DEPT
Director, Integrated Planning & Strategy | Growth Marketing Team
DEPT, Denver, Colorado, United States, 80285
WHY DEPT?
We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world.
This is a Hybrid role and it is expected that you are able to commute into the office at least 2 days a week into our Denver, CO location.
ABOUT YOU:
We believe that real media impact comes from having a holistic understanding of consumers, culture, channels, content and commerce. You understand that there’s art & science to the craft, requiring creativity & rigor, all done with the goal of moving hearts & minds. As such, we are looking for a Director, Integrated Media Strategy & Planning who shares this mindset and wants to join a talented team of growth marketers.
This leadership role is equal parts agency development as well as a strategic client partner. You’ll work closely in tandem with the business development, client partner, creative, data science & analytics, data & tech and channel activation teams to retain clients and win new ones.
You have several years of experience across media planning/strategy and media buying/activation, ideally having worked on nationally and internationally known, iconic brands. You understand both digital and traditional channels and can connect paid media efforts to owned, earned and shared media.
You'll be responsible for:
Leadership
Support the expansion of our Integrated Planning and Strategy practice within the Creative & Media team at DEPT within North America and globally.
Actively contribute to our communications planning practice, while steering media strategy and planning practices.
Elevate a client’s ambition in ways that allow us to over deliver and bring proactive growth-oriented solutions.
Champion the work by having a deep understanding of our partners' business.
Must have a strong passion for critical thinking, problem solving, and a deep understanding of how businesses, brands and customers interact.
Identify business growth opportunities and develop strategic recommendations to support the growth of client relationships.
Planning
Experience leading full funnel, connected media and data driven strategies.
Develop communication plans that connect Consumer, Commerce and Content insights into media strategy and activation opportunities.
Understand first-party data to elevate strategic opportunities.
Monitor current marketing trends, new technology solutions, and competitors.
Use insights from data to tell a story.
Steer the creation of holistic communication plans and corresponding media strategies.
Partner and collaborate with interconnected internal teams when creating and executing holistic media campaigns.
Participate in new business development and other growth opportunities.
You'll need to have:
8+ years of hands-on and leadership experience in omni-channel media strategy, planning & activation.
Experience working with nationally / globally recognized brands.
A balanced mix of robust B2B and B2C experience.
Understanding of brand and performance media and the synergy across the two.
Natural, proven leadership instincts.
Able to articulate a persuasive point of view.
Curious and creative, while rigorous and analytical.
Strong collaboration, client relationship, and leadership skills.
Deep experience with media industry research and planning tools.
Flexibility to travel for work meetings and events.
WHAT DO WE OFFER?
We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth. Here is a snapshot of our benefits package:
Healthcare, Dental, and Vision coverage.
401k plan, plus matching.
PTO.
Paid Company Holidays.
Parental Leave.
The anticipated salary range for this position is $111,300 - $160,000.
WE SUPPORT YOU BEING YOU:
DEPT is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace.
DEPT participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S.
We are a B Corp-certified company passionate about purpose-driven work.
DIVERSITY, EQUITY, & INCLUSION
At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive.
Not sure you meet all qualifications? Apply, and let us decide!
#LI-Hybrid
#J-18808-Ljbffr
We are pioneers at heart. What this means, is that we are always leaning forward, thinking of what we can create tomorrow that does not exist today. We were born digital and we are a new model of agency, with a deep skillset in tech and marketing. That’s why we hire curious, self-driven, talented people who never stop innovating.
Our culture is big enough to cope and small enough to care. Meaning, that with people across 20+ countries, we’re big enough to provide you with the best tools, global opportunities, and benefits that help you thrive. While acting small by investing in you, your growth, your team, and giving you the autonomy to solve our clients' problems, no matter where you are in the world.
This is a Hybrid role and it is expected that you are able to commute into the office at least 2 days a week into our Denver, CO location.
ABOUT YOU:
We believe that real media impact comes from having a holistic understanding of consumers, culture, channels, content and commerce. You understand that there’s art & science to the craft, requiring creativity & rigor, all done with the goal of moving hearts & minds. As such, we are looking for a Director, Integrated Media Strategy & Planning who shares this mindset and wants to join a talented team of growth marketers.
This leadership role is equal parts agency development as well as a strategic client partner. You’ll work closely in tandem with the business development, client partner, creative, data science & analytics, data & tech and channel activation teams to retain clients and win new ones.
You have several years of experience across media planning/strategy and media buying/activation, ideally having worked on nationally and internationally known, iconic brands. You understand both digital and traditional channels and can connect paid media efforts to owned, earned and shared media.
You'll be responsible for:
Leadership
Support the expansion of our Integrated Planning and Strategy practice within the Creative & Media team at DEPT within North America and globally.
Actively contribute to our communications planning practice, while steering media strategy and planning practices.
Elevate a client’s ambition in ways that allow us to over deliver and bring proactive growth-oriented solutions.
Champion the work by having a deep understanding of our partners' business.
Must have a strong passion for critical thinking, problem solving, and a deep understanding of how businesses, brands and customers interact.
Identify business growth opportunities and develop strategic recommendations to support the growth of client relationships.
Planning
Experience leading full funnel, connected media and data driven strategies.
Develop communication plans that connect Consumer, Commerce and Content insights into media strategy and activation opportunities.
Understand first-party data to elevate strategic opportunities.
Monitor current marketing trends, new technology solutions, and competitors.
Use insights from data to tell a story.
Steer the creation of holistic communication plans and corresponding media strategies.
Partner and collaborate with interconnected internal teams when creating and executing holistic media campaigns.
Participate in new business development and other growth opportunities.
You'll need to have:
8+ years of hands-on and leadership experience in omni-channel media strategy, planning & activation.
Experience working with nationally / globally recognized brands.
A balanced mix of robust B2B and B2C experience.
Understanding of brand and performance media and the synergy across the two.
Natural, proven leadership instincts.
Able to articulate a persuasive point of view.
Curious and creative, while rigorous and analytical.
Strong collaboration, client relationship, and leadership skills.
Deep experience with media industry research and planning tools.
Flexibility to travel for work meetings and events.
WHAT DO WE OFFER?
We are a collaborative, open-door, best-idea-wins environment that fosters personal and company growth. Here is a snapshot of our benefits package:
Healthcare, Dental, and Vision coverage.
401k plan, plus matching.
PTO.
Paid Company Holidays.
Parental Leave.
The anticipated salary range for this position is $111,300 - $160,000.
WE SUPPORT YOU BEING YOU:
DEPT is an equal opportunity employer (EOE). We believe our work is its best when our people feel safe and free to be themselves. We’re committed to an inclusive and barrier-free recruitment and selection process and workplace.
DEPT participates in E-Verify, meaning your Form I-9 information will be sent to the federal government to confirm you are authorized to work in the U.S.
We are a B Corp-certified company passionate about purpose-driven work.
DIVERSITY, EQUITY, & INCLUSION
At DEPT, we take pride in creating an inclusive workplace where everyone has an equal opportunity to thrive.
Not sure you meet all qualifications? Apply, and let us decide!
#LI-Hybrid
#J-18808-Ljbffr