Accenture
Marketing Transformation Senior Manager - Life Sciences - Legal Medical Regulato
Accenture, Miami, Florida, us, 33222
We are:
Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
You are:
The Marketing Advisory team advises marketing leaders, informed & inspired by industry realities, on how to transform their marketing capabilities to deliver growth. As part of the Marketing Advisory team, you will have in depth hands-on marketing skills with a breadth of understanding of how marketing and Medical, Legal, Regulatory processes works and draw on these skills as a trusted advisor who guide Life Sciences clients through transformation and toward growth.
The Work:
Engage with CMOs, commercial leadership, and Legal/Medical/Regulatory teams and leadership to explore their MLR vision and align to business objectives and strategies.
Work with clients to define the MLR transformation journey, shape the roadmap, and create experience-led capabilities.
Provide a perspective around the future of Legal Medical and Regulatory Processes in Life Sciences (MLR) and drive thought leadership on the subject including how it relates to AI and emerging technologies.
Create a strategic vision/roadmap for where MLR is going in the near term and long term.
Originate and deliver work with clients around the future of MLR as well as grow talent through project delivery. Ability to develop a plan and roadmap to implement various MLR solutions and align with account teams/client partners.
Lead the assessment of organizational and marketer capability gaps in areas such as insights, segmentation & portfolio strategy, marketing strategy & planning, and customer engagement in a digital age.
Co-create and shape Capability Strategies and Plans across skills, processes, organization, people, culture, and technology to deliver tangible results.
Draw on and connect the capabilities of Accenture to help clients close capability gaps.
Lead the design, development and delivery, engaging and inspiring programs to close capability gaps, including but not limited to learning experiences, solution workshops, and change management.
Drive new business development through Accenture relationships, personal network and referrals.
Here’s what you’ll need:
Minimum 10+ years of experience in Marketing and Legal, Medical and Regulatory processes in Life Sciences (experience in other regulated industries a plus) in one or more of the following: consumer-packaged goods, retail, B2B, financial services organization, consultancy.
First-hand experience of marketing and the MLR process in the current era and an understanding of the challenges that face today’s marketers and reviewers in Life Sciences.
Minimum 5+ years of experience architecting and implementing large scale marketing programs.
Minimum 2 years of experience developing Marketing organization transformation and Operating model.
Experience building client relationships across all levels including C-suite.
Bonus points if:
Passion and experience in developing capabilities (process, people, technology) and driving change.
First-hand experience of marketing in the current era and an understanding of the challenges that face today’s marketers in different industries.
Knowledge of the CX/Martech landscape and its real client value.
Entrepreneurial and collaborative in spirit and able to develop new ideas in a fast-changing environment.
Strong storytelling, relationship development, problem solving/design thinking, and written content creation skills.
Experience in one or more of the following areas: brand and services innovation, brand positioning & architecture, campaign planning, digital marketing, customer value proposition development, customer insight & marketing analytics, culture transformation, marketing operating model, marketing strategy, ecommerce, retail.
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Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song
You are:
The Marketing Advisory team advises marketing leaders, informed & inspired by industry realities, on how to transform their marketing capabilities to deliver growth. As part of the Marketing Advisory team, you will have in depth hands-on marketing skills with a breadth of understanding of how marketing and Medical, Legal, Regulatory processes works and draw on these skills as a trusted advisor who guide Life Sciences clients through transformation and toward growth.
The Work:
Engage with CMOs, commercial leadership, and Legal/Medical/Regulatory teams and leadership to explore their MLR vision and align to business objectives and strategies.
Work with clients to define the MLR transformation journey, shape the roadmap, and create experience-led capabilities.
Provide a perspective around the future of Legal Medical and Regulatory Processes in Life Sciences (MLR) and drive thought leadership on the subject including how it relates to AI and emerging technologies.
Create a strategic vision/roadmap for where MLR is going in the near term and long term.
Originate and deliver work with clients around the future of MLR as well as grow talent through project delivery. Ability to develop a plan and roadmap to implement various MLR solutions and align with account teams/client partners.
Lead the assessment of organizational and marketer capability gaps in areas such as insights, segmentation & portfolio strategy, marketing strategy & planning, and customer engagement in a digital age.
Co-create and shape Capability Strategies and Plans across skills, processes, organization, people, culture, and technology to deliver tangible results.
Draw on and connect the capabilities of Accenture to help clients close capability gaps.
Lead the design, development and delivery, engaging and inspiring programs to close capability gaps, including but not limited to learning experiences, solution workshops, and change management.
Drive new business development through Accenture relationships, personal network and referrals.
Here’s what you’ll need:
Minimum 10+ years of experience in Marketing and Legal, Medical and Regulatory processes in Life Sciences (experience in other regulated industries a plus) in one or more of the following: consumer-packaged goods, retail, B2B, financial services organization, consultancy.
First-hand experience of marketing and the MLR process in the current era and an understanding of the challenges that face today’s marketers and reviewers in Life Sciences.
Minimum 5+ years of experience architecting and implementing large scale marketing programs.
Minimum 2 years of experience developing Marketing organization transformation and Operating model.
Experience building client relationships across all levels including C-suite.
Bonus points if:
Passion and experience in developing capabilities (process, people, technology) and driving change.
First-hand experience of marketing in the current era and an understanding of the challenges that face today’s marketers in different industries.
Knowledge of the CX/Martech landscape and its real client value.
Entrepreneurial and collaborative in spirit and able to develop new ideas in a fast-changing environment.
Strong storytelling, relationship development, problem solving/design thinking, and written content creation skills.
Experience in one or more of the following areas: brand and services innovation, brand positioning & architecture, campaign planning, digital marketing, customer value proposition development, customer insight & marketing analytics, culture transformation, marketing operating model, marketing strategy, ecommerce, retail.
#J-18808-Ljbffr