Thomson Reuters
Digital Marketer
Thomson Reuters, Ann Arbor, MI
The Digital Marketer is responsible for building initial SEO strategy for new customers as well as maintaining site performance and identify performance improvement opportunities for existing clients. This role is focused on defining initial SEO strategy based on performance factors including market opportunities, competitiveness, and existing web presence. In addition, this role requires an enthusiasm using automation and AI to improve performance outcomes for clients.
Location: Hybrid preferred, will consider US remote candidates.
About The Role
In this opportunity as Digital Marketer, you will:
About You
You're a fit for the role of Digital Marketer if your background includes most of the following:
#LI-TK1
What's in it For You?
You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:
Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.
Accessibility
As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.
We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.
Protect yourself from fraudulent job postings click here to know more.
More information about Thomson Reuters can be found on https://thomsonreuters.com.
Location: Hybrid preferred, will consider US remote candidates.
About The Role
In this opportunity as Digital Marketer, you will:
- Work as part of a team, completing varied work assignments, collaborating with others and
- communicating work status.
- Consult with internal and external client to implement effective digital marketing strategies.
- Deliver website architecture, onsite and offsite optimization, local optimization, and content creation.
- Understand and use performance metrics to refine and improve onsite and offsite SEO performance.
- Ensure that deliverables comply with internal standards and practices, industry standards, and corporate policies.
- Maintain proficiency in company business systems including CMS, analytics and tracking software.
- Meet or exceed the on-time task percentage established for the team.
- Uphold FindLaw's Digital Marketing fulfillment quality standards.
- Maintain an ongoing understanding of the digital marketing industry's changes and trends.
- Identify and remediate on and off-site performance issues.
About You
You're a fit for the role of Digital Marketer if your background includes most of the following:
- Having significant knowledge of digital marketing including SEO, social media, and local search.
- Familiarity with reading, and analyzing information in Google Analytics, Google Search Console, Adobe Analytics, SEMRush, and Screaming Frog.
- Skilled in diagnosing and fixing website performance problems.
- Enthusiasm for Digital Marketing and using AI and automation to improve performance outcomes for clients.
- Time manage multiple client projects.
- Excellent verbal and written communication skills.
- Minimum of 2 years experience in creating and implementing SEO strategies and tactics.
- 4-Year degree preferred. Digital Marketing, Marketing or Business preferred.
- Spanish experience favored.
#LI-TK1
What's in it For You?
You will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:
- Hybrid Work Model: We've adopted a flexible hybrid working environment (2-3 days a week in the office depending on the role) for our office-based roles while delivering a seamless experience that is digitally and physically connected
- Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: flexible vacation, two company-wide Mental Health Days Off; work from another location for up to a total of 8 weeks in a year, 4 of those weeks can be out of the country and the remaining in the country, Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
- Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
- Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking.
- Social Impact: Ten employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.
- Purpose Driven Work: We have a superpower that we've never talked about with as much pride as we should - we are one of the only companies on the planet that helps its customers pursue justice, truth and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
Do you want to be part of a team helping re-invent the way knowledge professionals work? How about a team that works every day to create a more transparent, just and inclusive future? At Thomson Reuters, we've been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world's most global news services - Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.
We are powered by the talents of 26,000 employees across more than 70 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting? Join us and help shape the industries that move society forward.
Accessibility
As a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.
We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.
Protect yourself from fraudulent job postings click here to know more.
More information about Thomson Reuters can be found on https://thomsonreuters.com.