Stryker
Brand Manager, CMF
Stryker, Portage, Michigan, United States, 49002
We are excited to be named one of the World’s Best Workplaces by Fortune Magazine! We are proud to offer you 12 paid holidays annually. For an overview of our benefits and time off, please follow this link to learn more:US Stryker employee benefits. (https://d25zu39ynyitwy.cloudfront.net/oms/000000/document/2024/6/SMVZW_USStrykerEmployeebenefits/USStrykerEmployeebenefits.pdf)
As our Brand Manager for our CMF business, you will be the brand expert who sets strategic direction and ensures execution for portfolio growth through development and execution of marketing campaigns and strategies, portfolio development, internal and external education strategies.
WHAT YOU WILL DO:
· Responsible for the product, program, or portfolio strategy
· Interpret competitive landscape and incorporate into marketing strategy
· Author key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
· Deploy resources to measure, monitor, and direct changes to marketing strategy to drive customer engagement
· Drive segmentation and targeting methods to improve commercial efficiency
· Establish pricing strategy that assures alignment with overall business goals and P&L drivers
Lead, mentor, and develop a high-performing team, fostering an environment of collaboration, continuous learning, and professional growth.
· Establish metrics and goals/success criteria and milestones
· Conduct post-launch analysis and implements lessons learned
· Forecast sales while considering the market, product, and other valuable factors
· Mentor, develop and influence across the business, intentionally building cross-divisional relationships
· Develop key relationships with industry/market thought leaders, organizations, and institutions, and translate business insights into future business strategy.
WHAT YOU NEED:
Required:
· Bachelor’s degree
· 8+ years of work experience
· Minimum of 5+ years medical device experience
Preferred:
· Prior sales or marketing (marketing manager, product manager, associate manager, etc) experience.
· Proven experience leading a team.
Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.
As our Brand Manager for our CMF business, you will be the brand expert who sets strategic direction and ensures execution for portfolio growth through development and execution of marketing campaigns and strategies, portfolio development, internal and external education strategies.
WHAT YOU WILL DO:
· Responsible for the product, program, or portfolio strategy
· Interpret competitive landscape and incorporate into marketing strategy
· Author key strategy documents: strategic plan, annual marketing plan, product launch plans, etc
· Deploy resources to measure, monitor, and direct changes to marketing strategy to drive customer engagement
· Drive segmentation and targeting methods to improve commercial efficiency
· Establish pricing strategy that assures alignment with overall business goals and P&L drivers
Lead, mentor, and develop a high-performing team, fostering an environment of collaboration, continuous learning, and professional growth.
· Establish metrics and goals/success criteria and milestones
· Conduct post-launch analysis and implements lessons learned
· Forecast sales while considering the market, product, and other valuable factors
· Mentor, develop and influence across the business, intentionally building cross-divisional relationships
· Develop key relationships with industry/market thought leaders, organizations, and institutions, and translate business insights into future business strategy.
WHAT YOU NEED:
Required:
· Bachelor’s degree
· 8+ years of work experience
· Minimum of 5+ years medical device experience
Preferred:
· Prior sales or marketing (marketing manager, product manager, associate manager, etc) experience.
· Proven experience leading a team.
Health benefits include: Medical and prescription drug insurance, dental insurance, vision insurance, critical illness insurance, accident insurance, hospital indemnity insurance, personalized healthcare support, wellbeing program and tobacco cessation program. Financial benefits include: Health Savings Account (HSA), Flexible Spending Accounts (FSAs), 401(k) plan, Employee Stock Purchase Plan (ESPP), basic life and AD&D insurance, and short-term disability insurance. Stryker offers innovative products and services in MedSurg, Neurotechnology, Orthopaedics and Spine that help improve patient and healthcare outcomes. Alongside its customers around the world, Stryker impacts more than 150 million patients annually. Depending on customer requirements employees and new hires in sales and field roles that require access to customer accounts as a function of the job may be required to obtain various vaccinations as an essential function of their role.
Stryker Corporation is an equal opportunity employer. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, gender identity, sexual orientation, national origin, disability, or protected veteran status. Stryker is an EO employer – M/F/Veteran/Disability.