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24 Seven Talent

Director of VIP & Public Relations

24 Seven Talent, New York, New York, us, 10261


POSITION SUMMARY:Develop and implement a communication strategy to boost brand awareness and reinforce values, with a focus on VIP services.

KEY RESPONSIBILITIES:

• Maintain a chart of VIP talent partnerships, including strategies for seeding, gifting, and dressing.• Set and innovate goals for the VIP/Celebrity strategy based on performance.• Collaborate with social media for VIP talent content creation.• Update the 360 Marketing Calendar with key dates and brand initiatives.• Plan and execute events for celebrities, influencers, and media.• Monitor industry trends and present quarterly insights.• Partner with internal teams for impactful product launches.• Build relationships with influential leaders to enhance brand visibility.• Identify opportunities for the brand in retail and denim.• Propose and execute diverse PR initiatives, including influencer marketing.• Ensure consistent brand messaging across all communications.• Pitch media for high-profile press coverage.• Create educational tools for partners and customers.• Track press coverage and manage internal communications.• Maintain the communication calendar.

ESSENTIAL SKILLS, EXPERIENCE, AND EDUCATION:

• High-energy, proactive self-starter with a strong network of VIPs.• Creative problem solver with proven results.• Experience managing multiple projects with attention to detail.• Excellent verbal and written communication skills.• Bachelor's degree (minimum) and 5+ years of experience.• Budget management experience preferred.• Strong organizational and time management skills.• Ability to adapt and collaborate in a dynamic environment.