Senior Copywriter

Senior Copywriter - Luxury Cruise Line (Hybrid in Miami, FL)

Scope - 3-month w2 contract with temp-to-perm as the goal, includes options for medical, dental, vision benefits and holiday pay.

Overview of Role:

The Senior Copywriter is skilled and versatile writer, equally adept at crafting brand messages, product copy, tactical and B2B communications, carefully applying appropriate nuances of tone for each channel. They think strategically to deliver on business needs with each project. They produce high-quality work as both an independent contributor and a collaborator, ensuring that all copy aligns with brand guidelines, quality standards, and business objectives. Thrive in a fast-paced environment, are able to adapt to changing priorities and embrace new challenges in support of the brand's overall strategy to drive awareness and revenue growth. They are passionate about creating compelling work alongside equally passionate professionals, devising, writing, self-editing and pitching copy from conception to completion across a broad range media, including print, digital, email, web, product branding, video and experiential. And above all, they maximize every opportunity to make an impact across the organization with their work, including Marketing, Sales and Operations, among others.

Key Responsibilities:

• Create impactful messaging that is on-brand and drives the continuous evolution of our tone, from conception through execution.
• Develop messaging for overarching product toolkits that’s strategic, while preserving our voice.
• Produce a full range of both print and digital assets showcasing exceptional creative for divisions companywide, including but not limited to, Marketing, Sales, Operations, Product Development, Human Resources, Finance and executive requests.
• Partner with fellow creatives to devise multiple conceptual options that deliver on client areas' business needs.
• Partner with key stakeholders across the organization to foster up-to-date and ever-evolving knowledge of our brand’s short and long-term objectives.
• Confidently and effectively present creative work to key stakeholders, including internal management, channel owners and executive leadership.
• Ensure final materials are accurate and of the highest quality, suggesting improvements as needed.
• Drive tonal consistency by implementing and evolving our brand guidelines continuously.
• Provide creative guidance to others on the team as needed.
• Never miss a deadline and keep clear lines of communication with the team.
• Manage multiple project timelines in a fast-paced environment.
• Ensure all copy considers governing laws, such as registered and trademarked symbols, country of origin, offer communication, etc.
• Performs other duties as required. This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform any other job-related duties assigned by their supervisor or management.

This job description in no way states or implies that these are the only duties to be performed by the employee occupying this position. Employees will be required to perform other job-related duties assigned by their supervisor or management.

Job Requirements and/or Qualifications expected

Education: Minimum of Bachelor’s degree in Marketing, Advertising, English, Journalism or related field

Years of experience: 5-7 years of experience writing in a marketing, advertising or related field (either in-house or at an agency)

Essential qualifications and skills:

• Portfolio of impressive real-world work samples showcasing a diverse background
• Excellent copywriting, editing, and proofreading skills with a deep knowledge of English grammar and punctuation
• Excellent verbal communication skills
• Familiarity with print & online media
• Meticulous attention to detail, clear and concise communication, and a commitment to producing high-quality work within deadlines.
• Versatility and flexibility
• Working knowledge of brand development and the creative process
• Time management skills with a demonstrated ability to multitask
• Ability to work independently and in a team environment, fostering strong, collaborative relationships with fellow creatives and partners
• Software experience in Mac-based applications, including Word and PowerPoint (working knowledge of visual design programs, such as Adobe CS a plus)
• Must be a team player with a passion for collaboration

Additional Information as Required:

Physical demands and working conditions and environment: The position requires sitting, standing, walking, bending, reaching, lifting or pushing up to 25 pounds. Requires manual dexterity to operate standard office machines such as computers, printers and telephones. Requires flexibility to work occasional overtime, evening hours and weekends. Works in a typical office environment with moderate noise generated by telephone conversations, computer, printer, copier and light traffic.