JPMorganChase
Marketing Strategy Lead Vice President
JPMorganChase, Plano, Texas, us, 75086
JOB DESCRIPTIONChase Auto is a leading provider of auto financing with a portfolio of more than $80 billion in assets and relationships with 75% of U.S. franchised automotive dealers. The business is part of the JPMorgan Chase franchise and serves auto dealers, consumers, and vehicle manufacturers. It offers a range of products and services to meet the financial needs of its clients from retail lending, captive financing, and floorplan products to cash management, private banking, and payment processing.
As a Marketing Strategy Lead Vice President supporting Chase Auto, you will develop and manage marketing initiatives and branding efforts to achieve short and long term B2B goals for our Chase Auto Private Label Captive Finance Business relationships. You will develop impactful marketing plans to support the business with regards to marketing/communicating new products or capabilities, development and management of sales enablement materials, supporting dealer events and managing brand, value propositions and marketing campaigns.
Job responsibilities:
Support the marketing strategy for Private Labels in the dealer channel
Strategize with Sales leadership on marketing needs
Work with colleagues to execute against that strategy via dealer channel marketing and communication programs
Liaise with Auto public relations team to identify opportunities for PR
Partner with the Auto product team to help define relevant products, segmentation and campaigns to communicate to DRMs and dealers
Develop, build and update value proposition for the various brands
Support reporting across initiatives and develop and present senior management presentations
Required qualifications, capabilities, and skills:
5+ years of marketing or communications background
Consumer financial and/or marketing experience
Exceptional communication skills, strong attention to detail and quality are required while working efficiently in a fast-paced environment
Exceptional relationship development skills; ability to earn respect and trust among internal and external business partners and team members
Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
Creativity and innovation with a focus on constant improvement
Superior written, presentation and oral communication skills
Preferred qualifications, capabilities, and skills:
Experience in campaign management, direct marketing and project management
OEM auto experience
B2B auto experience working with dealerships or partners
ABOUT US
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company.
Equal Opportunity Employer/Disability/Veterans
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As a Marketing Strategy Lead Vice President supporting Chase Auto, you will develop and manage marketing initiatives and branding efforts to achieve short and long term B2B goals for our Chase Auto Private Label Captive Finance Business relationships. You will develop impactful marketing plans to support the business with regards to marketing/communicating new products or capabilities, development and management of sales enablement materials, supporting dealer events and managing brand, value propositions and marketing campaigns.
Job responsibilities:
Support the marketing strategy for Private Labels in the dealer channel
Strategize with Sales leadership on marketing needs
Work with colleagues to execute against that strategy via dealer channel marketing and communication programs
Liaise with Auto public relations team to identify opportunities for PR
Partner with the Auto product team to help define relevant products, segmentation and campaigns to communicate to DRMs and dealers
Develop, build and update value proposition for the various brands
Support reporting across initiatives and develop and present senior management presentations
Required qualifications, capabilities, and skills:
5+ years of marketing or communications background
Consumer financial and/or marketing experience
Exceptional communication skills, strong attention to detail and quality are required while working efficiently in a fast-paced environment
Exceptional relationship development skills; ability to earn respect and trust among internal and external business partners and team members
Team player with a positive, can-do attitude; must be comfortable with continuously changing opportunities and priorities
Creativity and innovation with a focus on constant improvement
Superior written, presentation and oral communication skills
Preferred qualifications, capabilities, and skills:
Experience in campaign management, direct marketing and project management
OEM auto experience
B2B auto experience working with dealerships or partners
ABOUT US
Chase is a leading financial services firm, helping nearly half of America’s households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do.
We offer a competitive total rewards package including base salary determined based on the role, experience, skill set, and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility.
We recognize that our people are our strength and the diverse talents they bring to our global workforce are directly linked to our success. We are an equal opportunity employer and place a high value on diversity and inclusion at our company.
Equal Opportunity Employer/Disability/Veterans
#J-18808-Ljbffr