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Hubstaff

Klaviyo and SMS Specialist (Remote)

Hubstaff, Baltimore, Maryland, United States,


Klaviyo and SMS Specialist (Remote)

full time

Garners Garden is a leader in natural, mineral-based oral and personal care products, dedicated to providing eco-friendly solutions that empower our customers. We are seeking a skilled

Klaviyo and SMS Specialist

to manage and optimize our email and SMS marketing campaigns, driving engagement and enhancing customer relationships.Job Summary:The Klaviyo and SMS Specialist will be responsible for creating, implementing, and analyzing marketing strategies using Klaviyo, focusing on both email and SMS communications. This role requires a deep understanding of Klaviyo, SMS marketing best practices, and the ability to integrate Klaviyo with our loyalty program and online quiz tools.Responsibilities:Develop and execute email and SMS marketing campaigns using Klaviyo to drive customer engagement and sales.Integrate Klaviyo with our loyalty program to ensure seamless communication and customer rewards through SMS and email.Utilize Klaviyo’s features to set up automated workflows based on customer interactions with online quizzes and other platforms.Segment and analyze customer data to personalize email and SMS messages, improving campaign effectiveness.Create compelling copy and design for both email and SMS messages that resonate with our audience.Monitor and report on campaign performance metrics, adjusting strategies as needed to maximize engagement.Collaborate with the marketing team to ensure campaigns are aligned with broader marketing initiatives.Stay updated on email and SMS marketing trends, compliance regulations, and best practices.Necessary Skills:Klaviyo Expertise : Proficient in using Klaviyo for email and SMS marketing, including automation and segmentation features.Integration Knowledge : Experience integrating Klaviyo with loyalty programs and online quizzes to enhance customer engagement and data collection.SMS Marketing Knowledge : Strong understanding of SMS marketing strategies and best practices to maximize engagement.Data Analysis : Ability to analyze campaign performance and customer behavior data to inform strategies.Copywriting Skills : Exceptional writing skills with the ability to craft concise and persuasive email and SMS messages.Project Management : Strong organizational skills to manage multiple campaigns and deadlines effectively.Technical Proficiency : Familiarity with e-commerce platforms and integration of marketing within the customer journey.Communication Skills : Excellent verbal and written communication skills for effective collaboration with team members.Problem-Solving Ability : Proactive in identifying issues and implementing effective solutions.Passion for Marketing : Genuine interest in marketing trends and Garners Garden’s mission._If you’re excited about driving customer engagement through email and SMS marketing, please include your cover letter and any applicable examples related to the role. We want to hear directly from you! _Experience levels:

Intermediate (3 - 5 yrs), Expert (5+ yrs)

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