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Amazon

Senior Marketing Manager, Government Regions, US Federal, Public Sector Marketin

Amazon, Arlington, Virginia, United States, 22201


Senior Marketing Manager, Government Regions, US Federal, Public Sector Marketing

Job ID: 2816623 | Amazon Web Services, Inc.Are you an experienced field marketing manager with public sector experience? Are you passionate about how technology can be used to solve business problems and eager to shape the way organizations and government agencies modernize? Are you well-versed in using digital and event marketing to engage and delight your customers?

Amazon Web Services (AWS), a subsidiary of Amazon.com, is seeking a talented, self-directed, and experienced Senior Field Marketing Manager to drive awareness of AWS services and solutions to the Public Sector, which includes a wide range of US federal agencies. Candidates must be well-versed in the industry’s customers, unique business challenges, and operational pain points.Key job responsibilitiesDrive the development of messaging, value propositions, marketing content, and go-to-market strategies for AWS Public Sector, including US federal government customers and partners.Lead marketing planning and execution, as well as sales support, for the AWS Government Regions team.Work closely with marketing and sales colleagues and leadership teams to achieve business goals, including go-to-market campaigns and pipeline development.Develop compelling audience-specific messages and tools (videos, blogs, customer success stories, whitepapers, presentations, demos, how to guides, etc.) to be used online, at live events, and other channels.Lead the strategy and delivery of integrated marketing campaigns, focused on key AWS priority solution themes and topics that are designed to acquire and nurture customer leads.Manage marketing budget to support demand generation and pipeline development for the Government Regions team.Develop and execute digital strategies to drive business goals, position AWS as a cloud services leader, and measurably impact our customers' missions.Dive deep into data to provide visibility into marketing campaign results, measure campaign effectiveness, and drive strategic decision making for optimized campaign strategies.A day in the lifeYou will own development, execution, and measurement of go-to-market campaigns to increase thought leadership, customer engagement, sales opportunities, and market share. An ability to develop, execute, and measure impactful digital marketing and event marketing campaigns is a must-have. This role will manage marketing funds to support demand generation, both for customers and partners.BASIC QUALIFICATIONS6+ years of professional non-internship marketing experience.7+ years of developing and managing acquisition marketing or channel programs experience.Experience building, executing and scaling cross-functional marketing programs.Experience developing and executing campaigns across a multitude of timezones and languages.Experience communicating results to stakeholders.PREFERRED QUALIFICATIONSExperience driving direction and alignment with large cross-functional teams and agency partners.Experience designing and executing joint marketing plans with strategic alliance partners with global footprint.Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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