Amazon
Marketing Manager, Amazon Pickup And Returns
Amazon, New York, New York, us, 10261
Description
The Amazon Pickup and Returns team is transforming how quickly and conveniently Amazon delivers to its customers through Amazon Locker & Counter delivery solutions. Our pickup locations aim to delight customers by providing alternatives for home delivery around the world. Amazon customers now have a safe, secure, convenient pickup option for their Amazon deliveries.
We are looking for a Marketing Manager to drive and execute our Email and Onsite strategy. This is a unique opportunity to get involved in a rapidly growing and entrepreneurial part of the business and play a vital role in driving the success of Amazon’s pickup programs globally.
Working as part of this high-growth and ambitious team, you will be encouraged to take on significant and varied responsibility early on and your work will be highly visible and impactful.
An ideal candidate will thrive with ambiguity, be motivated by a fast-paced environment and enjoy collaborating with different cross-functional teams.
The candidate will know how to get close to the customer to uncover insights for their campaigns, define a roadmap, and prioritize activities based on business goals. They will be comfortable diving deep to illustrate the impact of their work with data and customer anecdotes.
Key job responsibilities
Develop data driven email strategies to acquire and engage Amazon Hub customers globally
Create and test campaigns and templates that align content to customer preferences (language, marketplace, products, or experience)
Recommend and implement iterative A/B testing to continually improve performance through optimized messaging and targeting
Define customer segmentation strategy and action-based triggers for automated email programs
Optimize against key metrics including CTR, open rates, customer acquisition and engagement
Create testing plan and optimize email targeting and content to improve KPIs
Analyze and report on performance metrics of email campaigns
Track email best practices, monitor industry trends, and make recommendations
Leverage modern email tools, both third party and in-house, to increase campaign performance
Basic Qualifications
3+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience using Microsoft Excel to manipulate and analyze data
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Preferred Qualifications
Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $72,600/year in our lowest geographic market up to $155,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.
The Amazon Pickup and Returns team is transforming how quickly and conveniently Amazon delivers to its customers through Amazon Locker & Counter delivery solutions. Our pickup locations aim to delight customers by providing alternatives for home delivery around the world. Amazon customers now have a safe, secure, convenient pickup option for their Amazon deliveries.
We are looking for a Marketing Manager to drive and execute our Email and Onsite strategy. This is a unique opportunity to get involved in a rapidly growing and entrepreneurial part of the business and play a vital role in driving the success of Amazon’s pickup programs globally.
Working as part of this high-growth and ambitious team, you will be encouraged to take on significant and varied responsibility early on and your work will be highly visible and impactful.
An ideal candidate will thrive with ambiguity, be motivated by a fast-paced environment and enjoy collaborating with different cross-functional teams.
The candidate will know how to get close to the customer to uncover insights for their campaigns, define a roadmap, and prioritize activities based on business goals. They will be comfortable diving deep to illustrate the impact of their work with data and customer anecdotes.
Key job responsibilities
Develop data driven email strategies to acquire and engage Amazon Hub customers globally
Create and test campaigns and templates that align content to customer preferences (language, marketplace, products, or experience)
Recommend and implement iterative A/B testing to continually improve performance through optimized messaging and targeting
Define customer segmentation strategy and action-based triggers for automated email programs
Optimize against key metrics including CTR, open rates, customer acquisition and engagement
Create testing plan and optimize email targeting and content to improve KPIs
Analyze and report on performance metrics of email campaigns
Track email best practices, monitor industry trends, and make recommendations
Leverage modern email tools, both third party and in-house, to increase campaign performance
Basic Qualifications
3+ years of professional non-internship marketing experience
Experience using data and metrics to drive improvements
Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
Experience using Microsoft Excel to manipulate and analyze data
Experience building, executing and scaling cross-functional programs or marketing campaigns from concept to completion
Preferred Qualifications
Experience using customer research, hard data and metrics to back up assumptions, generate forecasts, and assess the efficacy of marketing programs
Experience utilizing systems and tools involving email, web, analytics, and CRM (Marketo, Tableau, Salesforce, etc.) for targeting, segmentation, reporting for demand generation
Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.
Our compensation reflects the cost of labor across several US geographic markets. The base pay for this position ranges from $72,600/year in our lowest geographic market up to $155,200/year in our highest geographic market. Pay is based on a number of factors including market location and may vary depending on job-related knowledge, skills, and experience. Amazon is a total compensation company. Dependent on the position offered, equity, sign-on payments, and other forms of compensation may be provided as part of a total compensation package, in addition to a full range of medical, financial, and/or other benefits. For more information, please visit https://www.aboutamazon.com/workplace/employee-benefits. This position will remain posted until filled. Applicants should apply via our internal or external career site.