Manatt Phelps & Phillips
Marketing Technology Specialist
Manatt Phelps & Phillips, Los Angeles, California, United States, 90079
With 11 offices across the United States, 450+ professionals and 350+ business professionals, Manatt, Phelps & Phillips, LLP (www.manatt.com) is a multidisciplinary, integrated national professional services firm known for quality and an extraordinary commitment to clients. The firm's groundbreaking approach-bringing together legal services, advocacy and business strategy-differentiates Manatt from its competitors and positions the firm to provide a distinct and compelling value proposition.
Manatt's Marketing, Business Development and Communications Team is rapidly expanding to meet growing needs. We are looking for a Marketing Technology Specialist to join our dynamic team to help drive and execute our CRM and online marketing initiatives. This position requires someone who can produce high-quality work, while not losing sight of the smallest detail of a project. The position reports to the Senior Marketing Technology Manager.
Key Responsibilities
Web Content Posting and Curation
Post press coverage, Firm news, articles, events, bios, job opportunities and awards, and update practice pages in a timely manner
Support web development, including building templated pages and brainstorming creative solutions for sharing and curating content
Generate website analytics, and create data reports with actionable insights
Maintain Word and PDF versions of updated marketing materials
Ensure consistency and brand compliance with image usage for internal and external platforms
Email Marketing
Work with email marketing program (Pardot) to create newsletters, webinar invitations, and internal and external announcements
Format newsletters, obtain approvals, export mailing lists and schedule distributions
Analyze and report on newsletter readership statistics
Work with events team to coordinate and implement technological components of webinar invitations and other event campaigns
CRM and Database Steward
Proactively update contacts database (Salesforce) by categorizing and filtering contacts, importing and exporting lists, and maintaining general data hygiene
Review scheduled database audits to ensure quality and accuracy of reportable data
Leverage data enrichment tools to consistently and methodically keep contacts up to date
Meticulously research, correct and enter new contact data; resolve duplicates and bounce backs
Document data-related processes and procedures for reference and knowledge-based training
Input and ensure accuracy of matters for the firm's Experience Management system
Technology
Liaise with internal technology department to develop and test system enhancements related to marketing technology
Collaborate with the technology department and outside vendors on software hosting and upgrades
Support the marketing team by troubleshooting any technology questions regarding the website, email marketing, proposal tools and database needs
Troubleshoot and resolve issues related to integration and system performance
Qualifications
Required
Bachelor's degree in management information systems or computer science (preferred)
Three to four years of related work experience, preferably in a professional services or B2B environment
Superior client service skills and demonstrated willingness to go above and beyond to deliver exceptional service
Willingness to work collaboratively as a member of a team, with a positive, can-do attitude
Desire to grow in the position and as a contributing member to the marketing and business development team
High-speed data entry skills and exceptional attention to detail are required
Excellent written and oral communication skills, and ability to interact professionally with individuals at all levels within the Firm
Strong time management skills and flexibility to pivot based on department needs
Ability to prioritize, multitask, complete projects on tight deadlines and work in a fast-paced environment
Experience with website content management systems and related tools
Experience with HTML
Proficiency in Microsoft Word, Excel, PowerPoint, Adobe Creative Suite, and similar software
Able to work in-office three days per week (Tuesday, Wednesday and Thursday) and more as needed; Ability to be flexible, with occasional long nights, early mornings and weekends as needed
Highly Recommended
Knowledge of Google Analytics and SEO best practices
Experience with Salesforce (Sales Cloud) and Pardot (Account Engagement)
Current Salesforce certifications are a plus
Experience with Kontent.ai or similar content management systems
The base annual pay range for this role is between $80,000-$95,000. The base pay to be offered will vary and depend on skills and qualifications, experience, location and will also take into account internal equity. A full range of medical, financial and/or other benefits dependent on the position will also be offered.
EEO/AA EMPLOYER/Veterans/Disabled
Manatt is an equal opportunity employer, dedicated to a policy of non-discrimination in employment on any basis including race, color, physical or mental disability, religion, creed, national origin, citizenship status, ancestry, sex or gender (including gender identity, gender expression, status as a transgender or transsexual individual, pregnancy, childbirth, or related medical conditions), age (over 40), genetic information, past, current, or prospective service in the uniformed services, sexual orientation, political activity or affiliation, genetic or and any other protected classes or characteristic protected under applicable federal, state, or local law. Consistent with the American Disabilities Act, applicants may request accommodations needed to participate in the application process.
This employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization.IMPORTANT: If the Government cannot confirm that you are authorized to work, this employer is required to provide you written instructions and an opportunity to contact SSA and/or DHS before taking adverse action against you, including terminating your employment.
Employers may not use E-Verify to pre-screen job applicants or to re-verify current employees and may not limit or influence the choice of documents presented for use on the Form I-9. In order to determine whether Form I-9 documentation is valid, this employer uses E-Verify's photo screening tool to match the photograph appearing on some permanent resident and employment authorization cards with the official U.S. Citizenship and Immigration Services' (USCIS) photograph. If you believe that your employer has violated its responsibilities under this program or has discriminated against you during the verification process based upon your national origin or citizenship status, please call the Office of Special Counsel at 1-800-255-7688 (TDD: 1-800-237-2515).
