Genmab
(Senior Manager) Product Manager, Digital Marketing Products, Digital Marketing
Genmab, Princeton, New Jersey, us, 08543
At Genmab, we’re committed to building extraordinary futures together by developing antibody products and pioneering therapies that change the lives of patients and the future of cancer treatment. We believe that being proudly unique, determined to be our best, and authentic is essential to fulfilling our purpose.
The RoleGenmab is looking to hire a dynamic, hands-on IT & Digital Product Manager within the commercialization unit of the IT & Digital organization. This role is for our office in Princeton, New Jersey, USA.
Responsibilities
Responsible for the overall Product Vision and metrics (e.g., Objectives & Key Results (OKRs)) fulfillment of multiple digital products across the omnichannel portfolio for the US and EU Region.
Create and maintain a prioritized roadmap for multiple digital products for branded, non-branded channels, and marketing technology stack partnering with the brand, digital strategy, and marketing business functions.
Work with cross-functional teams of product engineers, product owners, and designers to deliver customer-centric products.
Stay coordinated with the Product Owners on priorities and day-to-day decision making.
Exercise strong decision-making mandate across cross-functional teams.
Prepare and support the agile teams on product demos.
Build, grow and support Product Owners and Product Analysts through hiring, coaching, mentoring, and giving feedback.
Contribute to the success and lifecycle of the product during definition, design, user story/requirement creation, documentation, launch, go-to-market activities, management updates, and metrics.
Drive products to achieve success metrics on an ongoing basis throughout the product lifecycle by analyzing and solving the problems of your targeted end users.
Own marketing product roadmap and user stories, including writing user stories as needed.
This role will manage multiple commercial digital product deliveries for all Marketing tech products for the US and EU region.
This is an individual role that will provide leadership to the digital product delivery teams to help deliver on time and on budget without compromising on quality.
This role will be a mentor, coach, and role model to the product-oriented delivery teams and shall have a clear understanding of digital product management lifecycle and best practices.
This product manager should be able to manage and respond to multiple priorities daily.
Required Skills
Bachelor of Science or Engineering degree required; MS or MBA degree preferred.
Excellent written and verbal communication skills, with the ability to translate complex business problems into digital product goals.
8 years of experience in IT and software development.
5+ years of experience in the Pharma or Biotech industry required.
5+ years of experience working as a digital product owner or digital product manager building commercial websites and portals.
5+ years in digital marketing technologies managing customer journey, SEO, Google analytics, and cookie consent management.
3+ years of experience leading digital solutions delivery in a multi-vendor environment.
3+ years of experience managing digital product teams.
Prior experience working in an agile environment using JIRA and Confluence.
Experience with product-centric IT delivery model and product management skills.
Hands-on experience with Salesforce Marketing Cloud and marketing campaign operations for the life sciences industry, preferably for pharma.
Solid understanding of the latest digital marketing, customer engagement, and customer experience technologies like Google Analytics, OneTrust, Email Studio, Surveys, and SEO tools.
Experience implementing end-to-end omnichannel marketing stack setup for at least one life science brand with a solid understanding of HCP (Healthcare Provider) and consumer/patient marketing.
Clear understanding of digital DevOps, CICD pipeline, DevSecOps, and digital best practices.
Equally capable of speaking technology and business language.
Great team player with strong leadership qualities and sharp negotiation skills.
Preferred Skills
Experience working with IT leadership teams.
Product management certification.
Google Analytics certification.
Digital marketing certification.
Salesforce Marketing Cloud certification.
About You
You are passionate about our purpose and genuinely care about our mission to transform the lives of patients through innovative cancer treatment.
You bring rigor and excellence to all that you do.
You are a generous collaborator who can work in teams with diverse backgrounds.
You are determined to do and be your best and take pride in enabling the best work of others on the team.
You are not afraid to grapple with the unknown and be innovative.
You have experience working in a fast-growing, dynamic company (or a strong desire to).
You work hard and are not afraid to have a little fun while you do so.
LocationsGenmab leverages the effectiveness of an agile working environment, when possible, for the betterment of employee work-life balance.
