Snowflake Computing
Account Based Marketing Manager
Snowflake Computing, Ontario, California, United States, 91764
Build the future of the AI Data Cloud. Join the Snowflake team.
Snowflake is looking for a hardworking
Account Based Marketing Manager
like yourself to come aboard and be part of our team. Bring your excitement and passion about the planning and execution of marketing programs. You will be targeting our base of strategic accounts
in Canada
with boutique 1:1 campaigns and strategic 1:many campaigns, and will gain experience in best-of-class integrated ABM.
As a high-energy account-based marketer, you will be handling a portfolio of highly effective and visible multi-touch, multi-channel marketing programs that support the company's pipeline and revenue goals across all stages of the customer lifecycle. You will be responsible for aligning yourself with the sales organization and helping them target their most important accounts in a productive and effective way, optimizing for performance each step of the way.
What will make you successful is having a strong traditional background in sales, field marketing and/or demand generation including planning, message development, execution, ROI tracking, and campaign analysis. This role is best suited for a matrix driven high-achiever with shown ability to develop B2B marketing programs both on the strategic and tactical level.WHAT YOU WILL BE DOING
:
You will work closely with sales, demand generation, field marketing, and solution product marketing teams to craft and execute high-impact programs that include:
Tailored messaging by account and target audience, driving toward new business, deal acceleration, or cross-sell/upsellTargeted advertising, paid social and contact discoveryMulti-threaded custom digital landing pagesAccount-specific research, events, prospecting and follow up in coordination with cross-functional teamsWHAT YOU SHOULD HAVE
:3+ years of prior marketing experience including 1:1 ABM experienceThe experience and passion to think creatively and generate ideas on how to build unique 1:1 and 1:few campaigns, as expressed in ideas for messaging, targeting, creative design, etcThe experience and passion to evolve marketing programs based on performance data analysis, feedback from sales and cross-functional partners, and understanding of our business and nuances of large accountsThe experience and passion to create and test multi-channel campaigns and programs specific to the region's needs and business goalsExperience using Salesforce, Adobe Experience Manager, Bombora, Demandbase or equivalent toolsAbility to collaborate and report regularly across cross-functional business teams and leadership levelsAbility to adapt and work successfully in an ever-changing environment with competing prioritiesManiacal attention to detail, strong project management skills, enthusiastic curiosity, resourceful get-it-done orientation
Every Snowflake employee is expected to follow the company's confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company's data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.
Snowflake is growing fast, and we're scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?
Snowflake is looking for a hardworking
Account Based Marketing Manager
like yourself to come aboard and be part of our team. Bring your excitement and passion about the planning and execution of marketing programs. You will be targeting our base of strategic accounts
in Canada
with boutique 1:1 campaigns and strategic 1:many campaigns, and will gain experience in best-of-class integrated ABM.
As a high-energy account-based marketer, you will be handling a portfolio of highly effective and visible multi-touch, multi-channel marketing programs that support the company's pipeline and revenue goals across all stages of the customer lifecycle. You will be responsible for aligning yourself with the sales organization and helping them target their most important accounts in a productive and effective way, optimizing for performance each step of the way.
What will make you successful is having a strong traditional background in sales, field marketing and/or demand generation including planning, message development, execution, ROI tracking, and campaign analysis. This role is best suited for a matrix driven high-achiever with shown ability to develop B2B marketing programs both on the strategic and tactical level.WHAT YOU WILL BE DOING
:
You will work closely with sales, demand generation, field marketing, and solution product marketing teams to craft and execute high-impact programs that include:
Tailored messaging by account and target audience, driving toward new business, deal acceleration, or cross-sell/upsellTargeted advertising, paid social and contact discoveryMulti-threaded custom digital landing pagesAccount-specific research, events, prospecting and follow up in coordination with cross-functional teamsWHAT YOU SHOULD HAVE
:3+ years of prior marketing experience including 1:1 ABM experienceThe experience and passion to think creatively and generate ideas on how to build unique 1:1 and 1:few campaigns, as expressed in ideas for messaging, targeting, creative design, etcThe experience and passion to evolve marketing programs based on performance data analysis, feedback from sales and cross-functional partners, and understanding of our business and nuances of large accountsThe experience and passion to create and test multi-channel campaigns and programs specific to the region's needs and business goalsExperience using Salesforce, Adobe Experience Manager, Bombora, Demandbase or equivalent toolsAbility to collaborate and report regularly across cross-functional business teams and leadership levelsAbility to adapt and work successfully in an ever-changing environment with competing prioritiesManiacal attention to detail, strong project management skills, enthusiastic curiosity, resourceful get-it-done orientation
Every Snowflake employee is expected to follow the company's confidentiality and security standards for handling sensitive data. Snowflake employees must abide by the company's data security plan as an essential part of their duties. It is every employee's duty to keep customer information secure and confidential.
Snowflake is growing fast, and we're scaling our team to help enable and accelerate our growth. We are looking for people who share our values, challenge ordinary thinking, and push the pace of innovation while building a future for themselves and Snowflake.
How do you want to make your impact?