Performance Marketing Manager - Brand

Sumo Logic is reshaping the log analytics landscape and turning insights into action enabling customers to deliver reliable and secure cloud-native applications through our award-winning SaaS Log Analytics Platform. With more than 2,300 customers around the globe, Sumo Logic has cemented itself as the pioneer and leader for log analytics in the digital era.We are looking for a talented Performance Marketing Manager who enjoys social media and can create content to expand our brand awareness and early stage target account engagement. The primary responsibility of the Performance Marketing Manager is to manage advertising across paid social properties. The secondary responsibility is to manage our organic presence on social media content, creating an interactive relationship between end users/influencers and the company. The successful candidate must also have design skills sufficient for creating display ads and social posts. In addition, this role will run our employee advocacy platform to drive more employee engagement across social channels.Key ResponsibilitiesGrow pipeline through performance marketing programs across LinkedIn, Facebook, Twitter, Reddit and other propertiesUse your creative mindset and sharp sense of humor to craft engaging and witty ads and memesCollaborate with other marketers handling Paid Search, SEO, Email, and Marketing OpsAcquire a working understanding of Sumo Logic’s productsAcquire a deep understanding of our customers and the problems/challenges they faceDesign and implement paid and organic social media strategy to align with business goalsGenerate, edit, publish and share engaging content dailyGrow employee advocates and manage our employee advocate platformCross-collaborate with product, field and partner marketing, HR and others to develop and diversify social contentMonitor and manage conversations and questions with followersOversee social media accounts’ design and work with Brand to keep freshRequirementsExperience implementing “Revenue R&D” strategies across paid media campaignsCyber-security, IT, or related industry background preferredExcellent verbal and written communication skillsExcellent interpersonal and customer service skillsExcellent organizational skills and attention to detailProven work experience as a Performance Marketing Manager in the B2B spaceExperience in optimizing social content for LinkedIn, X and RedditOut of the box thinking for creativeThe expected annual base salary range for this position is $121,000 - $164,000. Compensation varies based on a variety of factors which include (but aren’t limited to) role level, skills and competencies, qualifications, knowledge, location, and experience. In addition to base pay, certain roles are eligible to participate in our bonus or commission plans, as well as our benefits offerings, and equity awards.Apply for this job

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