24 Seven Talent
Marketing/ PR Director
24 Seven Talent, New York, New York, us, 10261
J Our client is a well known law firm looking for a marketing/ PR director! Details below:
Title: Marketing/ PR DirectorClient: well known law firm in NYCType: FulltimeLocation: NYCOnsiteSalary: $110-120k (DOE)
Job Summary: We are looking for a creative and results-driven marketing/ PR director who can bring their experience in traditional, multimedia, and digital marketing to one of the most successful, high profile law firms in New York. The successful candidate will have 5+ years of experience in marketing, advertising, and creative writing; and will be responsible for developing and implementing strategies with creative content that drives leads, builds brand awareness, increases brand visibility, and client engagement.
Responsibilities:
• Spearhead all internal and external branding operations
• Conceptualize and generate creative copy for both radio and TV advertising
• Analyze and report on marketing campaigns/initiatives performances
• Monitor and oversee paid and organic digital marketing efforts
• Report ROl on all digital and non-digital campaigns to senior management
• Manage client experience and brand reputation
• Ideation and procurement of various promotional materials
• Cultivate and maintain relationships with media representatives
Requirements:
• Experienced creative writer with excellent writing skills for drafting both radio, social media and TV spots
• Demonstrated knowledge of website and digital marketing analytics tools (i.e; SEO, Google Analytics, Google Ads, LSA Campaigns, Netlnsight, Omniture, etc.)
• Strong direct marketing background: text, email marketing, mail, and brand promotion materials
• Background in television, radio and other media buying is a definite plus
• Outstanding communication, proofreading, and editing skills
Title: Marketing/ PR DirectorClient: well known law firm in NYCType: FulltimeLocation: NYCOnsiteSalary: $110-120k (DOE)
Job Summary: We are looking for a creative and results-driven marketing/ PR director who can bring their experience in traditional, multimedia, and digital marketing to one of the most successful, high profile law firms in New York. The successful candidate will have 5+ years of experience in marketing, advertising, and creative writing; and will be responsible for developing and implementing strategies with creative content that drives leads, builds brand awareness, increases brand visibility, and client engagement.
Responsibilities:
• Spearhead all internal and external branding operations
• Conceptualize and generate creative copy for both radio and TV advertising
• Analyze and report on marketing campaigns/initiatives performances
• Monitor and oversee paid and organic digital marketing efforts
• Report ROl on all digital and non-digital campaigns to senior management
• Manage client experience and brand reputation
• Ideation and procurement of various promotional materials
• Cultivate and maintain relationships with media representatives
Requirements:
• Experienced creative writer with excellent writing skills for drafting both radio, social media and TV spots
• Demonstrated knowledge of website and digital marketing analytics tools (i.e; SEO, Google Analytics, Google Ads, LSA Campaigns, Netlnsight, Omniture, etc.)
• Strong direct marketing background: text, email marketing, mail, and brand promotion materials
• Background in television, radio and other media buying is a definite plus
• Outstanding communication, proofreading, and editing skills