Digitas North America
Analyst, Data and Analysis
Digitas North America, Plano, Texas, us, 75086
Responsibilities
You’ll lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts.You’ll work on brand campaigns, acquisition campaigns, site optimization, and/or online testing strategy.Keep a pulse on day-to-day performance data, including display media, site, search, email, and/or social campaigns.Work in a variety of reporting systems and databases for the creation of recurring reports and dashboards.Identifying nuances in data to optimize our clients’ business.Support marketing initiatives across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting.Company information: Digitas is the Networked Experience agency, where we believe that today’s marketing problems can no longer be siloed. We break through by delivering Media-Fueled Creativity: the intersection of Creative, Media, Data, and Technology that delivers breakthrough ideas and results for clients. Core to our DNA, we leverage comprehensive capabilities across Strategy, Media, Creative, Design, Data & Analysis, and Technology, with specialized services across Connected Campaigns, Cultural Commerce, and Emerging Frontiers. Digitas serves clients around the world, with 5,500 employees in 65 offices across 43 countries. We have been celebrated by Gartner, Forrester, and were recently named Ad Age Data and Insights Agency of the Year, Campaign US Digital and Media Agency of the Year, and recently home three badges for DE&I, Client Stickiness, and Notable Wins in Campaign US Agency Performance Review.
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You’ll lay the groundwork and contribute to day-to-day reporting needs for client marketing efforts.You’ll work on brand campaigns, acquisition campaigns, site optimization, and/or online testing strategy.Keep a pulse on day-to-day performance data, including display media, site, search, email, and/or social campaigns.Work in a variety of reporting systems and databases for the creation of recurring reports and dashboards.Identifying nuances in data to optimize our clients’ business.Support marketing initiatives across project and campaign lifecycles, including measurement plans, primary and secondary research, and performance reporting.Company information: Digitas is the Networked Experience agency, where we believe that today’s marketing problems can no longer be siloed. We break through by delivering Media-Fueled Creativity: the intersection of Creative, Media, Data, and Technology that delivers breakthrough ideas and results for clients. Core to our DNA, we leverage comprehensive capabilities across Strategy, Media, Creative, Design, Data & Analysis, and Technology, with specialized services across Connected Campaigns, Cultural Commerce, and Emerging Frontiers. Digitas serves clients around the world, with 5,500 employees in 65 offices across 43 countries. We have been celebrated by Gartner, Forrester, and were recently named Ad Age Data and Insights Agency of the Year, Campaign US Digital and Media Agency of the Year, and recently home three badges for DE&I, Client Stickiness, and Notable Wins in Campaign US Agency Performance Review.
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