BeiGene, Ltd.
Associate Director, Regional Marketing - Tislelizumab - South Central
BeiGene, Ltd., Tallahassee, Florida, United States,
Associate Director, Regional Marketing - Tislelizumab - South CentralBeiGene continues to grow at a rapid pace with challenging and exciting opportunities for experienced professionals. When considering candidates, we look for scientific and business professionals who are highly motivated, collaborative, and most importantly, share our passionate interest in fighting cancer.
General Description:
The Associate Director, Regional Marketing reports into the Senior Director of the tislelizumab Customer Enterprise Team within US Marketing. This individual is responsible for the development and execution of essential Key Opinion Leader (KOL) customer strategies and tactics that support the launch of tislelizumab. This field-based regional marketing role will collaborate closely with cross-functional partners including Sales, Medical Affairs, Market Access, Training, Commercial Operations & Business Analytics.
Essential Functions:
Contribute as a Regional Marketer on the Customer Enterprise Team supporting the US launch of TEVIMBRA (tislelizumab) through advocacy development in solid tumor cancers.
Implement integrated KOL and customer engagement strategies and execution plans in support of the US launch of TEVIMBRA.
Build strong partnerships with external KOL customers and partners and influence commercial strategy with internal partners and stakeholders.
Demonstrate marketing thought leadership and represent BeiGene at key US and ex-US meetings, conferences, and functions as needed.
Actively participate in developing promotional speaker bureau strategy in support of BeiGene’s oncology portfolio and education needs for TEVIMBRA.
Execute integrated commercial and marketing strategic plans at national/regional scientific meetings with collaborative and aligned purpose.
Partner with Sales, Medical Affairs, Market Access, and Commercial Operations & Business Analytics teams to ensure alignment of BeiGene’s US commercialization strategy; uncover, prioritize, and communicate market insights, challenges/barriers, and solutions to the organization.
Develop promotional peer-to-peer content and programing including product theaters and other conference promotional education in alignment with annual congress plan.
Develop and execute integrated commercial advisory boards to gain insights that will inform brand strategies.
Evaluate and implement innovative KOL tactics to drive brand objectives and strategies.
Contribute actively on all key marketing deliverables including QBR, brand/tactical planning, and Launch Readiness Reviews.
Drive business results and contribute to culture and people initiatives aligned with BeiGene mission and values.
Minimum Requirements – Education and Experience:
Bachelor’s degree preferred in business, economics, biological, or medical sciences with a minimum of 8 years’ experience.
OR
Advanced degree (e.g., MA, MBA, PhD, PharmD) preferred in business, economics, biological, or medical sciences with a minimum of 6 years of industry experience.
Oncology background/experience preferred.
Other Qualifications:
A minimum of 6 years of pharmaceutical industry marketing or related experience (examples include sales, forecasting, market research, healthcare agency, consulting, etc.).
A minimum of 3 years of experience in Oncology sales and/or marketing preferred.
Biotech or pharmaceutical US marketplace launch experience preferred.
Demonstrated ability to establish actionable and meaningful relationships with KOL customers as well as with internal commercial teams, medical affairs, clinical development colleagues.
Skilled in influencing cross-functional teams, including interfacing with key internal and external stakeholders and with scientific and commercial teams.
Excellent interpersonal, oral, and written communication skills, including demonstrated ability to synthesize data and prepare/deliver a clear overview of commercial insights, opportunity, and risks.
Demonstrated strength in the core competencies of communication, strategic agility, achieving results, and teamwork/collaboration.
Supervisory Responsibilities:
None
Travel:
40% or more
Computer Skills:
Proficient with PC and Microsoft Office Suite. Demonstrated ability to put together compelling presentations using Power Point and ability to manage and refine workflow processes with Excel.
BeiGene Global Competencies
When we exhibit our values of Patients First, Collaborative Spirit, Bold Ingenuity and Driving Excellence, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.
