Marketing Manager

Marketing Manager Job Locations US-Remote Requisition ID 2024-2577 Category (Portal Searching) Marketing Job Post Information* : Posted Date 1 hour ago(10/21/2024 4:19 PM) Company Overview Circet USA is an industry leading provider of Network Services solutions in North America. Our experienced workforce of over 2,000 professionals is skilled at planning, consulting, engineering, construction, program management and combined engineering, procurement, and construction (EPC) solutions to meet our customer's rapidly changing infrastructure needs. We offer the most comprehensive solutions in the industry across ISP, OSP, Wireline, and Wireless. Our customers include telecom service providers, MSO's, cloud service providers, and utilities. With nearly 50 years of experience, we have the ability to customize solutions to meet our customer's unique needs. Circet USA's benefits package includes the following: Medical, Dental, and Vision insurance Digital Health & Wellness Support Critical Illness, Accident, & Hospital Insurance Short-term & Long-term disability Group term & Voluntary life insurance Flexible Spending and Health Savings Accounts Paid Time Off & 401K Company Discount Website Job Summary and Responsibilities Circet USA is seeking a dynamic strategic Marketing Manager to lead all marketing initiatives. The successful candidate will be responsible for overseeing the company's digital content strategy, managing the external marketing agency partnership, coordinating marketing events, and driving lead generation efforts to fuel sales growth. The role requires a seasoned marketing professional with experience in telecommunication or digital infrastructure sectors. ESSENTIAL DUTIES & RESPONSIBILITIES include the following; other duties may be assigned: Manage the relationship with external marketing agencies responsible for content creation, digital marketing, and other promotional activities Oversee and guide as well as evaluate agency performance, ensuring alignment with Circet USA's strategic objectives Collaborate with the agency to develop and implement a cohesive digital marketing strategy Lead the development and execution of digital content strategy to enhance brand visibility and customer engagement across multiple channels (social media, email, website, etc.) Oversee brand development and ensure consistent messaging across all channels. Strengthen Circet USA brand presence in the market through targeted campaigns and initiatives Drive lead generation through various efforts including digital marketing, content marketing, events, and partnerships. Work closely with the Growth & Customer Delivery Team to ensure high-quality lead conversion Plan, organize, and execute marketing events (trade shows, webinars, and conferences) Work cross-functionally with the Growth & Customer Delivery team to ensure seamless event coordination and follow-up for lead generation and nurturing Develop a robust content strategy that positions Circet USA as a thought leader in the industry Oversee the creation of content with consistent branding including PowerPoint presentations, case studies, multimedia Oversee the marketing budget, ensuring efficient allocation of resources to maximize ROI Monitor and report on the effectiveness of marketing activities Identify and cultivate strategic partnerships that enhance marketing efforts and expand the company's reach Manage public relations efforts including media relations, press releases Oversee planning and execution of industry events, trade shows. Ensure these events align with marketing objectives and enhance company's visibility Qualifications QUALIFICATION REQUIREMENTS To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill and/or ability required. Bachelor's degree in Marketing, Business Administration, Communications, related field Proven track record of developing nd executing successful marketing strategies Strong understanding of digital marketing, content marketing, and lead generation tactics Experience in the telecommunications or digital infrastructure industry is highly desirable Excellent communication and interpersonal skills, with the ability to effectively collaborate across teams Strong analytical skills and the ability to make data driven decisions Ability to manage multiple projects and meet deadlines in a fast-paced environment Experience managing marketing budgets and optimizing ROI EDUCATION and/or EXPERIENCE Bachelor's Degree or equivalent; five plus years related experience is required. Relevant technical experience and understanding is required. Circet USA is an Equal Opportunity and Affirmative Action employer of females, minorities, veterans and disabled KGPCo is an Equal Opportunity Employer M/F/Veteran/Disability/Sexual Orientation/Gender Identity