LG Electronics USA
Customer and Market Researcher, Innovation Center (contractor)
LG Electronics USA, Santa Clara, California, us, 95053
Step into the innovative world of LG Electronics. As a global leader in technology, LG Electronics is dedicated to creating innovative solutions for a better life. Our brand promise, 'Life's Good', embodies our commitment to ensuring a happier life for all. We have a rich history spanning over six decades and a global presence in over 290 locations. Our diverse portfolio includes Home Appliance & Air Solution, Home Entertainment, Vehicle Components Solutions, and Business Solutions. Our management philosophy, "Jeong-do Management," embodies our commitment to high ethical standards and transparent operations. Grounded in the principles of 'Customer-Value Creation' and 'People-Oriented Management', these values shape our corporate culture, fostering creativity, diversity, and integrity. At LG, we believe in the power of collective wisdom through an inclusive work environment. Join us and become a part of a company that is shaping the future of technology. At LG, we strive to make Life Good for Everyone.Company BackgroundLG's Mission is to be #1 by creating a better life for our customers. At LG, we make products and services that make lives better, easier, and happier through increased functionality and fun. Put simply, we offer the latest innovations to make "Life Good!" As a global leader, we strive for greatness in the products we make and our people. That is why we are currently seeking the newest innovator to join our dynamic team. We are currently seeking a contract
Customer and Market Researcher
to join LG NOVA, the LGE innovation unit based in Santa Clara, CA. This can be a hybrid or remote position.LG Electronics NA Innovation Center ("LG NOVA")LG Electronics established the North America Innovation Center ("LG NOVA") in Santa Clara, California, USA., with an ambitious vision to become the nerve center of global innovation. Aiming to create the future of LG, focusing on disruptive and exponential growth, LG NOVA works with global corporations, startups, governments, and technology stakeholders to create new businesses, establish strategic partnerships, and develop a broad ecosystem using the "outside-in" innovation process.Job DescriptionAs the Customer and Market Researcher, you will play a pivotal role in supporting our incubation team by providing data-driven insights into potential markets, competitors, and customer behavior. You will be instrumental in validating the assumption about the customer, value proposition, identifying new market opportunities and trends within the Healthcare, Cleantech, and Immersive AI sectors.Responsibilities:Customer Research:Develop and execute customer discovery processes, including interviews, surveys, focus groups, and other qualitative and quantitative methods.Synthesize customer insights into actionable recommendations for solution development, business strategy, and partnerships.Work closely with EIRs, product leads and developers, to ensure customer needs are at the forefront of decision-making.Assist in identifying and prioritizing target markets, customer segments, and value propositions.Prepare detailed reports, presentations, and dashboards to communicate findings and recommendations to internal stakeholders.Conduct primary and secondary research to identify customer pain points, unmet needs, and emerging trends in target markets.Collaborate with startup partners and external innovators to gather insights that inform LG Nova's innovation strategy.Track industry trends, competitive landscapes, and market developments to provide ongoing insights.Market Research:Conduct in-depth market research and share insights with teams on a regular basis.Review and interpret large data sets and organize them into spreadsheets, charts, and graphs.Consolidate data findings into reports and present the findings and insights.Contribute to business plans and pitch deck development.Stay up to date on market trends, consumer and product research, and industry best practices.Search and communicate with third parties (market research and consulting companies).Requirements:Bachelor's degree in Business, Economics, Statistics, or a related field. Master's degree preferred with 7+ years of relevant experience.Proven experience in customer discovery, market research, business analysis, or a similar role.Strong analytical skills with the ability to interpret complex data, filling the gaps for missing data, and translate it into actionable insights.Proficiency in data analytics software and tools (e.g., SQL, Python, Excel).Excellent communication skills.Location:
This can be either a hybrid or remote position.Please note:
This is a 40 hour/week contract position with the possibility to convert to a full-time employment opportunity with LG.Privacy Notice to California Applicants: At LG, we aspire to empower people and celebrate differences because we believe diversity will create the unexpected. We provide equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Consistent with our commitment to providing equal opportunity and embracing diversity, LG has implemented affirmative action to ensure applicants are employed and employees are treated without regard to these characteristics. In addition to the above, LG believes that pay transparency is a key part of diversity, equity, and inclusion. Our salary ranges take into account many factors in making compensation decisions including but not limited to skillset, experience, licensure, certifications, internal equity, and other business needs. While we consider geographic pay differentials in final offers, because we operate in many geographies where applicable, the salary range listed may not reflect all geographic differentials applied.
