketo, Eloqua, Pardot or HubspotB2B marketing background with experience in marketing automation, lead processing (including lead scoring), marketing database, and email complianceStrong ability to work cross-functionallyExcellent planning and project management skillsAbility to look ahead to meet regular deadlines and predict and prevent last minute firesAdvanced Excel skills, including V-lookups, Pivot tables, and data reportingHigh attention to detail with high volume outputMust be highly driven and self-motivated for a fast-paced evolving environmentExperience with Marketo or other marketing automation platforms such as Eloqua, Pardot or HubspotExperience with SalesforceFamiliarity with Wrike or other project management systems such as Asana, Basecamp, Trello or Jira
We’re Even More Excited If You Have:
Marketo Certified Associate (Adobe Certified Professional -Marketo Engage Business Practitioner) or Eloqua, Pardot and Hubspot certifiedExperience with Google Analytics or Google AdWords
Thrive at BlackLine Because You Are Joining:
A technology-based company with a sense of adventure and a vision for the future. Every door at BlackLine is open. Just bring your brains, your problem-solving skills, and be part of a winning team at the world's most trusted name in Finance Automation!A culture that is kind, open, and accepting. It's a place where people can embrace what makes them unique, and the mix of cultural backgrounds and varying interests cultivates diverse thought and perspectives.A culture where BlackLiner's continued growth and learning is empowered. BlackLine offers a wide variety of professional development seminars and inclusive affinity groups to celebrate and support our diversity.BlackLine is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity or expression, race, ethnicity, age, religious creed, national origin, physical or mental disability, ancestry, color, marital status, sexual orientation, military or veteran status, status as a victim of domestic violence, sexual assault or stalking, medical condition, genetic information, or any other protected class or category recognized by applicable equal employment opportunity or other similar laws.BlackLine recognizes that the ways we work and the workplace itself has shifted. We innovate in a workplace that optimizes a combination of virtual and in-person interactions to maximize collaboration and nurture our culture. Candidates who live within a reasonable commute to one of our offices will work in the office at least 2 days a week.
Salary Range:
USD $85,000.00 - USD $114,000.00
Pay Transparency Statement:
Placement within this range depends upon several factors, including the applicant's prior relevant job experience, skill set, and geographic location. In addition to base pay, BlackLine also offers short-term and long-term incentive programs, based on eligibility, along with a robust offering of benefit and wellness plans.BlackLine is committed to creating an inclusive and accessible experience for all candidates. If you require a reasonable accommodation that would better enable your success during the application or interview process, please complete
this form.
#J-18808-Ljbffr