About GenmabGenmab is an international biotechnology company with a core purpose guiding its team to strive towards improving the lives of patients through innovative and differentiated antibody therapeutics.
#J-18808-Ljbffr
The RoleGenmab is looking to hire a dynamic, hands-on IT & Digital Product Manager within the commercialization unit of the IT & Digital organization. This role is for our office in Princeton, New Jersey, USA.
Responsibilities
Responsible for the overall Product Vision and metrics (e.g., Objectives & Key Results (OKRs)) fulfillment of multiple digital products across the omnichannel portfolio for the US and EU Region.
Create and maintain a prioritized roadmap for multiple digital products for branded, non-branded channels, and marketing technology stack partnering with the brand, digital strategy, and marketing business functions.
Work with cross-functional teams of product engineers, product owners, and designers to deliver customer-centric products.
Stay coordinated with the Product Owners on priorities and day-to-day decision making.
Exercise strong decision-making mandate across cross-functional teams.
Prepare and support the agile teams on product demos.
Build, grow and support Product Owners and Product Analysts through hiring, coaching, mentoring, and giving feedback.
Contribute to the success and lifecycle of the product during definition, design, user story/requirement creation, documentation, launch, go-to-market activities, management updates, and metrics.
Drive products to achieve success metrics on an ongoing basis throughout the product lifecycle by analyzing and solving the problems of your targeted end users.
Own marketing product roadmap and user stories, including writing user stories as needed.
This role will manage multiple commercial digital product deliveries for all Marketing tech products for the US and EU region.
This is an individual role that will provide leadership to the digital product delivery teams to help deliver on time and on budget without compromising on quality.
This role will be a mentor, coach, and role model to the product-oriented delivery teams and shall have a clear understanding of digital product management lifecycle and best practices.
This product manager should be able to manage and respond to multiple priorities daily.
Required Skills
Bachelor of Science or Engineering degree required; MS or MBA degree preferred.
Excellent written and verbal communication skills, with the ability to translate complex business problems into digital product goals.
8 years of experience in IT and software development.
5+ years of experience in the Pharma or Biotech industry required.
5+ years of experience working as a digital product owner or digital product manager building commercial websites and portals.
5+ years in digital marketing technologies managing customer journey, SEO, Google analytics, and cookie consent management.
3+ years of experience leading digital solutions delivery in a multi-vendor environment.
3+ years of experience managing digital product teams.
Prior experience working in an agile environment using JIRA and Confluence.
Experience with product-centric IT delivery model and product management skills.
Hands-on experience with Salesforce Marketing Cloud and marketing campaign operations for the life sciences industry, preferably for pharma.
Solid understanding of the latest digital marketing, customer engagement, and customer experience technologies like Google Analytics, OneTrust, Email Studio, Surveys, and SEO tools.
Experience implementing end-to-end omnichannel marketing stack setup for at least one life science brand with a solid understanding of HCP (Healthcare Provider) and consumer/patient marketing.
Clear understanding of digital DevOps, CICD pipeline, DevSecOps, and digital best practices.
Equally capable of speaking technology and business language.
Great team player with strong leadership qualities and sharp negotiation skills.
Preferred Skills
Experience working with IT leadership teams.
Product management certification.
Google Analytics certification.
Digital marketing certification.
Salesforce Marketing Cloud certification.
About You
You are passionate about our purpose and genuinely care about our mission to transform the lives of patients through innovative cancer treatment.
You bring rigor and excellence to all that you do.
You are a generous collaborator who can work in teams with diverse backgrounds.
You are determined to do and be your best and take pride in enabling the best work of others on the team.
You are not afraid to grapple with the unknown and be innovative.
You have experience working in a fast-growing, dynamic company (or a strong desire to).
You work hard and are not afraid to have a little fun while you do so.
LocationsGenmab leverages the effectiveness of an agile working environment, when possible, for the betterment of employee work-life balance.
About GenmabGenmab is an international biotechnology company with a core purpose guiding its team to strive towards improving the lives of patients through innovative and differentiated antibody therapeutics.
#J-18808-Ljbffr