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Customer and Market Researcher
to join LG NOVA, the LGE innovation unit based in Santa Clara, CA. This can be a hybrid or remote position.LG Electronics NA Innovation Center ("LG NOVA")LG Electronics established the North America Innovation Center ("LG NOVA") in Santa Clara, California, USA., with an ambitious vision to become the nerve center of global innovation. Aiming to create the future of LG, focusing on disruptive and exponential growth, LG NOVA works with global corporations, startups, governments, and technology stakeholders to create new businesses, establish strategic partnerships, and develop a broad ecosystem using the "outside-in" innovation process.Job DescriptionAs the Customer and Market Researcher, you will play a pivotal role in supporting our incubation team by providing data-driven insights into potential markets, competitors, and customer behavior. You will be instrumental in validating the assumption about the customer, value proposition, identifying new market opportunities and trends within the Healthcare, Cleantech, and Immersive AI sectors.Responsibilities:Customer Research:Develop and execute customer discovery processes, including interviews, surveys, focus groups, and other qualitative and quantitative methods.Synthesize customer insights into actionable recommendations for solution development, business strategy, and partnerships.Work closely with EIRs, product leads and developers, to ensure customer needs are at the forefront of decision-making.Assist in identifying and prioritizing target markets, customer segments, and value propositions.Prepare detailed reports, presentations, and dashboards to communicate findings and recommendations to internal stakeholders.Conduct primary and secondary research to identify customer pain points, unmet needs, and emerging trends in target markets.Collaborate with startup partners and external innovators to gather insights that inform LG Nova's innovation strategy.Track industry trends, competitive landscapes, and market developments to provide ongoing insights.Market Research:Conduct in-depth market research and share insights with teams on a regular basis.Review and interpret large data sets and organize them into spreadsheets, charts, and graphs.Consolidate data findings into reports and present the findings and insights.Contribute to business plans and pitch deck development.Stay up to date on market trends, consumer and product research, and industry best practices.Search and communicate with third parties (market research and consulting companies).Requirements:Bachelor's degree in Business, Economics, Statistics, or a related field. Master's degree preferred with 7+ years of relevant experience.Proven experience in customer discovery, market research, business analysis, or a similar role.Strong analytical skills with the ability to interpret complex data, filling the gaps for missing data, and translate it into actionable insights.Proficiency in data analytics software and tools (e.g., SQL, Python, Excel).Excellent communication skills.Location:
This can be either a hybrid or remote position.Please note:
This is a 40 hour/week contract position with the possibility to convert to a full-time employment opportunity with LG.Privacy Notice to California Applicants: At LG, we aspire to empower people and celebrate differences because we believe diversity will create the unexpected. We provide equal employment opportunity to all individuals regardless of their race, color, creed, religion, gender, age, sexual orientation, national origin, disability, veteran status, or any other characteristic protected by state, federal, or local law. Consistent with our commitment to providing equal opportunity and embracing diversity, LG has implemented affirmative action to ensure applicants are employed and employees are treated without regard to these characteristics. In addition to the above, LG believes that pay transparency is a key part of diversity, equity, and inclusion. Our salary ranges take into account many factors in making compensation decisions including but not limited to skillset, experience, licensure, certifications, internal equity, and other business needs. While we consider geographic pay differentials in final offers, because we operate in many geographies where applicable, the salary range listed may not reflect all geographic differentials applied.
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