Manatt's Marketing, Business Development and Communications Team is rapidly expanding to meet growing needs. We are looking for a Marketing Technology Specialist to join our dynamic team to help drive and execute our CRM and online marketing initiatives. This position requires someone who can produce high-quality work, while not losing sight of the smallest detail of a project. The position reports to the Senior Marketing Technology Manager.
Key Responsibilities
Web Content Posting and Curation
Post press coverage, Firm news, articles, events, bios, job opportunities and awards, and update practice pages in a timely manner
Support web development, including building templated pages and brainstorming creative solutions for sharing and curating content
Generate website analytics, and create data reports with actionable insights
Maintain Word and PDF versions of updated marketing materials
Ensure consistency and brand compliance with image usage for internal and external platforms
Email Marketing
Work with email marketing program (Pardot) to create newsletters, webinar invitations, and internal and external announcements
Format newsletters, obtain approvals, export mailing lists and schedule distributions
Analyze and report on newsletter readership statistics
Work with events team to coordinate and implement technological components of webinar invitations and other event campaigns
CRM and Database Steward
Proactively update contacts database (Salesforce) by categorizing and filtering contacts, importing and exporting lists, and maintaining general data hygiene
Review scheduled database audits to ensure quality and accuracy of reportable data
Leverage data enrichment tools to consistently and methodically keep contacts up to date
Meticulously research, correct and enter new contact data; resolve duplicates and bounce backs
Document data-related processes and procedures for reference and knowledge-based training
Input and ensure accuracy of matters for the firm's Experience Management system
Technology
Liaise with internal technology department to develop and test system enhancements related to marketing technology
Collaborate with the technology department and outside vendors on software hosting and upgrades
Support the marketing team by troubleshooting any technology questions regarding the website, email marketing, proposal tools and database needs
Troubleshoot and resolve issues related to integration and system performance
Qualifications
Required
Bachelor's degree in management information systems or computer science (preferred)
Three to four years of related work experience, preferably in a professional services or B2B environment
Superior client service skills and demonstrated willingness to go above and beyond to deliver exceptional service
Willingness to work collaboratively as a member of a team, with a positive, can-do attitude
Desire to grow in the position and as a contributing member to the marketing and business development team
High-speed data entry skills and exceptional attention to detail are required
Excellent written and oral communication skills, and ability to interact professionally with individuals at all levels within the Firm
Strong time management skills and flexibility to pivot based on department needs
Ability to prioritize, multitask, complete projects on tight deadlines and work in a fast-paced environment
Experience with website content management systems and related tools
Experience with HTML
Proficiency in Microsoft Word, Excel, PowerPoint, Adobe Creative Suite, and similar software
Able to work in-office three days per week (Tuesday, Wednesday and Thursday) and more as needed; Ability to be flexible, with occasional long nights, early mornings and weekends as needed
Highly Recommended
Knowledge of Google Analytics and SEO best practices
Experience with Salesforce (Sales Cloud) and Pardot (Account Engagement)
Current Salesforce certifications are a plus
Experience with Kontent.ai or similar content management systems
The base annual pay range for this role is between $80,000-$95,000. The base pay to be offered will vary and depend on skills and qualifications, experience, location and will also take into account internal equity. A full range of medical, financial and/or other benefits dependent on the position will also be offered.
EEO/AA EMPLOYER/Veterans/Disabled
Manatt is an equal opportunity employer, dedicated to a policy of non-discrimination in employment on any basis including race, color, physical or mental disability, religion, creed, national origin, citizenship status, ancestry, sex or gender (including gender identity, gender expression, status as a transgender or transsexual individual, pregnancy, childbirth, or related medical conditions), age (over 40), genetic information, past, current, or prospective service in the uniformed services, sexual orientation, political activity or affiliation, genetic or and any other protected classes or characteristic protected under applicable federal, state, or local law. Consistent with the American Disabilities Act, applicants may request accommodations needed to participate in the application process.
This employer will provide the Social Security Administration (SSA) and, if necessary, the Department of Homeland Security (DHS), with information from each new employee's Form I-9 to confirm work authorization.IMPORTANT: If the Government cannot confirm that you are authorized to work, this employer is required to provide you written instructions and an opportunity to contact SSA and/or DHS before taking adverse action against you, including terminating your employment.
Employers may not use E-Verify to pre-screen job applicants or to re-verify current employees and may not limit or influence the choice of documents presented for use on the Form I-9. In order to determine whether Form I-9 documentation is valid, this employer uses E-Verify's photo screening tool to match the photograph appearing on some permanent resident and employment authorization cards with the official U.S. Citizenship and Immigration Services' (USCIS) photograph. If you believe that your employer has violated its responsibilities under this program or has discriminated against you during the verification process based upon your national origin or citizenship status, please call the Office of Special Counsel at 1-800-255-7688 (TDD: 1-800-237-2515).