Senior Editor, Digital Features – National Geographic

Job Summary:Are you curious about the future of Yellowstone? Do you have innovative ideas for how to climate-proof your backyard? We’re looking for a Senior Editor of Digital Features to shape thought-provoking pieces that engage new audiences with scientifically-sourced and history-rich storytelling.This editing role leads the execution of content that gives context or a thought-provoking take on a trending topic, or enters conversation taking place in the zeitgeist with a big idea in a relevant and timely way. The editing is executed with a mobile audience in mind, strategically shaped by whatever the topic demands whether that be a short-form feature, social video, and at times, perhaps a long-form feature. Nevertheless, this conversation-worthy content will capture the spirit of curiosity and wonder that only National Geographic can deliver to its readers and followers.The editor will spearhead story execution from planning through publication, pursuing content targeted for platform-specific audiences while also trying to reach new audiences. They will adhere to editorial standards that drive results and meet acquisition goals by being selective about story assignments, intentional with story structure, and creative in experimentation. They should have a keen understanding for how content is consumed on different digital platforms, and specifically how it should be optimized for Search and Social Media, including on social video platforms.While this senior digital editor will be expected to collaborate with editors across the entire editorial operation, they serve as the expert on where and how Nat Geo should engage in daily conversations across digital platforms.Responsibilities:Pitch and suggest framing for story ideas at regularly scheduled pitch meetingsIdentify stories that align with our KPIs as well as what topic areas to experiment withBuild and maintain freelance network of writers who are experts in the topics that Nat Geo coversParticipate in regular digital editorial pitch meetings throughout the week, being a leader in the conversation and executing on decisions madeCollaborate with the Digital Engagement Team to advance help craft headlines and new digital tacticsCollaborate with the Editorial Newsletter team to drive subscriptions and reader engagementRegularly collaborate with the social team on digital content ideasMeet weekly with Senior Manager of Digital Editorial for constant feedback on performance and what new topic areas or formats to experiment withCoach junior editors on the digital team as necessary.Minimum Requirements:Minimum of 6 years of editorial experience in digital publishingA strong background in editing with a broad knowledge of search engine optimization and a proven track record of irresistible headline writing are musts.Experience editing conversation-worthy content and shaping stories around engaging ideas that drive new audiences; future-forward digital editing skills; experience using data-driving toolsAbility to evolve story ideas out of brainstorms; ability to write digitally-optimized headlines and text; on-camera video skillsCommitment to diversity and inclusionHighly developed ability to recognize and create story ideas, including ideas with major visual and multimedia componentsAbility to work cooperatively with a variety of personalities.

Preferred qualifications:Sharp conversational editing with intended tonePrevious experience creating content for social mediaKeen sense of the competitive media landscape, tried tactics and industry trendsUnderstanding of priorities and demands of a large umbrella company, such as The Walt Disney CompanyProven patience working effectively within an ever-changing environmentExperience with social video ideation and promotionExpertise in the topic areas core to National GeographicRequired Education:Bachelor’s degree (preferably with a concentration in journalism, digital media or communications)

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