Fosters Teamwork
Provides and Solicits Honest and Actionable Feedback
Self-Awareness
Acts Inclusively
Demonstrates Initiative
Entrepreneurial Mindset
Continuous Learning
Embraces Change
Results-Oriented
Analytical Thinking/Data Analysis
Financial Excellence
Communicates with Clarity
#J-18808-Ljbffr
General Description:
The Associate Director, Regional Marketing reports into the Senior Director of the tislelizumab Customer Enterprise Team within US Marketing. This individual is responsible for the development and execution of essential Key Opinion Leader (KOL) customer strategies and tactics that support the launch of tislelizumab. This field-based regional marketing role will collaborate closely with cross-functional partners including Sales, Medical Affairs, Market Access, Training, Commercial Operations & Business Analytics.
Essential Functions:
Contribute as a Regional Marketer on the Customer Enterprise Team supporting the US launch of TEVIMBRA (tislelizumab) through advocacy development in solid tumor cancers.
Implement integrated KOL and customer engagement strategies and execution plans in support of the US launch of TEVIMBRA.
Build strong partnerships with external KOL customers and partners and influence commercial strategy with internal partners and stakeholders.
Demonstrate marketing thought leadership and represent BeiGene at key US and ex-US meetings, conferences, and functions as needed.
Actively participate in developing promotional speaker bureau strategy in support of BeiGene’s oncology portfolio and education needs for TEVIMBRA.
Execute integrated commercial and marketing strategic plans at national/regional scientific meetings with collaborative and aligned purpose.
Partner with Sales, Medical Affairs, Market Access, and Commercial Operations & Business Analytics teams to ensure alignment of BeiGene’s US commercialization strategy; uncover, prioritize, and communicate market insights, challenges/barriers, and solutions to the organization.
Develop promotional peer-to-peer content and programing including product theaters and other conference promotional education in alignment with annual congress plan.
Develop and execute integrated commercial advisory boards to gain insights that will inform brand strategies.
Evaluate and implement innovative KOL tactics to drive brand objectives and strategies.
Contribute actively on all key marketing deliverables including QBR, brand/tactical planning, and Launch Readiness Reviews.
Drive business results and contribute to culture and people initiatives aligned with BeiGene mission and values.
Minimum Requirements – Education and Experience:
Bachelor’s degree preferred in business, economics, biological, or medical sciences with a minimum of 8 years’ experience.
OR
Advanced degree (e.g., MA, MBA, PhD, PharmD) preferred in business, economics, biological, or medical sciences with a minimum of 6 years of industry experience.
Oncology background/experience preferred.
Other Qualifications:
A minimum of 6 years of pharmaceutical industry marketing or related experience (examples include sales, forecasting, market research, healthcare agency, consulting, etc.).
A minimum of 3 years of experience in Oncology sales and/or marketing preferred.
Biotech or pharmaceutical US marketplace launch experience preferred.
Demonstrated ability to establish actionable and meaningful relationships with KOL customers as well as with internal commercial teams, medical affairs, clinical development colleagues.
Skilled in influencing cross-functional teams, including interfacing with key internal and external stakeholders and with scientific and commercial teams.
Excellent interpersonal, oral, and written communication skills, including demonstrated ability to synthesize data and prepare/deliver a clear overview of commercial insights, opportunity, and risks.
Demonstrated strength in the core competencies of communication, strategic agility, achieving results, and teamwork/collaboration.
Supervisory Responsibilities:
None
Travel:
40% or more
Computer Skills:
Proficient with PC and Microsoft Office Suite. Demonstrated ability to put together compelling presentations using Power Point and ability to manage and refine workflow processes with Excel.
BeiGene Global Competencies
When we exhibit our values of Patients First, Collaborative Spirit, Bold Ingenuity and Driving Excellence, through our twelve global competencies below, we help get more affordable medicines to more patients around the world.
Fosters Teamwork
Provides and Solicits Honest and Actionable Feedback
Self-Awareness
Acts Inclusively
Demonstrates Initiative
Entrepreneurial Mindset
Continuous Learning
Embraces Change
Results-Oriented
Analytical Thinking/Data Analysis
Financial Excellence
Communicates with Clarity
#J-18808-Ljbffr