Bilingual Business Development and Marketing Specialist (Chinese/English)
Sinica Education, Los Angeles, CA, United States
Are you an originative content creator eager to put your social media and marketing skills into practice? Do you want to be at the forefront of innovation in how educational content is presented online? Are you passionate about helping students achieve their dreams and reach their academic potential? If that is you, we would like to meet you! Sinica Education is looking for a Business Development and Marketing Specialist to join our growing team! This is a full time, on site position in our West LA office.
What do we do?
Co-founded by Harvard graduates, Sinica Education provides online educational services to bilingual international students in middle school, high school, and college. Our services include online accredited courses, academic counseling, one-on-one tutoring, and other academic support and guidance to ensure our students’ academic success.
What you would do?
Your responsibilities will include, but are not limited to:
- Identify and develop new business opportunities through various channels, including cold calling, networking, referrals and social media platforms.
- Create and manage content for digital marketing campaigns and social medial which may need video production and editing to relay product messages to customers
- Conduct market research to identify potential clients and understand industry trends.
- Build and maintain relationships with existing clients to ensure customer satisfaction and repeat business.
- Prepare and deliver presentations to prospective clients, showcasing the value of our services. Negotiate contracts and close deals with clients.
What are the required qualifications?
- Proven experience in 2B and 2C sales or business development, preferably in the education industry.
- Strong knowledge of sales principles and techniques.
- Excellent communication and interpersonal skills.
- Ability to build rapport and establish long-term relationships with clients.
- Professional competency in spoken and written Mandarin Chinese and English
- WeChat, Xiao Hong Shu and/or social media marketing experience
- Ability to manage and prioritize multiple projects at the same time; ability to meet deadlines consistently