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Google

Vice President, Programmatic (Hybrid)

Google, Chicago, Illinois, United States, 60290


The

Vice President

serves as the primary client lead for a team, providing senior-level expertise and strategic direction in all matters related to programmatic media. This role is accountable for overall client success, operational leadership, and long-term strategic planning. The VP will drive cross-team integration, ensure high client satisfaction, and serve as the escalation point for client, strategic, financial, and partner-related matters across a brand portfolio.

The VP guides the team in resource management, setting long-term goals, and securing resources to meet business workflows and revenue targets. You will require an understanding of the evolving digital landscape and the ability to leverage programmatic insights to inform broader media strategies. By setting clear performance expectations and leading by example, the VP ensures the programmatic function is operating efficiently and driving client success. You will report to the SVP, Programmatic.

This is a hybrid role, requiring three days in-office each week. If you are contacted for an interview, your recruiter will discuss specifics with you, inclusive of any necessary reasonable accommodations.

Responsibilities:

Lead and oversee all aspects of programmatic strategy, being a trusted senior partner to clients

Develop and execute holistic media strategies that extend beyond programmatic, incorporating cross-channel planning

Identify and address operational challenges, resource needs, and client relationship dynamics

Guide teams in managing multiple accounts with an in-depth understanding of financial models for each client

Provide strategic leadership in client meetings and act as the escalation point for all major deliverables and issues

Lead revenue forecasting, capability development, and cross-functional collaboration to optimize workflows and outcomes

Ensure optimal team performance through active mentoring, professional development, and setting high standards for ADs, Supervisors, and Associates

Champion agency-wide initiatives, including Groupe-level integration, best practices sharing, and knowledge exchange across offices

Serve as a thought leader within the agency and industry by contributing to the agency’s evolving programmatic strategy and new business efforts

Oversee staffing, resource allocation, and work-life balance, aligning team resources with account scopes and revenue

Lead the development and implementation of innovative solutions in platform technology, data, and media inventory for agency and client growth

Advocate for staff growth, conduct performance reviews, and support the professional advancement of team members

Qualifications:

Minimum of 10+ years digital media experience

5+ years’ experience Programmatic

4+ years managing external partner & client relationships

4+ years people management experience

1+ years HCP/DTC/Pharma experience

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