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Raines Co.

Director of Sales

Raines Co., Whitsett, North Carolina, United States, 27377


Raines Co. - Your Future is Now

Position Summary:

The Director of Sales is responsible for the entire sales, marketing and revenue functions of the hotel, including managing the sales team.

We offer:

Medical/Dental/Vision benefits, a generous PTO program, points based bonus, daily pay, an Employee Referral bonus program, and the opportunity to join a winning culture recognized for rewarding our best with opportunities to advance their career within the company.

Established in 1988 as a family-owned business, we have grown into a fully integrated development, management, and investment company that develops, operates, and owns the world’s leading hotel brands as well as boutique hotels. Raines has maintained a family-oriented culture that believes in building relationships with our associates, with our partners and within the communities where we operate.

Essential Job Functions:

Actively participating in the business planning and preparation with emphasis on driving the revenue objectives for the hotel.

Preparation, development and execution of the hotel's budget, sales and marketing team goals and incentive program.

Development of an effective marketing plan with clear objectives and sales goals, per each business segment toward the achievement of budget revenue targets.

Directing and approving the overall travel plans of the S&M team to maximize coverage and revenue potential for the hotel.

Taking a lead position in the hotel's weekly/monthly forecasting meetings, working closely with the revenue management team and strategies to achieve goals/targets.

Is conversant with revenue management and channel/distribution management, using these tools to support decision-making effectively.

Establishing and reviewing marketing and sales budgets and allocated expenditures to ensure the most effective use of funds available to support business objectives.

Regularly conducting and reviewing business performance and productivity with the team.

Optimizing opportunities in driving business via all available channels/distribution avenues.

Driving sales and marketing initiatives and activities to optimize synergy amongst sister hotels on cross-selling.

Providing feedback through marketing intelligence, to better guide business decisions, both long and short term.

Developing and maintaining close working relationships with all Division Heads and is an active part of the senior management team.

Recruitment, selection, training, and motivating the team within Sales & Marketing Department to realize their potential and to develop individuals for advancement.

Make recommendations for capital improvements to enhance the assets of the company and brand loyalty.

Qualifications:

Minimum five years of progressive experience in hotels or related fields or a bachelor’s degree and three years of related experience or an associate’s degree and four years of related experience.

Proficient in Microsoft Office or similar computer applications.

Prior Director of Sales experience preferred.

Bachelor's degree in Business Administration, Hotel and Restaurant Management, or related major preferred.

Experience with brand's PMS and sales related applications preferred.

Must speak English fluently.

Must have excellent written and oral communication skills.

Mathematical skills include basic math, budgeting, profit/loss concepts, percentages and variances. Problem solving, reasoning, motivating, organizational and training abilities are often used.

Ability to effectively multi-task.

Raines is proud to be an Equal Opportunity Employer.

We are an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws.

This description is a summary of primary responsibilities and qualifications. The job description is not intended to include all duties or qualifications that may be required now or in the future. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Pre-employment background check required.

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