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Amazon

Sr. Industry PMM, Automotive, Industry PMM, Automotive

Amazon, Seattle, Washington, us, 98127


Job ID: 2780236 | Amazon Web Services, Inc.Are you an experienced product marketing leader in the Automotive industry? Are you passionate about how technology can be used to solve business problems? Are you eager to shape the way Automotive companies innovate and modernize their businesses? Industry verticals have unique needs and paths for cloud adoption, and the AWS Industry Product Marketing team helps drive product strategy, go-to-market motions, and marketing activities that help industry customers transform their businesses using the broadest and deepest portfolio of cloud services and solutions. We develop crisp, highly differentiated, and compelling positioning and messaging to address industry-specific customer needs. We tell AWS's most important and interesting stories to educate industry customers about what is possible when they build on AWS for their specialized use cases.

As Industry Product Marketing Manager for Automotive, you will help define and drive messaging and thought leadership content for the vertical. You will deliver customer-centric storytelling across marketing channels to highlight how our vertical offerings drive meaningful, measurable customer impact in the Automotive space. You will own our marketing activities and presence for large-scale events, product launches, and customer and partner announcements, and develop programs that enable and educate AWS sales and GTM teams about our Auto-specific offerings. You will get to work on a rapidly growing business that has a real impact on people's everyday lives.

The ideal candidate is a technologist and marketer with a passion for thinking about how machine learning and cloud technology can be used to enable business outcomes for Automotive partners. You have the ability to transform complex technical concepts into easy-to-understand messaging and materials, and experience building and improving scalable mechanisms for managing work. A proven track record of excelling in a data-driven product marketing organization and industry subject-matter expertise are must-haves.

This role will sit in Seattle, WA USA. Relocation offered to this location only from within the USA only.

Key job responsibilities

Craft & develop compelling stories, content and tools (e.g. presentations, whitepapers, infographics, webinars, customer success stories, product videos) that land our Automotive value proposition.Engage with customers and partners to drive advocacy.Own content strategy and execution for key communication channels including website, blog, social, on-network promotion, and emails.Plan and execute marketing initiatives at industry events to showcase Automotive messaging, content, keynotes, and breakout sessions.Collaborate with AWS field support teams to maintain internal sales hubs with the latest industry resources, value propositions, and sales enablement content.Partner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to drive and execute on global marketing initiatives.Continuously measure and optimize product marketing initiatives.

BASIC QUALIFICATIONS

6+ years of professional non-internship marketing experience.Experience using data and metrics to drive improvements.Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables).Experience building, executing and scaling cross-functional marketing programs.Experience leading go-to-market for consumer software or hardware product launches.

PREFERRED QUALIFICATIONS

Experience using any of SQL or other analytical tools for conducting data analysis.Experience with customer segmentation, profiling, and targeting.Experience communicating results to stakeholders.

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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