Natixis Investment Managers
Marketing Manager
Natixis Investment Managers, Boston, Massachusetts, us, 02298
Overview:We are seeking a motivated Marketing Manager to join the Strategic Marketing team. This role is responsible for a wide array of marketing and communications campaigns and projects to support our affiliated investment managers, institutional and retirement sales channels, sponsorship/event marketing efforts and other assigned projects.
This is a hybrid position and requires a minimum of three days/week in our Boston (Back Bay) office.Leading through collaboration, you should be comfortable working with various styles and applying your marketing acuity and industry knowledge to drive campaigns and key initiatives forward within specified deadlines. You bring a positive, can-do demeanor to the team, with a desire to learn about our clients, our business, and about Natixis. You are proactive, detailed oriented, and have a roll up your sleeves mentality. You also lead with a digital-first attitude, with a strong emphasis on metrics that contribute to the success of campaigns and future endeavors.
What you will do:Affiliate Marketing
Collaborate with our affiliated investment managers to build enlightening materials (e.g., videos, papers, web articles) that highlight the benefits and expertise in their respective fields.Lead marketing efforts on product strategy promotions as needed while collaborating within Marketing (e.g., Editorial, Design, Web, and Video) and the manager.Support our internal Investment Strategies team’s and Sales team’s efforts from a content as well as promotional perspective when it comes to affiliate marketing supportMaintain content on our US websites while collaborating with Editorial and Digital teamsDevelop comprehensive creative briefs and plans that outline crucial information (e.g., goals, target audiences, key messages, exceptional factors, critical metrics) in advance to guide team members.Work with our internal project management system (i.e, Workfront) while keeping team members advised and the project on trackIndustry Conference Activation
Activate our sponsored US industry conferences to increase awareness, lead generation, and subject matter expertiseDevelop campaign plans and timelines to leverage sponsorships including email and social mediaWork with third party contacts to ensure timely deliverables of material (e.g., thought leadership content, exhibit material, branded items, firm profile)Use attendee lists to generate leads and collaborate with internal teams to update the content management system (i.e., Salesforce).Review and submit conference contracts to our Legal teamRetirement and US Institutional Marketing Support
Under the direction of the VP, Marketing Management, provide tactical support on a variety of marketing initiatives and programs to target retirement advisors, consultants, and plan sponsorsWork with business partners to provide marketing support on various marketing efforts such as materials, web content, and email campaignsSupport creation of thought leadership papers, marketing collateral, website, videos, and presentationsAdditional ad hoc support as assigned by the manager
What you will bring:
A minimum of three years of relevant marketing experience required, preferably within asset managementBS/BA degree in relevant subject areaStrong attention to detail, with proven effectiveness in project managementStrong oral and written communication skills; presentation skills a plusAbility to build relationships and effectively collaborate with colleagues across the organizationTakes initiative and demonstrates ownership/accountability for assigned projectsAble to clearly articulate plans, progress, and marketing recommendations to key constituencies, and support effective meetings and discussionsExperience collecting and analyzing campaign metrics to advise future effortsSkilled at developing creative briefs and marketing campaign plansAbility to understand email and social channels as a component of the marketing strategy and be fluent in reporting metrics and analyticsEffectively support and promote the work done by our affiliated investment managers and other assigned areasHave a proactive, can-do attitude with a willingness to roll up ones sleevesAbility to managed and prioritize multiple projects in a timely mannerBe a positive and encouraging team member with a “one-team” approachBring a digital-first, collaborative approach to projectsDevelop relationships with business partners, including Marketing, Investment Strategies Group, Product, Compliance, and SalesImplement metrics to evaluate and communicate the effectiveness of specific marketing tactics and strategiesWork effectively with various internal and external business partners (e.g., Editorial, Design, Marketing Operations, Investment Strategies Group, Digital, Sales, ComplianceFINRA SIE preferred
Who we are:We put the best interests of our clients, employees, communities, and environment first in everything we do. We’re dedicated to fostering a culture of collaboration, diversity, and inclusion that supports employee growth. We believe this creates equal opportunities for our employees — and better outcomes for our clients and communities. We offer a robust benefits package designed to integrate life and work and to support our employees. Benefits include, but are not limited to; comprehensive medical, dental and vision insurance, paid time off, 401k plan, tuition reimbursement, student loan repayment program, wellness benefits and volunteer programs*Additional insight on working at Natixis, please visit: https://www.im.natixis.com/us/working-at-natixis#NatixisIMCultureNatixis Investment Managers is an equal opportunity employer and does not discriminate in recruiting, hiring, training, promotion or other terms, conditions and privileges of employment on the basis of race, color, age, national origin, ancestry, religion, sex (including pregnancy), sexual orientation, gender identity, genetic information, military or veteran status, physical or mental disability, or any other status protected by law.Natixis Investment Managers does not charge fees to participate in the interview process or for employment equipment and does not send employment offers through social media channels. We take security and privacy seriously. If you have been contacted by someone claiming to represent Natixis Investment Managers and are unsure about the legitimacy of the communication, please verify the contact details with Natixis Investment Managers directly.*Benefits eligibility is for permanent employees of Natixis Investment Managers. Interns, contractors and temporary workers are not eligible for benefits#J-18808-Ljbffr
This is a hybrid position and requires a minimum of three days/week in our Boston (Back Bay) office.Leading through collaboration, you should be comfortable working with various styles and applying your marketing acuity and industry knowledge to drive campaigns and key initiatives forward within specified deadlines. You bring a positive, can-do demeanor to the team, with a desire to learn about our clients, our business, and about Natixis. You are proactive, detailed oriented, and have a roll up your sleeves mentality. You also lead with a digital-first attitude, with a strong emphasis on metrics that contribute to the success of campaigns and future endeavors.
What you will do:Affiliate Marketing
Collaborate with our affiliated investment managers to build enlightening materials (e.g., videos, papers, web articles) that highlight the benefits and expertise in their respective fields.Lead marketing efforts on product strategy promotions as needed while collaborating within Marketing (e.g., Editorial, Design, Web, and Video) and the manager.Support our internal Investment Strategies team’s and Sales team’s efforts from a content as well as promotional perspective when it comes to affiliate marketing supportMaintain content on our US websites while collaborating with Editorial and Digital teamsDevelop comprehensive creative briefs and plans that outline crucial information (e.g., goals, target audiences, key messages, exceptional factors, critical metrics) in advance to guide team members.Work with our internal project management system (i.e, Workfront) while keeping team members advised and the project on trackIndustry Conference Activation
Activate our sponsored US industry conferences to increase awareness, lead generation, and subject matter expertiseDevelop campaign plans and timelines to leverage sponsorships including email and social mediaWork with third party contacts to ensure timely deliverables of material (e.g., thought leadership content, exhibit material, branded items, firm profile)Use attendee lists to generate leads and collaborate with internal teams to update the content management system (i.e., Salesforce).Review and submit conference contracts to our Legal teamRetirement and US Institutional Marketing Support
Under the direction of the VP, Marketing Management, provide tactical support on a variety of marketing initiatives and programs to target retirement advisors, consultants, and plan sponsorsWork with business partners to provide marketing support on various marketing efforts such as materials, web content, and email campaignsSupport creation of thought leadership papers, marketing collateral, website, videos, and presentationsAdditional ad hoc support as assigned by the manager
What you will bring:
A minimum of three years of relevant marketing experience required, preferably within asset managementBS/BA degree in relevant subject areaStrong attention to detail, with proven effectiveness in project managementStrong oral and written communication skills; presentation skills a plusAbility to build relationships and effectively collaborate with colleagues across the organizationTakes initiative and demonstrates ownership/accountability for assigned projectsAble to clearly articulate plans, progress, and marketing recommendations to key constituencies, and support effective meetings and discussionsExperience collecting and analyzing campaign metrics to advise future effortsSkilled at developing creative briefs and marketing campaign plansAbility to understand email and social channels as a component of the marketing strategy and be fluent in reporting metrics and analyticsEffectively support and promote the work done by our affiliated investment managers and other assigned areasHave a proactive, can-do attitude with a willingness to roll up ones sleevesAbility to managed and prioritize multiple projects in a timely mannerBe a positive and encouraging team member with a “one-team” approachBring a digital-first, collaborative approach to projectsDevelop relationships with business partners, including Marketing, Investment Strategies Group, Product, Compliance, and SalesImplement metrics to evaluate and communicate the effectiveness of specific marketing tactics and strategiesWork effectively with various internal and external business partners (e.g., Editorial, Design, Marketing Operations, Investment Strategies Group, Digital, Sales, ComplianceFINRA SIE preferred
Who we are:We put the best interests of our clients, employees, communities, and environment first in everything we do. We’re dedicated to fostering a culture of collaboration, diversity, and inclusion that supports employee growth. We believe this creates equal opportunities for our employees — and better outcomes for our clients and communities. We offer a robust benefits package designed to integrate life and work and to support our employees. Benefits include, but are not limited to; comprehensive medical, dental and vision insurance, paid time off, 401k plan, tuition reimbursement, student loan repayment program, wellness benefits and volunteer programs*Additional insight on working at Natixis, please visit: https://www.im.natixis.com/us/working-at-natixis#NatixisIMCultureNatixis Investment Managers is an equal opportunity employer and does not discriminate in recruiting, hiring, training, promotion or other terms, conditions and privileges of employment on the basis of race, color, age, national origin, ancestry, religion, sex (including pregnancy), sexual orientation, gender identity, genetic information, military or veteran status, physical or mental disability, or any other status protected by law.Natixis Investment Managers does not charge fees to participate in the interview process or for employment equipment and does not send employment offers through social media channels. We take security and privacy seriously. If you have been contacted by someone claiming to represent Natixis Investment Managers and are unsure about the legitimacy of the communication, please verify the contact details with Natixis Investment Managers directly.*Benefits eligibility is for permanent employees of Natixis Investment Managers. Interns, contractors and temporary workers are not eligible for benefits#J-18808-Ljbffr